Above: Former Prohibition agents Isidor "Izzy" Einstein (right) and Moe W. Smith meet at a New York City bar in 1935. Known for their clever disguises and unorthodox tactics, from 1920 to 1925 the duo confiscated roughly five million bottles of illicit liquor and arrested 4,932 people. (Wikipedia)
Legendary Americans come from all walks of life—sports stars, movie actors, political and business leaders—and they also come from unlikely places; take for example a pushcart peddler and a cigar store owner who became national celebrities for their exploits during the first years of Prohibition.
June 6, 1936 cover by Constantin Alajalov.
Prohibition agents Isidor “Izzy” Einstein (1880–1938) and Moe W. Smith (1887–1960) were known for their clever disguises, but the author of their “Where Are They Now?” profile was also in disguise—the piece was written by James Thurber under the pseudonym Jared L. Manley.
Einstein was 40-year-old pushcart peddler and postal clerk when he applied for a job as an enforcement agent at forty dollars a week. Although the 5-foot-5, 225 pound Einstein wasn’t the agency’s “type,” he convinced the feds that there was an advantage to not looking the part (the Austrian-born Einstein also spoke six languages). After landing the job, he asked if his friend, cigar store owner Moe Smith, could join him, since “he doesn’t look like an agent, either.” Some brief excerpts from part one of “Where Are They Now?”
TRICKSTERS…Clockwise, from top left: Isidor “Izzy” Einstein (right) and Moe W. Smith; the pair sported hundreds of disguises (Einstein on the left); Einstein’s badge and his bestselling 1932 book Prohibition Agent No 1; Daily News clipping from September 1920 showing results of a raid—Izzy and Moe are at right and left. (history.com/Library of Congress/Wikipedia/goodreads.com/nydailynews.com)
In her 2012 article for Smithsonianmagazine (“Prohibition’s Premier Hooch Hounds”), Abbott Kahler notes that the agents were victims of their own success. “Superiors grew to resent their headlines, and other agents complained that their productivity made their own records look bad…In November 1925, Izzy and Moe were among 35 agents to be dropped from the force.” Both men went on to successful careers as insurance salesmen. Want to know more? Read Kahler’s excellent account of the duo at the Smithsonian magazine’s website.
TRIBUTE ON THE TUBE…In 1985 Art Carney and Jackie Gleason starred in CBS’s made-for-television film, Izzy & Moe, which was loosely based on the exploits of Izzy Einstein and Moe Smith. (imdb.com)
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At the Movies
Two of the better films playing in Manhattan cinemas featured murders and matrons, the matrons played by Britain’s top female screen star, Madeleine Carroll, and America’s queen of screwball comedy, Jean Arthur. Critic John Mosher observed that their films were the only ones with any “life.”
TRADING GALLOWS FOR A GROOM…Top, Madeleine Carroll portrayed a “lady of privilege,” accused of murder, who falls in love with the prosecuting district attorney (George Brent) in The Case Against Mrs. Ames—Scotty Beckett played Carroll’s son; below, Jean Arthur and William Powell in the comedy-mystery The Ex-Mrs. Bradford.(imdb.com/mikestakeonthemovies.com)
Other films reviewed by Mosher were rated as “negligible” and “disappointing,” despite their talented casts…
TRAIN SPOTTING…Clockwise from top left: Esther Howard portrayed a “flirtatious dowager” who worked her charms on Jack Oakie (center) in Florida Special; Sally Eilers prepares to board the Florida Special with Dwight Frye and Claude Gillingwater; Robert Montgomery and Rosalind Russell in Trouble for Two; Montgomery (left), Leonard Carey, and Frank Morgan in Trouble for Two. (pinterest.com/imdb.com)THE OLD PRINCESS IN DISGUISE TRICK…From left, Grace Moore, Eve Southern, and Franchot Tone in The King Steps Out. (IMDb.com)
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From Our Advertisers
Last week Lois Long mentioned the return of famed Greenwich Village restaurateur and Sheridan Square funboy Don Dickerman. The June 6 issue featured two back-of-the-book ads placed by Dickerman that promoted his latest venture at Port Chester…this ad was on the bottom of page 75…
…and turning the page, you’d find this at the bottom of page 76…
WHERE IT ALL BEGAN…In 1916 Don Dickerman (1893–1981) opened a tearoom called the Pirate’s Cave at 133 Washington Place in Greenwich Village. The 6-foot-6 artist and entrepreneur was famous for his many themed establishments as well as for his eccentricities. Obsessed with pirate life, he dressed in full pirate gear in both public and private life. (facebook.com)
…Pacific Pottery was among firms in the 1930s marketing informal dinnerware featuring vibrant glazes and Art Deco streamline designs…
…you don’t hear much about the “June Bride” these days, but 1930s advertisers played up the tradition to sell everything from fashions to refrigerators…here the folks at Fisher made sure they connected their solid steel “Turret Top” to the safety of newlyweds…
…Stage magazine promoted its extensive coverage of “After-Dark” entertainments at home and abroad…
…the brewers of Pabst joined a handful of other beer companies promoting their product in newfangled cans…
…Dr. Seuss continued to find new gags to promote Flit insecticide…
…James Thurber kicked things off for the issue’s cartoonists…
…Charles Addams took in the sites along with some June brides at Niagara Falls (the barrel in the water reads “Just Married”)…
…W.P. Trent contributed this caption-less cartoon…
…Carl Rose continued to document the strange happenings of an election year…
…William Steig got superstitious…
…one of Helen Hokinson’s “girls” gave props to lemon meringue…
…and Hokinson again, and an unlikely claim at the salon…
…Alain presented an artist’s greatest challenge…
…Otto Soglow gave us an ideal sandwich board duo…
…Alan Dunn illustrated a “selfless” act…
…a moviegoer found a derivative moment at the cinema, per Whitney Darrow Jr…
…and we close with some idle chat, courtesy of Barbara Shermund…
Above: The RMS Queen Mary arriving at New York harbor accompanied by a flotilla of escorts on June 1, 1936. (liverpool.ac.uk)
The RMS Queen Mary was launched in the age of superliners that included the SS Bremen, the SS Île de France and the SS Normandie. These and other liners competed for the Blue Riband, an unofficial honor bestowed on Atlantic Ocean liners achieving the highest average speed. These ships also vied for the distinction of being the most luxurious.
May 30, 1936 cover by Rea Irvin, celebrating the arrival of the June bride.
The Queen Mary was a top contender for both honors when she departed on her maiden voyage from Southampton on May 27, 1936. London correspondent Samuel Jeake, Jr (aka American poet and novelist Conrad Aiken) paid a visit to the liner just days before her first Atlantic crossing. Excerpts:
BOAT AFLOAT…Clockwise, from top left, a Bentley automobile is brought aboard the Queen Mary before her maiden voyage; the liner departs from Southampton, May 27, 1936; first-class passengers dining during that first crossing; the Queen Mary arriving at the newly built Pier 90 in New York Harbor, June 1, 1936. The Queen Mary and the SS Normandie were speedy competitors for the Blue Riband in the 1930s. (RMS Queen Mary via Facebook/NYC Municipal Archives)SEEING STARS…Celebrities on the maiden voyage included John F. Kennedy and his father, Joseph P. Kennedy (top left), as well as actress Joan Crawford (right). Bob Hope, Mae West, and Noël Coward were also spotted aboard the maiden voyage.Douglas Fairbanks Jr. and Dolores Del Rio (bottom left) were photographed on the liner’s second departure from Southhampton. (cruiselinehistory.com/RMS Queen Mary via Facebook)HOME AWAY FROM HOME…First-class accommodations on the Queen Mary included, clockwise from top left, the Main Lounge; the Queen Mary Suite; swimming pool; and Observation Bar. (RMS Queen Mary via Facebook)NOT BAD…Conrad Aiken called the liner’s second-class (Tourist class) sections “one of the best travel bargains in the world.” Photos at left show lounge areas, while at right is the ship’s Shopping Centre, open to all passengers. (RMS Queen Mary via Facebook)OUT TO PASTURE…The majority of the great superliners were either destroyed during World War II or scrapped after their service. However the RMS Queen Mary, after her retirement in 1967, was permanently moored at Long Beach, California as a hotel, museum, and convention space. During her years of service she crossed the Atlantic 1,001 times, carrying more than two million passengers. From 1939 to 1946 the liner also served the war effort, transporting more than 800,000 troops. (visitlongbeach.com)
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Green Acres
It’s hard to believe that at one time Greenwich Village was home to trash-filled back yards and deteriorating tenements. Beginning in the 1920s, residents transformed these back yards into communal green oases. “The Talk of the Town” visited three that had “more or less grown together.” Spot art by Christina Malman. Excerpts:
URBAN OASIS…Undated photo shows the interior courtyard garden shared by twenty-one row houses of the Macdougal-Sullivan Gardens Historic District in Greenwich Village. (nytimes.com)
* * *
Art for the People
Geoffrey Hellman penned a profile of social realist artist George Biddle (1885– 1973), who played a major role in establishing the WPA’s Federal Art Project and who created murals for government buildings in the U.S., Brazil, and Mexico. Excerpt:
SERVING THE PUBLIC GOOD…George Biddle at work on a fresco titled Society Freed through Justice, located in the fifth floor lobby of the Attorney General’s office in the Department of Justice Building, Washington, D.C. (Wikipedia)AMERICAN IDEAL…Detail from Biddle’s fresco painting Society Freed Through Justice. (Library of Congress)
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The Shoe Fits
Architecture critic Lewis Mumford was unimpressed with latest designs in commercial shops, however for “some mysterious reason” he was quite taken with various shoe stores in Midtown. Excerpts:
BRIGHT SPOTS…Lewis Mumford lauded the shoe company Thom McAn (top left) for its pioneering designs. Other notables included I. Miller & Sons (top right) on Fifth Avenue, and below, Florsheim Shoe on West 37th. (clickamericana.com)
* * *
A Pirate Sets Sail
In her “Tables for Two” column, Lois Long noted a few of the summertime getaways near the city including the Westchester Embassy Club. She also mentioned the re-emergence of Don Dickerman, famed for his series of gaudy themed restaurants in the West Village from the late 1910s to 1930. Among those was his famed Pirate’s Den, which was destroyed in a 1929 fire. With the stock market crash Dickerman (1893-1981) was forced to sell the location, and he declared bankruptcy in 1932. However by 1936 he was on his way back, opening a pirate-themed enterprise near Port Chester:
SUMMER DIVERSIONS…At top is a postcard image of the Westchester Embassy Club; below, Don Dickerman at his Los Angeles Pirates’ Den with his fifth wife, Thelma Mills Wunder (he had at least seven known wives). Originally a fixture of Greenwich Village, Dickerman emerged from his 1932 bankruptcy to open themed restaurants in Miami, Miami Beach, Port Chester, NY , Washington DC, and Hollywood. Bottom right, a matchbook cover from Dickerman’s revived Pirate’s Den at Port Chester, which was mentioned by Lois Long. (facebook.com/restaurant-ingthroughhistory.com/ebay.com)
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At the Movies
Under the strict moral guidelines of the Hays Code, gangster films of the Pre-Code era gave way to milder fare, much to the chagrin of film critic John Mosher.
