Fracking the Frick

Above: Critic Lewis Mumford was not ecstatic about his visit to the newly opened Frick Collection, unhappy with the museum's crowd-control regulations that limited his view of Giovanni Bellini's masterpiece, St Francis in Ecstasy, among other things. (wikiart.org/communitydevelopmentarchive.org)

Considered one of the finest museums in the U.S., the Frick Collection on the Upper East Side of Manhattan was established in 1935 to preserve steel magnate Henry Clay Frick’s priceless 14th- to 19th-century European paintings as well as the Frick house and its furnishings. When it opened to the public on Dec. 16, 1935, museum staff distributed timed-entry tickets to prevent crowding, and therein lay the rub for New Yorker critic Lewis Mumford.

December 28, 1935 cover by William Cotton. Exclusively a cover artist for The New Yorker, Cotton (1880–1958) produced fifty-five covers for the magazine.

The timed tickets, along with ropes that forced visitors to follow a defined path, spoiled the museum’s debut for Mumford, who was one of its few detractors. In these excerpts Mumford addressed the crowd control measures, and criticized the furniture and other “bric-a-brac” that further served to obstruct his viewing pleasure:

ROPES AND BRIC-A-BRAC presented obstacles to Mumford’s visit at the opening of the Frick Collection. Clockwise, from top left, view of the Frick mansion, circa 1935; installation view of the Living Hall, 1935; West Gallery, 1935; invitation to the opening of The Frick Collection, 1935. (businessinsider.com/Frick Art Reference Library Archives)

The Frick’s recent renovation and expansion has also had its detractors; after enduring a long and contentious proposal review process and five years of renovation and construction, the Frick reopened to the public in April 2025. It seems most attendees appreciate the changes.

OLD AND NEW…The Frick Collection’s home today, with expansion to the right. (untappedcities)

Mumford also took a look at the latest work by ceramic sculptor Russell Aitken (1910-2002), comparing his work to that of a cartoonist. Aitken was a rather odd duck in the art world, renowned both for his quirky sculptures as well as for his exploits as a big game hunter.

KILLER ARTWORK…Russell Aitken had eclectic tastes, to say the least, ranging from creating cutesy ceramics and cartoonish enamels to murdering Cape buffalo. Top left, Virgins of Mogambo, enamel on metal, 1935; bottom left, The Cactus Kid, ceramic, 1932. At right, midcentury whiskey ad featuring Aiken as a big game hunter. (Cleveland Museum of Art/findagrave.com)

It’s always a little dicey to review the work of a colleague, but in the case of Peter Arno, Mumford had mostly praise, some of it quite high, that is except for Arno’s “white-whiskered major” which Mumford characterized as a “lazy, pat form.”

Thankfully Arno ignored Mumford’s criticism and continued to draw his “white-whiskered major.” Here he is in a delightful 1937 cartoon featured on one of my favorite New Yorker-related sites, Attempted Bloggery:

Caption reads: “I Only Kill For Food.”

 * * *

Shock of the New

E.B. White, ever skeptical of newfangled inventions, saw no reason why The New Yorker’s old ice-filled water cooler needed to be replaced by a “rattling” electric one:

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O Tannenbaum

Two decades before Rockefeller Plaza raised its giant Christmas tree (or before Rockefeller Center even existed), New Yorkers gathered around a “Tree of Light” at Madison Square. “The Talk of the Town” remembered:

TREE OF LIGHT…America’s first outdoor Christmas tree lighting apparently occurred in Madison Square Park in 1912 (the “Talk” excerpt cited 1911). Bowery Boys History notes that “the organizers knew they were doing something unique, but probably did not realize the special significance of the event. Their 70-foot-tall imported tree from the Adirondacks, festooned with lights from the Edison Company, would be the first outdoor community Christmas tree in the United States.” (Library of Congress )

According to Bowery Boys History, in 1912 “this ‘Tree of Light’, mounted in cement, was such a novelty that almost 25,000 people showed up that night [Christmas Eve] to witness it and enjoy an evening-long slate of choral entertainment.” The following year, The New York Times reported that the Salvation Army took over the event, offering up “10,000 hot sausages and 10,000 cups of hot coffee” for the crowds.