KINDER, GENTLER GANGSTERS…Clockwise from top left, poster for Bullets or Ballots gave Edward G. Robinson top billing with Joan Blondell also prominently featured—Humphrey Bogart was a relative newcomer in the movies, seen here in a scene with Robinson in Bullets or Ballots; Robert Young and Betty Furness in The 3 Wise Guys; James Cagney and Loretta Young in the pre-Code film Taxi, which was released in 1932 but reissued in 1936 (SEE BELOW) to capitalize on Cagney’s new superstar status. The film also featured the famously misquoted line: “Come out and take it, you dirty yellow-bellied rat.” (imdb.com/tcm.com)
In the following week’s issue (June 6), Mosher noted that he’d forgotten about his previous review of the Cagney film Taxi in 1932:
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From Our Advertisers
Appropriately buried in the back pages of The New Yorker was this tiny ad promoting Don Dickerman’s new Pirates’ Den at Port Chester, referenced above in Lois Long’s “Tables for Two” column…
…the Cunard White Star Line took out this two-page spread to announce the launch of the Queen Mary…
…illustrators with European roots brought modern touches to fashion advertisements…the Ukrainian-born Simeon Braguin (1907–1997), who created the ad below for Bergdorf Goodman, emerged in the 1930s as a prominent fashion illustrator, ultimately becoming the Creative Director for Vogue…during that time (1940s) he supported the work of an unknown artist, Andy Warhol…
…the artist behind this next fashion illustration was the prominent French-Hungarian costume designer and illustrator Marcel Vertès (1895–1961)…
…the prolific illustrator R. John Holmgren (1897- 1963) worked for dozens of publications, and was well known for his White Rock ads in the 1930s and 40s…
…the folks at R.J. Reynolds were still pushing their digestion claims along with their cigarettes…here they demonstrated the appeal of Camels to both the working class and the classy…
…Brown & Williamson introduced a new cigarette to the market…Viceroy was the first brand to feature a cork-tipped filter…
…Liggett & Myers continued to run their somewhat old-fashioned ads with softly lit, romantic settings…illustrator McClelland Barclay (1891–1943) created this look to promote the company’s Chesterfield brand…
…Barclay’s work recalled similar imagery used in a controversial 1926 ad for Chesterfield that sought to break the taboo placed on women smokers…
…not so controversial was Susan Willard Flint, who opened the magazine along with…
…Otto Soglow…
…and Richard Taylor…
…we turn to the cartoons starting with Whitney Darrow Jr and a canoodling couple…
…Charles Addams found some formidable bowling opponents…
…and Addams again at the races…
…Alain showed us the harder edges of marital bliss…
…while William Steig was all sweetness and light…
…Peter Arno showed us some political intrigue…
…Alan Dunn offered a new twist in hat fashions…
…and we close with Denys Wortman, and a very posh lion…
Above: Undated image (left) demonstrates the versatility of the Model T Ford. At right, E.B. White and Katharine Sergeant White take a spin in a Model T Roadster. (freep.com/whistlestoppers.com)
E.B. White often shared anachronistic views on progress, decrying everything from streamlined cars to fully-enclosed city buses that removed passengers from the open air.
May 16, 2026 cover by Leonard Dove. Note the star next to the date. On older New Yorker magazine covers, the star was a printer’s mark indicating a split run or a specific newsstand edition.
Instead, White celebrated the simplicity and mechanical quirks of earlier motor vehicles, including his beloved Ford Model T. For the May 16 issue White collaborated with journalist Richard Lee Strout on a homage to the old motorcar, “Farewell, My Lovely!” Strout’s contribution is important here, since it was he who originally submitted a manuscript to editor Harold Ross about the Model T. Either White rewrote Strout’s submission or used it as inspiration for “Farewell, My Lovely!” At any rate, that explains the blended byline, “Lee Strout White.” Here are some excerpts (spot art by Constantin Alajalov):
MIX AND MATCH…E.B. White’s famous Model T was a 1917 Roadster like the one pictured at top left. He purchased the car shortly after college and famously drove it across the country in 1922; at top right, the dash featured the ignition key and nothing else, however you could add such extras as radiator “Moto Wings” or a Ruby Safety Reflector. (volocars.com/ebay.com)KEEPING IT HUMMING…As E.B. White noted in his opening lines, you could buy an axle as well as a number of other parts for the Model T from the Sears catalog. Clockwise, from top left: Cover of the 1936 “Golden Jubilee” catalog; replacement parts featured in the catalog included new car tops and an array of replacement parts. (archive.org/babel.hathitrust.org)
Model T owners developed all sorts of hacks to keep their Lizzies running. White wrote that “Dropping a camphor ball into the gas tank was a popular expedient; it seemed to have a tonic effect on both man and machine.” He also noted that the Ford driver “flew blind,” given that on earlier models the dashboard was bare save for an ignition key. Those cars lacked speedometers, fuel gauges, as well as gauges for engine temperature and oil pressure. “Whatever the driver learned of his motor,” White wrote, “he learned not through instruments but through sudden developments.” He concluded his piece with some thoughts on the golden days of the automobile.
SHOWOFF…The Model T’s unique transmission and gravity-fed fuel system were key to the rugged car’s many stunts. In scaling Scotland’s Ben Nevis mountain, the driver often had to go backwards up inclines to maintain fuel flow. Above is a photo of a Model T climbing the stairs of the Tennessee State Capitol in 1911. (media.lincoln.com)
* * *
Total Recall
E.B. White also filed a lengthy “Notes and Comment” comprised entirely of brief dispatches from around the country:
CIVILIZED SHOPPING…Tea time was observed every afternoon at Kress’s department store—images above are of the store’s ladies lounge; body builder and fitness magazine publisher Benarr Macfadden (seen here with President Franklin Roosevelt circa mid-1930s) said he had no plans to run for president; bottom left, a sale was in progress at the Rolls-Royce building on East 57th. (nypl.org/public domain/mcny.org)
Here are the rest of White’s notes on the passing scene:
LIMITATION OF STATUES…At left, Mayor Fiorello LaGuardia presides over the dedication ceremonies of a Times Square statue honoring Father Francis Patrick Duffy, May 2, 1937—apparently some folks were opposed to a statue honoring the most decorated chaplain in Army history; at right, a Borden’s milkman making a delivery in New York City, 1936. (facebook.com/photo army.mil)
* * *
Not Playing in Peoria
Jack Kirkland’s play Tobacco Road, based on the 1932 novel by Erskine Caldwell, was one of the longest-running plays in theater history, with 3,182 performances from 1933 to 1941. Although banned in major cities such as Chicago and Detroit for being sensational and immoral (and panned by critics), it nevertheless saw huge success on Broadway and with its touring company. “The Talk of the Town” checked the status of the play at the Forrest Theatre, where it had exceeded the millionth ticket mark.
WORD GETS AROUND…Folks queue up in 1937 to see Tobacco Road at Omaha’s Paramount Theater. Despite being banned in many cities, the play ran until 1941. (Wikipedia)
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At the Movies
One Rainy Afternoon was the first of a small number of films from United Artists produced by its vice-president, Mary Pickford, through her Pickford-Lasky production company. In his opening lines critic John Mosher alluded to Pickford’s popular 1934 essay, Why Not Try God?
HONEST MISTAKE…Francis Lederer played a debonair actor who accidentally kisses young socialite Ida Lupino in a darkened theatre in One Rainy Afternoon. Hilarity and romance follow. Lederer (1899–2000) would enjoy a successful stage, film and television career while becoming wealthy as an L.A. real estate investor. Lupino (1918–1995) was an actress, director, writer, and producer, appearing in 59 films and directing eight. She is regarded as the most prominent woman filmmaker working during the Hollywood studio system of the 1950s. (Wikipedia)
Mosher also reviewed some “Good mid-May entertainment for honest idlers” and a documentary about the Dust Bowl.