The celebration was sparked by social activists seeking to draw attention to the needs of the city’s poor. On Christmas Day, 1912, the Times ran extensive coverage, and noted the charitable tone of the event in this excerpt:

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Honor Roll

Joseph P. Pollard and W.E. Farbstein covered a two-page spread, listing individuals of “Special Distinction” in honor of the New Year…here is a brief excerpt:

 * * *

Best (and Worst) of Broadway

Robert Benchley reviewed the hits and misses of the fall Broadway season, and admitted he had become something of a softhearted theatre critic after spending six months in Hollywood.

MEET THE GANG…Among the plays recommended by Robert Benchley was Dead End, which opened at the Belasco Theatre on Oct. 28,1935 and ran for 687 performances before closing on June 12, 1937. The play featured an impressive set design by Norman Bel Geddes (top) and introduced the Dead End Kids (aka the Bowery Boys), various teams of young actors who made 89 films and three serials for four different studios during their 21-year film career. The photo above shows the original six Dead End Kids—front row, from left, Huntz Hall, Gabriel Dell, Leo Gorcey and Billy Halop; back row, Bobby Jordan and Bernard Punsly. (deadendmusical.com)

 * * *

At the Movies

New Yorkers could nurse their holiday hangovers with a variety of films, ranging from the “very pleasant” The Perfect Gentleman to the “overdressed” Captain Blood, which featured a young Errol Flynn as a rather gentle pirate. As for the late year’s most anticipated film, A Tale of Two Cities, critic John Mosher found a few bright spots between his yawns, including praise for Blanche Yurka’s standout performance as Madame DeFarge.

GENTLE MAN AND GENTLE PIRATE…At left, Forrester Harvey and Frank Morgan in The Perfect Gentleman; at right, Errol Flynn and Olivia de Havilland in Captain Blood. The film launched the 26-year-old Flynn and the 19-year-old de Havilland into Hollywood stardom, and marked the beginning of Flynn’s swashbuckler image. (MGM/IMDB)
I’M LOSING MY HEAD OVER YOU…Clockwise, from top left, Sydney Carton (Ronald Colman) would lose his noggin to the guillotine in a scheme to save Lucie Manette (Elizabeth Allan) in A Tale of Two Cities; veteran theater actress Blanche Yurka, who learned to knit for her acclaimed role as Madame Defarge, is shown here in a front row seat before the guillotine—it was Yurka’s first film role; at the bottom, the execution scene at the Place de la Révolution. (bluray.com/michaelbalter.substack.com)

If piracy and revolution were “too much for your holiday nerves,” Mosher suggested the latest Shirley Temple film, The Littlest Rebel, featuring the superstar moppet dancing her way through the Civil War (and, unfortunately, performing a scene in blackface). Also on tap was the the musical comedy, Coronado.

SEEKING A PRESIDENTIAL PARDON, little Virgie Cary (Shirley Temple) asks President Lincoln (Frank McGlynn Sr.) to bestow mercy on her Confederate father in The Littlest Rebel; below, Alice White, Leon Errol and Jack Haley in the musical comedy Coronado. Haley is best known today as the Tin Man in 1939’s The Wizard of Oz. (whitehousehistory.org/themovieb.org)

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From Our Advertisers

We look in on our advertisers, beginning with this from Stage magazine…the actor portraying Nero is likely from the play Achilles Had a Heel, which closed after just eight performances…

John Mosher wasn’t wowed by MGM’s A Tale of Two Cities, even if the Capitol Theatre promised a spectacle with “a cast of 8,000″…

…this back of the book ad promised entertainment by “Society Amateurs” selected from the “Sunday Evening Debut Parties”…

…the brewers of Guinness promoted the health benefits of their product for the New Year…

…and the makers of Camels continued to print testimonials touting the invigorating effects of their cigarettes…