MAY DIVERSIONS…Clockwise, from top left: Herbert Marshall and Gertrude Michael in Till We Meet Again; Margaret Sullavan and Henry Fonda in The Moon’s Our Home; Thomas Beck and Helen Wood in Champagne Charlie; a farmer looks to the sky in the Dust Bowl documentary The Plow That Broke the Plains. (csfd.cz,pinterest.com/imdb.com)
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From Our Advertisers
The makers of Campbell’s soups continued to market their product as an upscale starter for dinner…or perhaps a time-saver for the cook, Madam none the wiser…
…Cadillac continued to entice buyers with bucolic scenes dominated by their luxury sedans…the price isn’t outrageous, roughly equivalent to $40K today…
…we experience much of 1930s history in black and white, but according to this ad things were quite colorful…
…now a couple of ads with an eye on the clock…here we have a suggestion that Johnnie Walker can be enjoyed before dinner and up to bedtime…
…the brewers of Guinness suggested their tipple was suitable for lunchtime, before bed, or when one is “tired or depressed”…
…as we already know, R.J. Reynolds encouraged folks to smoke from morning to night, with the added benefit of improved digestion…
…on to our cartoonists, we begin with a spot by Abe Birnbaum…
…and spots from frequent contributors Richard Taylor…
…and Christina Malman…
…and a spot drawing on the opening pages by James Thurber…
…who also contributed this cartoon to the issue…
…Thurber’s caption refers to journalist and radio broadcaster Dorothy Thompson. One of the few women radio news commentators of the 1930s, she was the first American journalist to be expelled from Nazi Germany in 1934. In 1936 Thompson launched her “On the Record” column, syndicated nationwide by the New York Herald Tribune…
Dorothy Thompson in 1937. (Wikipedia)
…we continue our cartoons with Charles Addams (apologies for the quality) floating to earth…
…which recalled another Addams cartoon from the Aug 3, 1935 issue (caption reads “My wife crocheted it.”)…
…and Addams again, this time down to earth…
…Mary Petty looked in on the art world…
…William Crawford Galbraith continued to explore lives and loves of sugar daddies…
…Alain had folks deciphering the news crawler at Times Square…
…Helen Hokinson avoided temptation at the pet shop…
…and we close with Whitney Darrow Jr, and a bedtime story that would keep the sandman at bay…
Above: Washington Square North circa 1930. (nypap.org)
In the first decades of the 20th century very few buildings in New York City were considered sacred, especially during the building boom of the Twenties when large swaths of the old city were erased to make way for massive skyscrapers and more than 740,000 new housing units.
May 9, 1936 cover by Constantin Alajalov.
To keep anything historic from the wrecking ball required constant vigilance as well as political savvy. Such was the case at Washington Square, where in response to a 27-story building erected at 1 Fifth Avenue a campaign was organized to create height limits around the square itself. The land for 1 Fifth Avenue was leased by Sailors’ Snug Harbor—a foundation dedicated to assisting retired mariners and one of the largest owners of land in Greenwich Village. The threat to Washington Square became even greater in 1936 when the same foundation announced plans to demolish several of the structures facing the north side of Washington Square, known as “The Row.” In his “Notes and Comment,” E.B.White explained:
INTERLOPER…The Sailors’ Snug Harbor Foundation had already altered the scale of Washington Square with the erection of 1 Fifth Avenue (1926-27), seen to the right of the arch in the bottom photo (by Berenice Abbott, 1936); above left, facade of Sailors’ Snug Harbor Foundation building as it appears today (inset: the foundation’s monogram set within the spandrels of the arched windows); top right, looking west down Washington Square North, 1937. (daytoninmanhattan.blogspot.com/geographicguide.com)
Fortunately the demolition did not proceed, with Sailors’ Snug Harbor deciding to retain the character of “The Row”—numbers 1-13 Washington Square North. Not so fortunate were the adjacent Rhinelander Houses that were demolished in the mid-1940s, and “Genius Row” on Washington Square South, which was demolished in 1948 to make room for the NYU Law Center.
NOT SO FORTUNATE…The Rhinelander Houses at Washington Square North (top photo, from 1922) were demolished in 1951 to make way for an apartment house; photo below, the “Genius Row” on Washington Square South was demolished in 1948 to make room for the NYU Law Center. Occupants of Genius Row included writers Stephen Crane, O. Henry, and Willa Cather.(nypl.org/Village Preservation–GVSHP)
Beginning in the 1940s, Parks Commissioner Robert Moses would try many times to ram a highway through Washington Square Park, including a proposal in the early 1950s (below) that would bisect the park with a 48-foot-wide highway connecting Fifth Avenue to West Broadway.
PAVING PARADISE…Opposition was so great to Robert Moses’s Washington Square proposals that he finally abandoned plans for a highway through the park. (MTA Archives)
* * *
Farewell Artie
Legendary conductor Arturo Toscanini (1867–1957) transformed the New York Philharmonic into a world-class ensemble during his stint as music director from 1928 to 1936. Unfortunately, his stellar career with the Philharmonic ended rather ignominiously: When the Maestro turned to take a bow at the conclusion of his Carnegie Hall farewell concert, a young photographer exploded a flash bulb directly in his face, causing the great conductor to flee the stage. E.B. White was there to take it all in:
I SAW THE LIGHT…a photographer’s flash temporarily blinded legendary conductor Arturo Toscanini (top) following his farewell concert at Carnegie Hall. Below, a ticket stub from the historic evening. Five bucks seems like a bargain, but it is roughly equivalent to nearly $120 today. (wfimc.org/carnegiehall.org)
The New Yorker’s music critic Robert A. Simon also shared some thoughts on the evening, which included a scuffle between a “hatless fellow” and another fellow (also hatless) that followed the photographer incident:
PLEASE BEHAVE…A view from the Carnegie Hall stage in 1930. Following Arturo Toscanini’s farewell concert in 1936, a scuffle broke out in the lobby, the result of a row over the temporary blinding of the Maestro by a photographer’s flash bulb. (nypap.org)
* * *
Lah-Dee-Dy
“The Talk of the Town” looked into the fuss over the toy industry’s first practical “drink-and-wet” baby doll, Effanbee’s Dy-Dee doll. Marketed as “The Almost Human Doll”, the “Talk” correspondents (Helen and Charles Cooke) found a demonstration at Macy’s a bit too real (included with this excerpt is spot art by Abe Birnbaum).
UNCANNY…The Effanbee Doll Company marketed their “Almost Human” Dy-Dee doll as the first workable “drink-and-wet” baby doll. The doll was designed by German-born Bernard Lipfert (1886–1974), who sculpted dolls for prominent American toy manufacturers from the 1920s to the 1960s, including the famous Patsy and Shirley Temple dolls. (collectornet.net/Linda Lipfert White via catskilldolls.com)
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At the Movies
Many film critics in the 1930s, including The New Yorker’sJohn Mosher, admired the Soviet film industry for its cinematic innovations and often brutal realism, even if deployed as propaganda. Such was the case with We Are From Kronstadt, which depicted heroic Red sailors defending the city of Petrograd from counterrevolutionary forces. “It’s a film to be respected,” Mosher wrote.
NO BLONDES, JUST BOMBSHELLS…Clockwise from top left: Russian poster for We Are From Kronstadt; actor Georgi Bushuyev; battle scene from the film; actress Raisa Yesipova. (Wikipedia/imdb.com)
Mosher also reviewed the lighter fare coming out of Hollywood, including two films featuring the actress Joan Bennett.
SEEING DOUBLE…Joan Bennett shared top billing in two new releases—with Cary Grant in Big Brown Eyes (left); and with Fred MacMurray in 13 Hours by Air (top right); Claudette Colbert was paired with Ronald Colman in Under Two Flags (below). (csfd.cz/imdb.com)WET AND COLD…Bette Davis and George Brent went through the motions in The Golden Arrow (left); at right, Rochelle Hudson and Alan Hale braved the wilds of Canada in The Country Beyond. Hale was the father of Alan Hale Jr., who was also a film actor but is best known today for playing the Skipper on TV’s Gilligan’s Island. (pinterest.com/20th Century Fox)
* * *
Swing Time
Ninety years ago America’s youth primarily listened to (and danced to) swing music and big band jazz. The New Yorker kept readers up to date on the latest hits.
RHYTHM SECTION…”The Ol’ Perfessor” Kay Kyser’s band (the “Kollege of Musical Knowledge”) kept the kids in rhythm in the 1930s; at right, Benny Goodman (left) and Gene Krupa both released records with some new “swings.” (jimramsburg.com/grampsblog.wordpress.com)
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From Our Advertisers
The makers of Packard automobiles were big into the idea of continuity, emphasizing the quality and longevity of their product over gimmicky style changes…
…in the mid-1930s (and especially in 1936) Chrysler employed the comedic talents of Ed Wynn to sell its low-priced Plymouths…
…the makers of Fisher car bodies (a division of General Motors) continued their campaign of two-page ads pairing cute kids with their “Turret Top” safety feature…
…canned beer was a recent innovation in 1936, with New York breweries leading the way (Krueger Brewing Company was first, its canned beer officially debuting in January 1935)…
…the French Line enticed New Yorkers to see Paris in the springtime…
…Harper’s ran this ad on the top left corner of page 95 to promote Robert Benchley’sMy Ten Years in a Quandary…and How They Grew, illustrated by Benchley’s New Yorker colleague Gluyas Williams…
BENCHLEY IN A BIND…Robert Benchley and the cover of My Ten Years in a Quandary…and How They Grew. (ebay.com/ebooktakeaway.com)
…on to our cartoonists, we begin with Richard Taylor in the calendar section…
…and a nice bit of spot art by Christina Malman…
…Alan Dunn revealed a time tunnel under the Hudson…
…Rea Irvin drew up an odd sight along a garden path…
…this honeymoon was over before it even started, per Peter Arno…
…Alain showed us the troubled dreams of a jailbird…
…Charles Addams at his best, taking the daily horrors in stride…
…James Thurber gave us a Gish, but not of silent movie fame…
…Helen Hokinson illustrated a day at the radio station across pages 22-23…
…Hokinson again, weighing the competition between a sofa and table…
…and we close with Kemp Starrett, and a helpful husband…
Above: A group of eight East African elephants greet visitors to the American Museum of Natural History's Akeley Hall of African Mammals, which opened in 1936. The elephants are surrounded by twenty-eight habitat dioramas. (amnh.org)
One can instantly call up a photo on an iPad of every known animal on the planet, so why are people still fascinated by dead, stuffed animals displayed in glass cases?
May 2, 1936 cover by William Cotton.
To be accurate, most animals on display at natural history museums are not “stuffed;” they are an art form or sorts, anatomical sculptures covered with skins, posed in meticulous re-creations of their natural environments.
Ninety years after it opened to the public, the American Museum of Natural History’s Akeley Hall of African Mammals—named for the father of modern taxidermy Carl Akeley— still dazzles museum-goers with incredibly detailed dioramas (twenty-eight in all) that depict a range of African ecosystems. Writing for “A Reporter at Large” (titled “Africa Brought to Town”), Morris Markey marveled at the lifelike displays of flora and fauna, “every twig and grain of sand the very essence of Africa…”
DEATH AND LIFE(LIKE)…Clockwise, from top left, procession of elephants in the American Museum of Natural History’s Akeley Hall; the downside of dioramas—elephants slain in 1911 that now comprise “The Rear Guard” (elephants in back) of AMNH’s procession of elephants; Carl Akeley models a taxidermied elephant circa 1921; Akeley reclining on a bull elephant he killed in 1910 on an AMNH expedition. (uconn.edu/public domain/amnh.org)GETTING IT RIGHT…Clockwise from top left: Carl Akeley with his camera, circa 1920s—Akeley contributed hundreds of specimens and images of wildlife and plants to various American museums throughout the course of his career; James L. Clark, William R. Leigh and Richard Radatz relax during a 1926 African expedition to document the flora and fauna (through photos, sketches and paintings) for reference in creating true-to-life dioramas; unidentified expedition worker prepares plaster to make casts of collections (tree bark, leaves, rocks etc.). (amnh.org/uconn.org)MARRIAGE OF SCIENCE AND ART…Clockwise from top left: William R. Leigh landscape study; expedition artists made paintings en plein air as well as from specimens brought back to their tents (below). At bottom left is Carl Akeley’s second wife, Mary Lee Jobe Akeley (1886–1966), a well-known explorer and naturalist. It was her first expedition to Africa and Carl’s last—he would die of dysentery before the expedition concluded—so Mary took charge of the expedition, and was later named Carl’s successor as adviser to the American Museum of Natural History. (Leigh landscape courtesy Gerald Peters Gallery via jamesperrywilson.wordpress.com/still images taken from a short film of AMNH’s 1926 African Hall expedition, courtesy University of Connecticut)
Markey visited with museum director Roy Chapman, who likened the dioramas to “glimpses of Africa as they might be seen from a train window…” Since this was 1936, no one seemed too concerned about the ethical implications of hunting and killing animals for museum displays. It should be noted that most animals we see in major natural history museums today were killed during early 20th-century expeditions such as Akeley’s; animals used in new displays are often obtained from zoos or sanctuaries after dying of natural causes.
OUT OF AFRICA…Still image of giraffes taken from a short film of AMNH’s 1926 African Hall expedition; the AMNH’s “Water Hole” diorama; “Greater Koodoo” diorama; Clarence Rosenkranz working on the “Giant Sable” diorama. (amnh.org/uconn.org)
There is an undeniable appeal to these artificial environments. Although our digital age offers all sorts of them, there are still kids who like to build dioramas in shoeboxes. And for those of us who grew up in 1960s and 70s, there was the thrill of opening a new three-pack of View-Master reels, each slide revealing a three-dimensional, self-contained world.
And so it is with museum dioramas. They offer a moment of wonder and calm to viewers. As the noisy world collapses around them, these displays—however artificial—might inspire in some a greater appreciation of these creatures and their fragile environments.
One can imagine film critic John Mosher rubbing his eyes as he pondered the reasons why Hollywood insists on making overly long movies (also lamented by critics today). He also reviewed four new films, with little enthusiasm.
LONG IN THE TOOTH?…Clockwise from top left: Critic John Mosher seemed to imply that seven-year-old Shirley Temple (seen here with Buddy Ebsen in Captain January) was getting too old to play the precocious little healer; Douglas Fairbanks Jr. and Gordon Harker in The Amateur Gentleman; Janet Gaynor and Robert Taylor made cute in I Married a Doctor; movie poster for Lorenzino de ’Medici, which Mosher felt was best suited to Italian audiences. (letterboxd.com)
* * *
Getting Things Done
Journalist Hickman Powell filed the first part of a two-part profile of New York’s 45th Governor, Herbert Lehman (1878–1963). The first Jewish governor of New York, Lehman was a prominent liberal leader and a major philanthropist, known for implementing a “Little New Deal” that established a minimum wage, unemployment insurance, and public housing.
HMMM…William Cotton was a terrific caricaturist, but he seemed to miss the mark with this illustration of Gov. Herbert Lehman for the “Profile.” (Wikipedia)
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From Our Advertisers
The May 2 issue was crammed with ads for women’s summer fashions, which were defined by longer, leaner silhouettes…
…and by the increasing popularity of practical sports and casual clothes…
…the makers of Cadillac motorcars continued to emphasize their lower-priced LaSalle models for Depression-squeezed consumers…
…no fashion models or health claims here, just the allure of cigarette smoke courtesy Liggett and Myers…
…the distillers of Old Taylor wanted you to associate their product with the timeless work of William Shakespeare…after all, who’s going to sue them over image rights?…
…on to our cartoonists…Miguel Covarrubias, whose work was featured in The New Yorker’s first issue and was frequent in those early days, lent his talents to the theatre review section with this rendering from On Your Toes…
…something else I forgot to mention in my last post, On Your Toes also marked George Balanchine’s debut as a Broadway choreographer…
ON HIS TOES…At left, George Balanchine in 1942; at right, Tamara Geva in 1936’s Broadway production of On Your Toes. Geva, an actress, ballet dancer, and choreographer, was Balanchine’s first wife (married 1921-1926). (Wikipedia/instagram)
…we are seeing a lot of Richard Taylor in the 1936 issues, especially in providing spot illustrations such as this one…
…Charles Addams deployed some sarcasm on the domestic front…
…and Addams again, commenting on the fierce rivalry between the privately owned Interborough Rapid Transit (IRT) and the municipal subway systems…
…and we have two by Helen Hokinson, having misgivings about a greenhouse variety…
…and finding a personal commitment to a can of soup…
…Garrett Price had this man doing some wishful thinking…
…William Steig used a two-page spread to illustrate a day at the drugstore…
…another drawing from the group, appearing on the left-hand page…
…keeping it in the family, we have one byHenry Anton Steig (William Steig’s brother)…according to Michael Maslin’s indispensable Ink Spill, Henry contributed nineteen drawings to The New Yorker from 1932 to 1936 under the name Henry Anton…this one was his final contribution…
…Whitney Darrow Jr drew up this over-enthusiastic maître d’…
…Barbara Shermund went apartment hunting…
…and we close with Daniel ‘Alain’ Brustlein, and a room with a view…
Above: Behind the scenes production photo of the space gun used to launch a manned projectile to the moon in Things to Come. (Instagram)
One of the most anticipated films of the 1930s was the British production of Things to Come. Loosely based on the 1933 science fiction novel by H.G. Wells,The Shape of Things to Come, the film was an extraordinarily ambitious and expensive production featuring a huge cast and elaborate sets, both full-scale and in miniature.
April 25, 1936 cover by Rea Irvin.
Critic John Mosher wasn’t quite sure what to make of Things to Come, seizing on the film’s promise to end the common cold.
CLEANING CREW…A businessman in Everytown in the 1940s, John Cabal (Raymond Massey) returns in the 1970s to find his city in ruin and governed by a warlord. As a member of a secret organization called “Wings Over the World” (comprised of the last surviving band of engineers and mechanics), Cabal orders his organization to send giant flying wings over Everytown and saturate the population with a “Gas of Peace.” Not only does the gas make the population tranquil, it also kills the warlord, played by Ralph Richardson (right). (midnightonly.com/instagram.com)
In a review for The Criterion Collection, Geoffrey O’Brien notes that the film’s shocking scenes of war were shown to an audience “in active denial, many of them, of the possibility of such things coming to pass in the near future.”
But an antiseptic city with a population made docile by a “Gas of Peace” didn’t appear to be something one would look forward to either. O’Brien points to Jorge Luis Borges’ remarks regarding Things to Come: “The heaven of Wells and Alexander Korda, like that of so many other eschatologists and set designers, is not much different than their hell, though even less charming.” Borges dismissed the notion that science and technology would be the rallying force against tyranny: “In 1936, the power of almost all tyrants arises from their control of technology.”
WAR AND PEACE…At left, bombers lay waste to Everytown in the 1940s, seemingly forecasting The Blitz of London in 1940-41; at right, decades later, “Wings Over the World” sends giant flying wings (right) over Everytown to saturate the population with a “Gas of Peace.” (Illinois.edu/facebook.com)UTOPIA?…After years of rebuilding, a new, underground Everytown emerges in 2036. The set (left) was designed by director William Cameron Menzies and Bauhaus artist Laszlo Moholy-Nagy. Above, transportation included autogyros; both men and women wore futuristic togas, including John Cabal’s great-granddaughter Catherine Cabal (Pearl Argyle). Note the acrylic furniture, ubiquitous in the future scenes of the film. (midnightonly.com/facebook.com/YouTube)
O’Brien concludes: “There is no way any audience, in the 1930s or now, would be likely to accept Raymond Massey’s Oswald Cabal as an empathetic spokesperson for the human race. He is essentially the chairman of the board of a quasi-fascist ruling elite—and not so very far from the idea that Wells, at best ambivalent about democracy, in fact had in mind.”