…on to our cartoonists, with William Steig taking stock of the Christmas haul…

Helen Hokinson’s girls were looking for the hottest show in town…

Barney Tobey was the latest cartoonist to take a shot at the boss-secretary trope…

Otto Soglow gave us a singing fish…

George Price came across a landscaping challenge…

Whitney Darrow Jr focused on a visit to the optometrist…

Robert Day gave us a party pooper too pooped to party…

…and Peter Arno offered a glimpse into his active nightlife…

…before we go, I ran across this cocktail book, So Red the Nose, at Messy Nessy’s Cabinet of Curiosities

…this particular tome featured an Alexander Woollcott recipe for a cocktail called “While Rome Burns”…

…you can flip through the entire book at this site

Next Time: The Major’s Amateur Hour …

Picking on Pickford

Above: Mary Pickford (right, from 1916) spoke out against salacious content in films, such as this scene from 1930's Madam Satan. (Wikipedia/mainemedia.edu)

James Thurber seemed to enjoy teasing silent film legend Mary Pickford in her new career as social commentator and author of spiritual articles and books. Having retired from acting in 1933, Pickford was also using her powerful position as a co-founder of United Artists to focus on the moral direction of the film industry.

December 21, 1935 cover by Ilonka Karasz.

Back in the Sept. 21 issue of The New Yorker, Thurber took a humorous poke at Pickford’s Liberty magazine article on the afterlife, and found more fodder after Pickford, in an interview with the World-Telegram, criticized “salacious” films. “Be a guardian, not an usher, at the portal of your thought,” she advised. Thurber took the bait. Excerpts:

KEEPING IT CLEAN…From left, producer Samuel Goldwyn, actors Charlie Chaplin and Douglas Fairbanks Sr. pose behind Mary Pickford at a United Artists board meeting in Los Angeles, July 9, 1935. (AP)

Thurber took particular pleasure in Pickford’s comments regarding the control of one’s dirty thoughts:

PICKFORD’S UNITED ARTISTS produced some memorable, non-salacious films in 1936, including Charlie Chaplin’s Modern Times, and the acclaimed Dodsworth starring Ruth Chatterton and Walter Huston as Fran and Sam Dodsworth. (Wikipedia)

Pickford had a strong ally in the Hays Code, a set of self-imposed censorship guidelines that would keep mainstream studio films relatively free of salacious content for the next thirty years.

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A White Christmas

E.B. White offered holiday greetings to everyone from drinkers of blended whiskey to the makers of red tape (plus a plug for New Yorker subscriptions)…

CHEERS AND JEERS…E.B. White sent holiday greetings to the men who were changing the Normandie’s massive propellers (from three- to four-blade), and probably wanted to give a lump of coal to Mayor Fiorello La Guardia for “foolishly” banning organ grinders from city streets. (ships nostalgia.com/ephemeralnewyork)

…and concluded with these words…

Otto Soglow added this bit of spot art to the bottom of White’s “Notes and Comment”…

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A Holiday Tradition

Page 21 featured Frank Sullivan’s annual Christmas poem (he wrote forty-two of them from 1932 to 1974)…

…which continued on page 22…

 * * *

Lost In Paradise

Robert Benchley did the honors as theatre critic for the Dec. 21 issue, enjoying an evening at Longacre Theatre with the richly endowed characters featured in Clifford Odets’ Paradise Lost.

GREAT PLAY, WHATEVER IT MEANS…Robert Benchley thoroughly enjoyed Clifford Odets’ gallery of characters in Paradise Lost. Top, Odets circa 1930s; below, photo from the 1935-36 production at Broadway’s Longacre Theatre. (mcny.org)

Apparently the rest of the Broadway fare was not so great, as Benchley fled Cort’s Theatre (it featured This Our House, which closed after just two performances) to catch A Night at the Opera with the Marx Brothers. 

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At the Movies

Benchley wasn’t the only one enjoying a night at the movies. Critic John Mosher found favor with German actor Emil Jannings’ latest flick, The Making of a King (Der alte und der junge König), calling the film “a sensible picture of the old bully,” namely the father of Frederick the Great.