In all fairness, I should note that Massey did not like his character’s “heavy-handed speeches” that lacked human emotion. He complained H.G. Wells prioritized cold scientific ideals over personal character depth. “For heart interest, Mr. Wells hands you an electric switch,” Massey stated.
WISHES SOMETIMES COME TRUE…In the movie, a little girl in the year 2036 receives a history lesson from her great grandfather (including a video of 1936 New York), and she expresses delight that people will “keep on inventing things and making life lovelier and lovelier.” The little girl was played by eight-year-old Anne McLaren. The great grandfather was played by Charles Carson (1885–1977). (midnightonly.com)DAME McLAREN…In real life that little girl, Anne McLaren (1927–2007), did make life better, becoming a leading figure in developmental biology and paving the way for other women in science. Her work also helped lead to the development of human invitrofertilization. Dame Anne Laura Dorinthea McLaren received many honors for her research and ethical contributions. (YouTube.com/Wikipedia)POW! TO THE MOON…At left, Catherine Cabal (Pearl Argyle) and fellow scientist Maurice Passworthy (Kenneth Villiers) prepare to fly around the moon, launched from a gigantic space gun (right). (theguardian.com/YouTube)
Interestingly, Raymond Massey (1896–1983) and most of the film’s cast would live to see an actual moon landing in just 33 years. Most of them would also be involved in some way in the Second World War, Massey being wounded as part of the Canadian regiment.
American writer and editor Al Graham (1905–1972), who contributed a number of poems and “Talk of the Town” pieces to The New Yorker in the Thirties and Forties, offered some thoughts regarding Things to Come. Here are excerpts of the first and last parts of his piece:
SLOW AND STEADY…Al Graham is perhaps best known for his 1930s humorous verse and children’s literature such as Timothy Turtle (1946) and The Rhymes of Squire O’Squirrel (1963). At right is a cover of the first edition of H.G. Wells’The Shape of Things to Come. (Wikipedia)
Incidentally, the British automaker Triumph used Wells’ title in a 1970s ad campaign for the TR-7…
(The Daily Drive)
While we are talking movies, Mosher also reviewed Frank Capra’sMr. Deeds Goes to Town. Films such as Mr. Deeds and It’s a Wonderful Life were Capra’s “love letters to an idealized America—a cinematic landscape of his own invention,” wrote social critic Morris Dickstein. Or as actor/director John Cassavetes once observed: “Maybe there really wasn’t an America, it was only Frank Capra.” Whatever it was, Mr. Deeds would win Capra his second Oscar for Best Director (he would win three in all, plus a fourth for a World War II documentary).
HAPPY ENDING…Mr. Deeds (Gary Cooper) finds love and salvation with Jean Arthur in Mr. Deeds Goes to Town. (britannica.com)
* * *
Ah-Choo!
Those familiar with E.B. White’s writings are likely also familiar with his lifelong struggle with hay fever, or “catarrh” as it was also referred to in those days. White notably wrote about his condition in a 1938 New Yorker essay, “Daniel Webster, the Hay Fever, and Me.” He addresses the malady in his April 25, 1936 “Notes and Comment” column:
SNEEZING AND HONKING…Despite his allergies, E.B. White had a deep love for the countryside and nature. Although he grew up just outside New York City, he cultivated a love of rural life that was finally realized when he and wife Katharine bought a farm near Brooklin, Maine. Above is a 1974 photo (by Jill Krementz) of White at his Maine farm. (cornell.edu)
One of the more common and effective treatments for allergies in the Thirties was the benzedrine inhaler. The active ingredient was amphetamine. It was safe if inhaled, however some folks got the idea to crack open the inhaler and swallow the contents, which would induce a mind-altering effect (the amount of amphetamine in the inhaler was 250 milligrams, much greater than the five or ten milligrams in tablets prescribed for depression).
NOT SHIRLEY TEMPLE, however the marketers of the inhaler probably wanted consumers to make the connection. (mcgill.ca)
* * *
Before the Internet
What did some folks do in the evening before modern-day distractions? According to “The Talk of the Town,” at least one man and his family loved to gawk at the new Wrigley sign in Times Square.
CHEW ON THIS…The Wrigley sign spanned the block on Broadway from 44th Street to 45th Street. Designed by artist Dorothy Shepard, the display featured fish blowing bubbles and was lit by 29,608 lamps and 1,084 feet of neon tubing. It was so large that its electrical power usage was estimated to be equivalent to a small city of ten thousand people. (Wikipedia)
* * *
From Our Advertisers
White Rock continued its series of brightly illustrated ads, this most likely the work of noted illustrator John Holmgren…
…Stage magazine continued to promote its star-studded content in full-page color ads…this one featured American stage and film actress Ina Claire…
Ina Claire, center, with Osgood Perkins and Doris Dudley in End of Summer.(jacksonupperco.com)
…ah, the pleasure of an after-dinner Lucky back in the day when you could still smoke indoors…
…another ad for Green Giant Niblets featuring a rich old toff who’s just over the moon about canned corn…
…these surreal Lyse Darcy ads for Guerlain really stood out in the magazine…
…speaking of standing out, who could resist the distraction of a tabloid, especially with the Gray Lady folded in one’s lap?…Alain illustrates…
…and per James Thurber, who was immune to the charms of a woman with a heart tattooed on her hip?…
…Charles Addams showed us a man with a built-in fishing advantage…
…Gregory d’Alessio gave us an understandable marital mix-up…
…Helen Hokinson offered a dose of “meh” in the hat department…
…Garrett Price showed us the consequences of Robert Moses’s transformation of Long Island from a rural area for the rich into a suburban landscape for the hoi polloi…
…and we close with Peter Arno, who wondered what’s the fun of drinking in the tropics when you can do the same thing in Queens?…
Above: Posters advertising The Country Doctor, a film featuring the Dionne Quintuplets as "The Wyatt Quintuplets." (Wikipedia/imdb.com)
The Dionne Quintuplets, famed as the first quintuplets known to have survived infancy, appeared in a motion picture before their second birthday—The Country Doctor—just one example of the many ways the girls were exploited by the province of Ontario, their doctor, their father, and the companies who used their images to sell everything from toys to toothpaste.
March 21, 1936 cover by Constantin Alajalov.
The Country Doctor was the first of three 20th Century Fox films featuring the toddlers as the “The Wyatt Quintuplets.” Actor Jean Hersholt played the country doctor (“Dr. John Luke”) in all three films, his character based on Allan Roy Dafoe, the Ontario obstetrician who successfully delivered the identical quints in 1934. It was a sign of the times that no one seemed too concerned about the children’s welfare—TheNew Yorker’s John Mosher was joined by his fellow critics in generally praising the film.
MARKETING MATERNITY…The Country Doctor was the first of three 20th Century Fox films featuring the Dionne Quintuplets. Clockwise, from top left: Slim Summerville, Jean Hersholt, and John Qualen in The Country Doctor; Ontario Premier Mitchell Hepburn with the quintuplets in 1934; a 1936 book based on the film; a 1937 ad for Karo Syrup, a major sponsor of the girls and Dr. Dafoe; an array of quintuplet-related toys included paper dolls and the much sought after Madame Alexander dolls. (Wikipedia/ebay.com/facebook.com/pbs.org)
The Dionne Quintuplets were used to endorse an array of products including Quaker Oats, Colgate toothpaste, Palmolive soap, and Lysol disinfectant. Dr. Dafoe became a wealthy man due to his association with the quintuplets, while the government of Ontario saw enormous tourism potential (the girls were made wards of the province ostensibly to protect them from exploitation). At the age of four months the quintuplets were moved from the farmhouse where they were born to a compound (“Quintland”) that featured an outdoor playground designed as a public observation area.
SURROUNDED BY RICHES…at left, Allen Roy DaFoe on a postcard with the Dionne Quintuplets; tourists consult sign for the next public showing of the “Quints.”(roadtripusa.com/facebook.com)CHA-CHING…Oliva Dionne, the quintuplets’ father, ran this souvenir and refreshment stand at Quintland, where the public flocked to view the girls playing. (montrealgazette.com)
The last surviving quintuplet, Annette, died on December 24, 2025, at the age of 91. Her sister Cécile died a few months earlier, also at age of 91.
John Mosher also reviewed Mae West’s latest film, Klondike Annie. Some critics regarded it as her finest film, despite heavy censorship and the outrage of “Decency people.”
GO WEST, WEST…Mae West portrayed a kept woman who murders her keeper in self-defense and escapes to Nome, Alaska in Klondike Annie. At left, West in a scene with Son Yong; at right, with Phillip Reed. (Pinterest)
* * *
St. Katharine
Robert Benchley found Katharine Cornell’s theatrical performance in Saint Joan to be “as fine as was expected.” An excerpt:
KNOWN QUANTITIES was how Robert Benchley described the talents of stage actress Katharine Cornell. At left, Cornell as Saint Joan; at right, Cornell (1893–1974) is perhaps best known in her role as Elizabeth Barrett in the 1931 Broadway production of The Barretts of Wimpole Street. (Wikipedia)
* * *
It Begins…
On March 7, 1936, 22,000 German army troops crossed a bridge over the Rhine River and entered the Rhineland, breaking the 1919 Treaty of Versailles, which mandated a demilitarized Rhineland to ensure French safety. Despite the violation, and the fact that the German army was still weak, France and Britain took no military action. E.B. White reported:
REOCCUPATION…On March 7, 1936, German Army troops crossed a bridge over the Rhine River and entered the Rhineland for the first time since the end of World War I. The lack of response from France and Great Britain no doubt emboldened Hitler to annex Austria and occupy Czechoslovakia in 1938. (iwm.org.uk)
Howard Brubaker, in his column “Of All Things,” also noted:
* * *
Some Pretty Things
“The Talk of the Town” paid a visit to the Museum for the Arts of Decoration at the Cooper Union and found many treasures within, including a unique circular elevator.
BRIDGE TO THE PAST…The Cooper Union’s Museum for the Arts of Decoration held many treasures, including (at bottom) an Italian birdcage fashioned to resemble the Rialto Bridge; at top, rooms filled with examples from the decorative arts. (cooperhewitt.org)
The “Talk” visit included a ride up a circa 1850s elevator shaft designed by inventor Peter Cooper four years before safety elevators even existed. The design was based on Cooper’s belief that the circular shape was the most efficient.
ROUND AND SOUND…At left, entrance to Peter Cooper’s circa 1850s round elevator and the elevator’s shaft at the Cooper Union Foundation Building. The round shaft remains a central feature of the building today, now housing a modern round elevator designed in 1972. (Cooper Union Library)
* * *
Commie Cutlery
American non-fiction writer Carl Carmer published the first part of a two-part essay on the revolutionary Oneida Community, which Carmer dubbed “a materially successful communist experiment…”
This polyamorous Christian utopia disbanded before the end of the 19th century and reemerged as a joint-stock company, Oneida Community Limited, which focused on making silverware. This brief excerpt is from the first paragraph.
COHABITING COMRADES…Oneida commune members gather on the lawn in front of the Community Mansion House in in Madison County, New York, circa 1860s. Members of the community practiced free love, women and men had equal freedom in sexual expression and commitment, and children were raised communally. (collectorsweekly.com)
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From Our Advertisers
Yes, take a doctor’s advice, and put some leaded gas in your car, and into the air you breathe…
…R.J. Reynolds presented three women who exemplified the “society model” trend of the 1930s…well-known debs and socialites who provided an air of prestige to a brand…especially cigarettes…
…Lorillard Tobacco Company, on the other hand, stuck with pin-up artist George Petty to push their Old Golds…
…General Motors took out the middle spread to tout their low-priced luxury automobile, the La Salle…
…the convertible La Salle looked handsome, if not a bit brisk with the top down…
…American luxury carmaker Packard proudly displayed their twelve-cylinder luxury model, but reminded readers they could have a lesser model, the 120, for a price “in the $1,000 field”…
…a couple of one-column ads…Don Herold helped Hale’s move mattresses, while fashion columnist Alma Archer employed class anxiety to promote her new book, The Secrets of Smartness and the Art of Allure…
SMARTNESS AUTHORITY Alma Archer in 1937. Archer (1898–1988) wrote a widely read column for the New York Mirror that was syndicated in more than a thousand newspapers.
…if you have been following this blog, you’ll recall the ads with angry duchesses fuming over tomato juice and rich old men fondly recalling their countrified youth via canned corn niblets…well here is one robber baron who needed some niblets pronto to quiet his rage…maybe a snifter or two of brandy would have also helped…
…on to our cartoonists, James Thurber kicked things off on page two…
…the “Goings On” section concluded on page four with this drawing by Charles Addams…
…a couple more spot drawings from the issue by Christina Malman (left) and Richard Taylor…
…Al Frueh offered this interpretation of the players in End of Summer…
…and we have Thurber again, with a hard-to-miss distraction…
…William Steig continued to explore the varieties of “Holy Wedlock”…
…Leonard Dove gave us a golddigger stranded at sea…
…Gardner Rea put a captain of industry in a tight spot…
…Ned Hilton encountered a hairy challenge…
…Eli Garson demonstrated some remarkable foot dexterity…
…while Robert Day showed a lack of dexterity a construction site…
…Charles Addams revealed a materialist in the brotherhood…
…Peter Arno’s charwomen let a sleeping dog lie…
…and we close Garrett Price, and one perceptive lad…
Above, left, Janet Flanner regards the cover of the Sept. 13, 1931 issue of The New Yorker; at right, Adolf Hitler's chosen filmmaker Leni Riefenstahl at Nuremberg's "Shovel Day" parade, 1936. (Library of Congress/Sueddeutscher Verlag)
The February 29, 1936 issue stands out from pack not only for its cover—James Thurber’s first—but also for the magazine’s first in-depth look at a man who would spark the deadliest conflict in human history.
February 29, 1936 cover by James Thurber. This was the first of six covers Thurber contributed to The New Yorker. You can see all six covers at Michael Maslin’s Ink Spill, the go-to site for all things Thurber and so much more. UPDATE: Also check Maslin’s post regarding the repeat of this cover on Sept. 4, 2023. Fascinating read!
Before we jump in…Thurber’s close friend E.B. White noted another unusual fact about this issue…
…twenty-eight years later, and a dime extra (cover by Garrett Price)…
* * *
Inside the Feb. 29 issue, The New Yorker’s Paris correspondent Janet Flanner published the first part of a three-part profile on German dictator Adolf Hitler. In this first excerpt she described the Führer’s ascetic diet and personality (caricature by William Cotton).
NAZI NUM NUMS….Adolf Hitler with one of his official food tasters, Margot Woelk, during World War II. Woelk later claimed she was the sole survivor from a group of food tasters who were summarily executed by the Red Army after the fall of Berlin. (warfarehistorynetwork.com)
Flanner described Hitler’s relationships with influential women, particularly filmmaker Leni Riefenstahl.
FRIENDS WITH BENEFITS…Adolf Hitler had influential admirers both in and outside of Germany, including, clockwise, from top left, filmmaker Leni Riefenstahl (in the white skirt described by Flanner) at the 1936 “Shovel Day” in Nuremburg; Winifred Wagner, daughter-in-law of composer Richard Wagner, in 1925; Hitler with Unity Mitford, one of six aristocratic Mitford sisters and a fanatical Nazi; Ernst Franz Sedgwick Hanfstaengl with another Mitford sister, Diana Mitford, at a 1934 Nuremberg rally. Diana as married to Oswald Mosley, leader of the British Union of Fascists, and Hanfstaengl was the son of Katharina Wilhelmina Hanfstaengl, a prominent Munich art publisher who helped finance Hitler’s rise to power. (Sueddeutscher Verlag/Wikipedia/historyreader.com)
Flanner concluded the piece with a look at Hitler’s sexuality, which seemed non-existent, and drew an ominous conclusion about his personality type.
EXPENDABLE…Ernst Röhm with Adolf Hitler in 1933. Although Hitler knew Röhm was gay, he also valued Röhm’s leadership and organizational skills, that is until his presence proved a liability. Röhm was murdered by the SS in 1934 during the “Night of the Long Knives.” (Wikipedia)
As part of a centenary series, The New Yorker’s Andrew Marantz recently looked at Flanner’s profile of Hitler, noting that she was “neither an antifascist, like her friend Dorothy Parker, nor a Fascist, like her friend Ezra Pound; she was against crude bigotry, but she was not the world’s greatest philo-Semite.”
* * *
Lamour Amour
In his “Notes and Comment,” E.B. White pointed out the challenges of expressing physical beauty over a non-visual medium like radio:
TELEGENIC…Hopefully E.B. White managed to see Dorothy Lamour on the “television waves… bumping along over the Alleghenies.” At left, publicity photo of Lamour from 1937; at right, Lamour appeared as a mystery guest on What’s My Line?, Feb. 20, 1955, seen here with host John Daly. In later years Lamour was a guest on a number of television shows, ranging from Marcus Welby, M.D. to Remington Steele. (Wikipedia/YouTube.com)
* * *
Shadow Plays
Morris Bishop (1893-1973), a noted scholar of the Middle Ages as well as a writer of light verse, offered up these lines after screening early silent films at the Museum of Modern Art. The screenings were curated by Iris Barry to showcase MoMA’s new film library and to advance the study of film as a serious art form.
TIME CAPSULES…The Museum of Modern Art was a pioneer in the study of film as a modern art form. Among the films screened at MoMA in 1936 (clockwise, from top left): famed stage actress Sarah Bernhardt as Queen Elizabeth in the Les Amours de la reine Élisabeth (The Loves of Queen Elizabeth) with Lou Tellegen, 1912; Bernhardt in the film Camille (La Dame aux camélias) with André Calmettes, 1911; Theda Bara’s 1917 take on Camille, in a scene with Alan Roscoe; Gloria Swanson in Zaza, 1923. (Wikipedia/imdb.com/YouTube.com)
* * *
A Reporter’s Chops
With so much attention given to James Thurber as a humorist, it is easy to forget that he was an experienced journalist, and that he could apply his considerable gifts as a writer to narrative non-fiction. For the Feb. 29 “A Reporter at Large” column, Thurber penned “Crime in the Cumberlands.”I can’t do it justice through excerpts, but I highly recommend giving it a read as a prime example of Thurber’s skills as a reporter.
SERIOUSLY SERIOUS WRITER…You can find both humorous and not-so-humorous crime stories (and drawings, of course) in 1991’s Thurber on Crime, edited by Robert Lopresti. “Crime in the Cumberlands” is included in the collection. (jamesthurber.org/barnesandnoble.com)
* * *
At the Movies
Not so serious were the films being churned out by Hollywood, including the Fred Astaire/Ginger Rogers toe-tapper Follow the Fleet, set to an Irving Berlin score that featured the hit “Let’s Face the Music and Dance.” Critic John Mosher was on board for the ride.