LIGHTEN UP, FRED…Heinrich Marlow (left) and Emil Jannings in a scene from The Making of a King. The film depicted the turbulent relationship between Prussian King Friedrich Wilhelm I and his son, Crown Prince Friedrich. (IMDB)

Mosher found bright moments in Ginger Rogers’ latest film, but would have preferred another pairing with her fellow hoofer, Fred Astaire.

BETTER WITH FRED thought John Mosher of Ginger Rogers’s brave turn as an actress fleeing from her admiring fans in 1935’s In Person. Rogers donned eyeglasses, a wig, and fake teeth (inset) to portray the actress in hiding. She is pictured here in a scene with co-star George Brent. (IMDB)

Mosher was stimulated by The Great Impersonation, however, the “cordial” films about small town life and happy radio folk left him less than enthused.

MORE SPIES, PLEASE…John Mosher didn’t get too excited over the standard fare offered in the films Millions in the Air and Your Uncle Dudley, however he found the performances of Edmund Lowe and Wera Engels (bottom right) in the spy caper The Great Impersonation to be most stimulating. (IMDB)

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From Our Advertisers

After touring France in the late 1870s, a New York drugstore owner named Richard Hudnut returned to the States determined to introduce French-style perfumes and cosmetics to American women. He soon transformed his drugstore into an elegant showroom, and in time became the first American to achieve international success in cosmetics…

…advertisements for Christmas gifts mostly dropped out of the magazine, and the back of the book was filled with spots touting various New Year’s Eve entertainments…

…in this ad from the Minnesota Valley Canning Company (renamed Green Giant in 1950), a robber baron’s humble roots, and his checkbook, are triggered by a can of corn…

…thanks to the makers of Luckies, Jolly Old St. Nick was dropping more than soot down your chimney on Christmas Eve…

…we kick off our cartoons with this spot illustration by Abe Birnbaum

...Richard Decker gave us this caption-less appeal to the masses…

Al Frueh brightened up the “Theatre” section…

Helen Hokinson got in line at Macy’s…

…and found a challenge in the housewares department…(see Summer Pierre’s wonderful tribute to Hokinson and her observational forays into the city with James Reid Parker)…

Mary Petty took the laid-back approach to a medical emergency…

Charles Addams placed undersea explorer William Beebe in a precarious situation…

Alan Dunn diagnosed a bad a ticker at a watch shop…

Gluyas Williams was back with another look at club life…

Garrett Price snowplowed his way onto the page…

…it seems Howard Baer channeled Peter Arno for this one…

…and we close with William Crawford Galbraith, just doing a little browsing…

Next Time: Fracking the Frick…

Marxist Mayhem

Above: Margaret Dumont with Groucho, Chico and Harpo Marx in A Night at the Opera. A trained operatic singer, Dumont portrayed wealthy, regal women as comic foils to the Marx Brothers in seven of their films. Groucho once referred to her as "the fifth Marx brother." (Britannica.com)

If you were looking for a break from the doldrums of winter or the mad rush of the holidays, a ticket to the Marx BrothersA Night at the Opera could fit your bill.

December 14, 1935 cover by William Crawford Galbraith. A New Yorker contributor from 1929 to 1940, Galbraith (1894–1978), illustrated 151 drawings and seven covers for the magazine.

With their move from Paramount to MGM, Groucho, Chico and Harpo Marx launched a new style of comedy with A Night at the Opera, one of 1935’s biggest hits. Critic John Mosher was pleased to see the trio’s familiar antics on the screen, but with more story structure than their previous films.

SWEET TALKER…In Night at the Opera, Groucho Marx (as Otis B. Driftwood) advises Margaret Dumont (as Mrs. Claypool) on how to be inducted into high society—Driftwood: “I have arranged for you to invest $200,000 in the New York Opera Company. You’ll be a patron…Then you can marry me and they’ll kick you out of society and all you’ve lost is $200,000.” (amazon.com)

Sure, there were some old gags, as one “youngster”—seated next to Mosher—noted, but even this newbie pronounced the film “excellent.” As Mosher observed, “It may not be new or surprising, but it’s quick and funny.”

OH WHAT A NIGHT…Clockwise, from top left, during the overture to Verdi’s Il Trovatore, the sheet music is switched to “Take Me Out to the Ballgame,” and Otis B. Driftwood (Groucho Marx) responds by hawking peanuts to the startled audience; lobby card for the film; the famous “Stateroom Scene,” written by gag man Al Boasberg; taking a break on the set are, from left, Groucho, Boasberg, Kitty Carlisle, and director Sam Wood. (onset.shotonwhat.com)

Mosher also reviewed the underworld thriller Show Them No Mercy!, which displayed some of the effects of the Hays Code…

TONE IT DOWN, WOULD YA?…From left, Cesar Romero, Rochelle Hudson, Bruce Cabot, and Edward Brophy in Show Them No Mercy! (rotten tomatoes.com))

 * * *

Fond Memories

In his “Notes and Comment,” E.B. White recalled the good old days at a place called Tony’s on 49th Street. I couldn’t find any record of the place (or images), but apparently the new Tony’s lacked the smoke-filled charm of the original. Not to mention that the air-conditioning gave an earache to one of White’s acquaintances:

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Gun Shy

James Thurber was also facing the challenges of the modern world, being the unlikely owner of a very old derringer and hoping to possibly get it repaired. He stopped in at Stoeger’s gun store on Fifth Avenue, where a salesman tried to sell him a newer model. Instead, Thurber opted for a copy of the catalog (which he found fascinating), and pondered the store’s various game calls, which he thought might make suitable holiday gifts. Some brief excerpts:

GUNS ON FASHION ROW…View from inside Stoeger’s Fifth Avenue gun store with manager John T. Meechan, undated; cover of the store’s 1936 catalog. (Facebook/ebay.com)

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Hello Dolly

Dolls of all sorts—ranging from Popeye to the Dionne quintuplets—were all the rage for the holidays, according to the magazine’s third installment of its exhaustive Christmas lists.

RARE COLLECTIBLES TODAY, toys popular at New York’s department stores in 1935 included, clockwise, from top left, Ideal’s Shirley Temple baby doll, fashioned after a photo of the young actress at age six months; the Dionne Quintuplets craze continued with the growing quints now standing up; a Skippy velocipede; Buck Rogers Rocket Skates. (theriaults.com/ebay.com/MidwestModern via X/grandoldtoys.com)

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Some Light Holiday Verse

This poem comes courtesy of Phyllis McKinley (1905–1978), a children’s author and poet who lovingly satirized her suburban life, publishing in both popular as well as literary magazines, including The New Yorker.

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From Our Advertisers

Mixed in with the advertisements for last-minute Christmas gifts were a slew of ads beckoning those with wealth and leisure time to head south for the winter…

…Forstmann Woolens switched gears, replacing their lovely seasonal ads (featuring fall and winter fashions) with the latest in tropical togs…

…Bermuda beckoned to those fashionable folks…

…as did the cruise lines heading south…

…even the makers of the La Salle (Cadillac) were feeling the warmth with this image of the sunny Southwest (this was the left panel of a two-page spread)…

…Packard could sweeten a woman’s dowry, according to this holiday message…

…it looked like Grandpa had a bit too much of the Old Schenley…

…according to this Heinz ad, modernism should play a “minor role” on Christmas, so for a real “olden time” treat, you could enjoy some of their figgy pudding…out of a can…

…and leave it to good old St. Nick to push his bagful of cigarrettes…

…Old Gold also employed Santa for this George Petty-illustrated ad…

…Mount Vernon continued its series of ads that idealized the days before Emancipation…

…the automatic toaster, still something of a novelty, was front and center at this holiday gathering…

Stage magazine touted Broadway’s hit-filled season…

…back of the book, single-column ads featured  delights of the stage and screen and an appeal for Pilgrim Rum aided by the talents of William Steig

Nikita Balieff’s La Chauve-Souris had seen better days when it showed up at the Continental Room…