GOOD CLEAN FUN…Dance partners “Bake” Baker (Fred Astaire) and Sherry Martin (Ginger Rogers) find love during shore leave in Follow the Fleet.(Toronto Film Society)
Bandleader Harry Richman, well known in the New York nightlife scene of the 1920s and 30s, showed his acting chops in The Music Goes ‘Round…
I CAN SING TOO…Rochelle Hudson and Harry Richman in The Music Goes ‘Round. (imdb.com)
…Fred MacMurray, Sylvia Sydney, Henry Fonda and Fred Stone appeared in living color in The Trail of the Lonesome Pine–it was just the second full-length feature to be shot in three-strip Technicolor and the first to be shot outdoors in Technicolor…
LIFELIKE…Clockwise, from top left: Fred MacMurray; Sylvia Sydney; a Paramount movie poster; Henry Fonda and Fred Stone.(moviesalamark.com/imdb.com)
…the 1936 film Rhodes (aka Rhodes of Africa) featured the massive acting talents of Walter Huston and Peggy Ashcroft; not surprisingly, the subject matter of the film has not aged well…a 2015 review in The Guardianis headlined: “Rhodes of Africa: only slightly less offensive than the man himself”…
COLONIAL KLINK…Walter Huston and Peggy Ashcroft in Rhodes.(imdb.com)
* * *
From Our Advertisers
We begin with a Stage magazine ad from the inside front cover, featuring an illustration by Alexander King…
…only new-money swells would be seen doing this…old money wouldn’t dare enter the kitchen, unless they needed to sack the cook…
…on the back cover of the Feb. 29 issue you would find this elegant woman taking a break from her vanity to enjoy a “toasted” Lucky…
…we join our cartoonists, starting with this spot by Richard Taylor…
…Garrett Price got stuck over the frozen falls…
…George Price drew up a sandwich board competition…
…Al Frueh continued to illuminate “The Theatre” section…
…James Thurber posed a loaded question…
…Denys Wortman got down to some debugging…
…Carl Rose offered up another example of rugged individualism…
…Charles Addams came down to earth…
…Alain illustrated a case of jury tampering…
…Helen Hokinson demonstrated the allure of a netted hat…
…and Hokinson again, doing some early spring cleaning…
…and Barbara Shermund explored the idyll of wanderlust…
…and before we go, here is the New Yorker cover—by Helen Hokinson, Sept. 12, 1931—that was the object of Janet Flanner’s attention…
Above: A mechanic (Chester Conklin) gets caught up in his work with the help of the Tramp (Charlie Chaplin) in Modern Times. (festival-entrevues.com)
The film Modern Times was Charlie Chaplin’s last performance as “The Tramp” (or, “The Little Tramp”), a character he created more than twenty years earlier to represent a simple person’s struggle to survive in the modern world. That struggle was no more apparent than in Modern Times, a film in which the Tramp faced the dehumanizing industrial age in all its kooky complexity.
A sweet Valentine’s Day-themed cover by William Steig, February 15, 1936.
The film is notable for being Chaplin’s first picture to feature sound, and the first in which Chaplin’s voice is heard—singing Léo Daniderff’s comical song “Je cherche après Titine” (although Chaplin replaced the lyrics with gibberish). Modern Times was nevertheless filmed as a silent, with synchronized sound effects and a small amount of dialogue. Critic John Mosher appreciated the movie as being “of the old era,” not anticipating that it would become one of cinema’s most iconic and beloved films.
JUST A COG IN THE MACHINE…Clockwise, from top left: Repetitive assembly line work drives the Tramp (Charlie Chaplin) to a nervous breakdown; the steel factory is an Orwellian world where the president (Allan Ernest Garcia) constantly monitors his workers—even in the bathroom where the Tramp is caught taking a break; the company tries out a new lunch efficiency machine on the Tramp, with mixed results; iconic image of the Tramp at work. (medium.com/YouTube.com)(thetwingeeks.com)
One of the film’s best stunts involved the blindfolded Tramp rollerskating on the fourth floor of an under-construction department store; Chaplin employed a matte painting, perfectly applied on a glass pane in front of a camera, to create the illusion of a sheer drop-off. Even as an illusion, Chaplin’s skating skills were remarkable.
HIGH ANXIETY…The blindfolded Tramp (Charlie Chaplin) skates precariously close to a sheer drop-off on the fourth floor of a department store while his companion, an orphan girl known as “The Gamin” (Paulette Goddard) puts on her skates, unaware of his peril. (YouTube.com)
The model below shows how the effect was achieved, filming next to a glass-mounted matte painting to create the illusion of a sheer drop off…
(reddit.com)
In his conclusion, Mosher found the film to be “secure in its rich, old-fashioned funniness.”
Chaplin gave a happy send-off to the Tramp, who at the end of earlier films walked down the road alone. Modern Times closed with the Tramp and the Gamin walking hand in hand, dreaming of a life together.
FOND FAREWALL…Paulette Goddard joined Charlie Chaplin on the road at the end of Modern Times. Goddard became Chaplin’s third wife in 1936. (the-cinematograph.com)THE TRAMP RETURNS…World premiere of Modern Times, Feb. 5, 1936, at the Rivoli Theatre in New York City. The film was one of the top-grossing films of 1936. (Wikipedia)
A final note: The website The Twin Geeks offers an excellent synopsis and analysis of Modern Times.
* * *
Bachelor King
In his “Notes and Comment,” E.B. White wrote about the ascension to the British throne by Edward VIII following the death of his father, George V. In this excerpt, White considered a question raised by the Daily News regarding the king’s plans to marry (a question answered a few months later when Edward announced his plan to wed American divorcee Wallis Simpson, which led to a constitutional crisis and Edward’s subsequent abdication).
BUT I DON’T WANNA BE KING…The reluctant king Edward VIII would choose love over the crown when he abdicated the throne in December 1936 to marry Wallis Simpson (bottom left); E.B. White noted one woman’s suggestion that the king should marry actress Greta Garbo, since “Both have had a rough time at love.” (highland titles.com/George Eastman Museum)
* * *
By Any Other Name
“The Talk of Town” featured a profile of Arthur J. Burks, a prolific writer of pulp fiction who published everything from detective stories to science fiction under a half-dozen pseudonyms. A brief excerpt:
A CURIOUS MIND…Arthur J. Burks (1898–1974) and the cover of Astounding Stories, January 1932, which featured the first part of his two-part tale, “The Mind Master.” Burks produced around eight hundred stories for the pulps, twenty-nine of which appeared in the magazine Weird Tales. (findagrave.com/gutenberg.org)
* * *
A Day in the Life
From 1935 to 1962 Eleanor Roosevelt published a daily syndicated newspaper column titled “My Day”—through the column millions of Americans learned her views on politics, society, and events of the day as well as details about her private and public life. James Thurber couldn’t resist writing a parody—here’s an excerpt:
THE REAL DEAL…At left, sample of one of Eleanor Roosevelt’s syndicated “My Day” columns from 1938; photo of the First Lady from 1932. (arthurdaleheritage.org/Library of Congress)
* * *
At the Movies
Besides Modern Times, there were other movies of note that were given rather scant attention in Mosher’s column, including the film adaptation of The Petrified Forest starring Humphrey Bogart, Bette Davis and Leslie Howard.
Robert E. Sherwood wrote the 1934 Broadway play of the same name, which was co-produced by Howard and featured both Howard and Bogart. When it was adapted to film, Howard insisted that Bogart appear in the movie, and it made Bogart a star (he remained grateful to Howard for the rest of his life).
DANGEROUS DINER…An odd mix of patrons at a gas station cafe are taken hostage by desparate criminals in The Petrified Forest. From left are Leslie Howard, Dick Foran, Bette Davis and Humphrey Bogart. Playwright Robert Sherwood based Bogart’s character, Duke Mantee, on the the real-life criminal John Dillinger, the FBI’s first “Public Enemy #1.” (moma.org)
Other cinema diversions included the musical Anything Goes, which included songs by Cole Porter; the comedy Soak the Rich, which featured a radical who falls in love with a rich man’s daughter; and a detective film, Muss ‘Em Up, with the usual movie gangsters.
TAKE YOUR PICK…Clockwise, from top left: Ida Lupino and Arthur Treacher in the musical Anything Goes; Bing Crosby (in disguise) and Ethel Merman in Anything Goes; John Howard, Mary Taylor and Walter Connolly in the comedy Soak the Rich; Preston Foster, Maxine Jennings and Guinn “Big Boy” Williams in the detective film Muss ‘Em Up. (imdb.com/torontofilmsociety.com/zeusdvds.com)
* * *
The Amazing Race
The New Yorker periodically featured “That Was New York,” which took a detailed look at significant events in the city’s history. In this installment, Donald Moffat recalled the 1908 New York to Paris automobile race, which commenced in Times Square on February 12 with six cars representing the U.S., France, Germany and Italy. It was an extraordinary event given that motorcars were a recent invention, and roads were nonexistent in many parts of the world. A brief excerpt:
ON YOUR MARK…Cars lined up in Times Square on Feb 12, 1908 for the start of what would become a 169-day race. American George Schuster was declared the winner when he arrived in Paris on July 30, 1908, after covering approximately 10,377 miles (16,700 km). (Library of Congress)
* * *
Miscellany
Another regular feature in the early New Yorker was coverage of the New York Rangers, a team founded in 1926 by Tex Rickard after he completed construction of the third incarnation of Madison Square Garden. The Rangers were one of the Original Six NHL teams before the 1967 expansion, the others being the Boston Bruins, Chicago Blackhawks, Detroit Red Wings, Montreal Canadiens and Toronto Maple Leafs.
In this excerpt, the writer “K.B.” described the rough play against rival Detroit, which would win back-to-back Stanley Cups in 1936 and 1937.