…Balieff (1877–1936) was a Russian Armenian performer best known as the creator and master of ceremonies of the theatre group La Chauve-Souris. The company toured the U.S. six times from 1922–1929—including appearances on Broadway—presenting a variety of songs, dances and sketches based on Russian stories and legends. The troupe’s popularity even landed Balieff on the cover of Time (Oct. 17, 1927)…

The New Yorker’s Ralph Barton designed a curtain for the 1922 Chauve-Souris, and Alexander Woollcott heaped praise on the performances. However, his fellow Algonquin Round Table wit, Dorothy Parker, was not impressed: it has come to the stage where these poor nerves jangle nastily every time the local cognoscenti hail as incomparable art any bit of literature, play, writing or stagecraft that comes out of Russia. ….. what I don’t really grasp is just why “Russian” and “great” should have come to be looked upon as synonyms…

Ralph Barton painted this celebrity curtain in 1922 for Chauve-Souris. (National Portrait Gallery)

…back to our ads…B. Altman had a suggestion for the last-minute shopper…

…a Robert Day cartoon was employed to advertise the latest New Yorker Album

Thomas Eastwood opens up our cartoon section…

Maurice Freed tossed in this spot drawing…

Perry Barlow got into the rhythm with the Salvation Army…

Gilbert Bundy looked for some holiday cheer at a neighborhood tavern…

Helen Hokinson gave us a generous spirit…

Walter Lippmann’s column raised eyebrows at George Price’s breakfast table…

…Price again, on an urgent request…

Ned Hilton did some peeking…

Fritz Wilkerson showed us a couple in need of a dog whisperer…

Carl Rose unmasked an imposter…

…and James Thurber presented a medical challenge…

…and before we go, another word on our cover artist, William Crawford Galbraith, who also created posters for MGM from the 1920s to the 1940s and drew cartoons for Harper’s Bazaar, Redbook, Vanity Fair, the Saturday Evening Post, and Cosmopolitan. He took over the nationally syndicated “Side Glances” comic panel from George Clark in 1939 and worked on it for two decades.

At left, Galbraith’s poster for Anna Christie, 1930; right, a 1946 Side Glances comic panel. The caption reads: “No, I’m not curious – I just like to hear Mom on the phone because her voice sounds so mellow compared to when she’s talking to us around the house!” (IMDB/comicartfans.com)

Next Time: Picking on Pickford…

Two Nights At The Opera

Above: Left image, coloratura soprano Lily Pons with Henry Fonda in I Dream Too Much;at right, Kitty Carlisle and Groucho Marx in A Night at the Opera. (rottentomatoes.com/IMDB)

The title of this post refers to two items below, which you’ll discover as we make our way through the December 7, 1935 issue of The New Yorker.

December 7, 1935 cover by Robert Day. A longtime contributor to The New Yorker, Day (1900-1985) contributed hundreds of cartoons as well as eight covers from 1931 to 1976.
Robert Day (photo from This Week anthology via Ink Spill.)

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Our first night at the opera comes courtesy of RKO Pictures, which presented French-American coloratura soprano Lily Pons as the star of the musical rom-com I Dream Too Much. Critic John Mosher found the film enjoyable, singling out Pons for praise while chastising the screenwriters for interrupting the lively farce with some “social research.”

DREAM DATE…Clockwise, from top left: Henry Fonda in his third screen appearance as Lily Pons’ love interest in RKO’s I Dream Too Much; movie poster and publicity photo of Pons from the film; Lucille Ball (seen here with actress Esther Dale), appeared in a bit part as a gawky American teenage tourist in Paris (which was actually an RKO studio lot)…little did Ball know that one day she would own that RKO studio lot with husband Desi Arnaz as home to their Desilu Productions facility. (IMDB/Wikipedia/TCM)

Mosher also said farewell to Will Rogers in his final film, In Old Kentucky, which he found to be a “minor affair.” He also reviewed The Land of Promise, a film about Palestine that indicated to Mosher that “life there is highly successful for all present.”