ZESTY…The excerpt above noted that the Rangers’ Phil Watson cuffed the Red Wings’ Syd Howe “with a zest richly appreciated by the balcony.” At left, team photo of the 1935-36 New York Rangers, with star and fight instigator Phil Watson identified with arrow; at right, Syd Howe won three Stanley Cups with Detroit, winning back-to-back in 1936 and 1937, and then again in 1943. (hockeygods.com)
* * *
From Our Advertisers
General Motors’ luxury car line offered three price points (and this lovely image) to weather the Depression years, ranging from the relatively affordable La Salle to the Cadillac Fleetwood…
…the Chrysler corporation took a different approach, deploying a very wordy full-page ad that referenced history (a Madame Curie analogy) and something called “Unseen Value” to move its line of autos…
…the makers of College Inn Tomato Juice Cocktail brought back the “Duchess” with this shocking scene at the opera…
…recall last summer when College Inn featured the Duchess in a series of ads that illustrated her increasing fury over plain tomato juice…one wonders what sort of sadistic torment she had in mind for her hostess, “the old WITCH”…
…on to our cartoonists, beginning with this spot by James Thurber…
…and Thurber again, with an unwanted call to solidarity…
…William Steig explored marital bliss…
…George Price gave us a Three Stooges moment…
…I do not have the identity of this cartoonist…I will keep looking, but would love suggestions in the meantime…*update*…thanks to Frank Wilhoit for identifying the cartoonist below as John Kreuttner, also confirmed through Michael Maslin’s Ink Spill…
…Charles Addams added some frills to an executive suite…
…Otto Soglow illustrated the hazards of sleepwalking…
…Alain revealed a challenge to the publishing industry…
…Peter Arno possibly craved some sauerkraut and corned beef…
…William Crawford Galbraith was in familiar sugar daddy territory…
…Whitney Darrow Jr gave a nod to some homey surrealism…
…Barbara Shermund offered some well-weathered advice…
…and we close with Garrett Price, and a visitor more suited to Charles Addams…
Above: The 1936 Ziegfeld Follies premiered on Broadway at the Winter Garden Theatre on January 30, 1936 and closed on May 9, 1936 after 115 performances. (Hulton Archive)
Broadway impresario Florenz Ziegfeld Jr died in 1932, but his famous theatrical revue lived on for years with revivals including one in 1936 that Robert Benchley praised for being better than the originals.
February 8, 1936 cover by Helen Hokinson, marking the opening of the Westminster Kennel Club Dog Show at Madison Square Garden. According to Michael Maslin’s always enlightening Ink Spill, the first dog-themed New Yorker cover was Feb. 8, 1930, by Theodore Haupt (below).
Now on with the show. Brought back to life by Ziegfeld’s widow Billie Burke and theatre operators Lee and J. J. Shubert,The Ziegfeld Follies of 1936 was loaded with talent, with lyrics by Ira Gershwin, choreography by George Balanchine, and sets and costumes by Vincente Minnelli. What really brought people in was the star of the show, Fannie Brice, who was supported by cast members Bob Hope, Eve Arden, Josephine Baker, and the Nicholas Brothers, among others. Benchley wrote:
FANNIE AND THE REST…Clockwise, from top left: Bob Hope and Eve Arden performed the popular tune “I Can’t Get Started With You”; Hope with Fannie Brice in the sketch “Baby Snooks Goes Hollywood”; Josephine Baker premiered “The Conga” at the Follies, and Harriet Hoctor performed her “Night Flight.” (gershwin.com/uneicone-josephinebaker.webador.fr/libraryofcongress,org)
This ad for the 1936 Follies prominently featured Benchley’s endorsement:
(uneicone-josephinebaker.webador.fr)
Billie Burke (1884–1970) authorized Follies revivals with the Shuberts in 1934, 1936 and 1943, with the Shubert family producing a final revival in 1957. In 1936 MGM also filmed a Ziegfeld biopic, The Great Ziegfeld (which won two Academy Awards), casting William Powell as Ziegfeld and Myrna Loy as Burke. Burke wanted to play herself in the film, but at age 51 she was deemed too old for the part.
ZIEGFELD MAGIC…Florenz Ziegfeld’s widow Billie Burke kept the Follies going after her husband’s death in 1932. She is best known today for her portrayal of Glinda the Good Witch of the North in 1939’s The Wizard of Oz. (oscars.org/Wikipedia)
Fannie Brice (1891–1951) was the biggest star of the Follies and so dominated the show that when she became ill in May 1936 the production closed. Brice returned to the Winter Garden that September for 112 more performances.
Benchley also praised Call it a Day, a 1935 play by British writer Dodie Smith that ran for 194 performances at the Morosco Theatre. Benchley thought it was so good he saw it twice.
SPRING FEVER drove the action in Dodie Smith’s (right) hit comedy Call it a Day. The play chronicles a single spring day in the lives of the Hilton family, during which each member encounters unexpected romantic temptations and complications. Gladys Cooper, left, starred as Dorothy Hilton. The play was adapted to a Hollywood film in 1937. (vocal.media/Wikipedia)
* * *
At the Movies
We go from the stage to the screen, where John Mosher took in Rose Marie, a musical comedy based on a popular 1924 Broadway play. The film “repolished” the old play and used it as a framework for a series of duets between Jeanette MacDonald and Nelson Eddy.
MELODIOUS MOUNTIE…Lobby card for Rose Marie, a musical romcom about a singing Mountie and a world-renowned prima donna, joined in love by a haunting “Indian mating call.” (Wikipedia)
Mosher reviewed three other films that could have used some of Rose Marie’s cheer:
CHEERLESS FARE…Clockwise, from top: Gloria Stuart, Freddie Bartholomew, and Michael Whalen in Professional Soldier; James Stewart, Margaret Sullavan and Ray Milland in Next Time We Love; Helen Vinson and Conrad Veidt in King of the Damned. (Wikipedia/imdb.com/letterboxd.com/silversirens.co.uk)
* * *
Miscellany
I strive to keep these posts at a readable length, and (hopefully) lively and enjoyable to read, which means that I cannot include absolutely everything that appears in each issue. For example, there are a number of regular features from the sports world—ranging from major attractions like hockey and college football (no coverage yet of baseball—which for some reason Harold Ross hated—or basketball) to more niche pursuits, such as squash (below) or indoor polo. From time to time I will include these under “Miscellany” as a way to give readers a more complete picture, and to assuage my fear that I am leaving something important out. Here is a very brief snippet of a regular feature, “Court Games,” by staff writer Geoffrey T. Hellman.
RACKETEERS…At left, Beekman Pool of the Harvard Club was the 1936 singles champion of the Metropolitan Squash Racquets Association; at right, Edwin Bigelow of the U.S. Squash Racquets Association presents the National Trophy to Germain Glidden. To the far right is runner-up Andrew Ingraham, who looks a bit miffed about getting a plate rather than a trophy cup. (thecarycollection.com)
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From Our Advertisers
Let’s start with the inside front cover…advertisements from Dorothy Gray salons were all about the restoration of youth in older women…apparently the treatments were so successful that “Mrs. M” was a bigger attraction at a Ritz-Carlton debutante party than her society-bound daughter…note the young gents at right checking out mom, and not the deb…
…opposite Dorothy Gray was this elegant appeal from Bergdorf Goodman…ads aimed at more refined tastes almost always featured these attenuated figures (whether they were people or luxury automobiles)…I guess I would hold onto something too with stilts like those…
…here’s a Steinway grand for less than a grand…$885 in 1936 is roughly equivalent to $20,000 or so today, but that’s still a bargain—Steinway grand pianos currently start at around $85,000…
…speaking of bargains, you could own “The Most Beautiful Thing on Wheels” (according to this ad) for a mere $615…
…and for an extra twenty-five bucks you could own a durable Dodge like the one endorsed by Roy Chapman Andrews (1884–1960), a globetrotting explorer who discovered fossilized dinosaur eggs in the Gobi Desert in the 1920s…
THE REAL INDY…Roy Chapman Andrews gained national fame as an explorer for New York’s American Museum of Natural History (AMNH). The discovery of a nest of complete dinosaur eggs in Mongolia in 1923 (above) provided the first proof that the critters hatched out of eggs. Named AMNH’s director in 1934, Andrews is thought to be an inspiration for the film hero Indiana Jones. (amnh.org/roychapmanandrewssociety.org)
…the folks at Chrysler were doing everything they could to get people interested in buying their Airflows—despite its technological advances, the car’s streamlined design (toned down in later models) was just too radical for mass market tastes…note how the ad draws attention to the work of “Artist Floyd Davis”…
…here’s a photo of Floyd Davis…
CHEERS…Illustrator Floyd Davis (1896–1966) poses in an ad for Lord Calvert whiskey, 1946. In 1943 Life magazine called him the “#1 Illustrator in America.” (Wikipedia)
…the Fisher company, makers of car bodies for General Motors, liked to emphasize the safety of their “Turret Top,” although it didn’t seem to occur to anyone that a child dangling from a car window was problematic…
…actress Lupe Vélez made the unlikely claim that flying on a 1930s airliner was “as comfortable as a private yacht”…
…ads for White Rock were among the more colorful found in the early New Yorker…
…on the back cover, Liggett & Myers tobacco company shifted gears from elegant to homespun with an ad that emphasized the high quality of Turkish leaf tobacco…
…the folks at Coty hired two New Yorker contributors, poet Arthur Guiterman and illustrator Constantin Alajalov, to promote their line of lipsticks…
…which brings us to the cartoonists, beginning with Al Frueh…
…Richard Taylor opened things up in “Goings On”…
…and George Price added this bit of action to the calendar section…
…Abe Birnbaum contributed this delightful spot drawing…
…the Westminster dog show was the talk of the town, and at Grand Central, per Perry Barlow…
…Robert Day had a fight on his hands…
…Helen Hokinson’s “girls” were out to snub the sanitation department…
…Rea Irvin drew up the literal downfall of one business…
…Eli Garson had us seeing spots…
…Charles Addams found the Pied Piper in a Salvation Army band…
…Alan Dunn gave new meaning to “taking a detour”…
…Barbara Shermund illustrated one of the perils of cocktail parties…
…and we close with Peter Arno, and the sinister world of taxi dancers…