THIS IS GOODBYE…Will Rogers in a scene with Dorothy Wilson in Rogers’ final film appearance, In Old Kentucky. (rotten tomatoes.com)
ORIGIN STORY…According to the Israel Film Archive, Judah Leman’s The Land of Promise “laid the cinematic groundwork for all subsequent Zionist propaganda films that would follow.” (IMDB)

 * * *

E.B. White keeps us on the cinema trail with some thoughts on the film, Mutiny on the Bounty, namely a certain historical inaccuracy:

AHEAD OF HIS TIME…E.B. White noted that Roger Byam (Franchot Tone) would have to wait seventy years to learn about germ theory. In addition, the trailer for Mutiny on the Bounty (above) incorrectly referred to Tone’s character as an ensign, when in fact Tone’s role was as a midshipman. (Wikipedia)

 * * *

They Had It First

The swastika was among the more popular designs incorporated into southwestern tribal art during the American tourist era (roughly 1890 to the 1930s). For the Navajo, the symbol represented humanity and life, and was used in healing rituals (it was also widely used by tribal peoples across Europe and Asia). Tourism promoters (called “hotel men” here) encouraged the symbol’s use until the 1930s, when it was increasingly associated with Germany’s Nazi Party. E.B. White explained:


TOURIST FAVORITE…Navajo blankets such as this example, made from 1864 to 1910, were popular with tourists. (Wichita State University)

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Lois Long’s fashion column continued to be dominated by exhaustive Christmas shopping lists, in this issue stretching from pages 58 to 97…here are the first and last paragraphs of the column…

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A Woolly Read

Perhaps your special someone was hoping for a thousand-page book under the tree; then look no further than The Woollcott Reader, a collection of stories, essays and other literary gems by New Yorker personality and former “Shouts and Murmurs” columnist Alexander Woollcott. In this excerpt, book critic Clifton Fadiman noted that a signed copy could be had for $7.50.

MY GIFT TO THE WORLD…Alexander Woollcott in 1939, as photographed by Carl Van Vechten, and the $3 brown cloth edition. (Wikipedia/Abebooks.com)

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From Our Advertisers

Colorful advertisements brightened the 149 pages of the Dec. 7 issue…we begin with this colorful array from Martex…

…the women’s specialty shop Jane Engel commissioned one of the best-known commercial photographers of the day, Ruzzie Green, to capture this glamorous image…

…Caron Paris offered up this cheerful bouquet…

…the makers of White Rock were enjoying the fruits of post-Prohibition days…

…the publishers of Stage magazine highlighted Beatrice Lillie’s Broadway revue, At Home Abroad

…the Capitol Theatre took out this full-page advertisement to tout the opening of the latest Marx Brothers film…

…here is a close-up of the ad’s “testimonials”…

…and what awaited audiences…

(Wikipedia/thedissolve.com)

…the Lord & Thomas advertising firm imitated the New Yorker style in this full-page promotion…

…now who wouldn’t want a Philco “Radiobar” for the holidays?…

…found this one on 1stdibs.com…pretty cool…

…or you could get a little something for every one of your smoking friends (likely everyone)…

…and you could keep those holiday memories alive with a swell Kodak movie camera…

…Schrafft’s must have been something like an upscale Cracker Barrel…

…house ads from The New Yorker included this Otto Soglow-illustrated full pager…

…the magazine also touted books and poems by its contributors…

…and the Seventh New Yorker Album

…more James Thurber here in this spot drawing for the “Books” section…

…and in this cartoon filled with holiday hijinks…

Ilonka Karasz gave us a hockey goalie to open the calendar listings…

George Price drew up this Depression-themed drawing at the bottom of the “Goings On” section…

…a great spot drawing by Aaron Sopher (1905–1972), who is perhaps best known for his depictions of everyday life in Baltimore…it was oddly placed amidst the “Christmas Gifts” section…

…according to Michael Maslin’s Ink Spill, Sopher contributed just two cartoons to the magazine, in the issues of June 15, 1929, and December 6, 1930 (pictured below)… 

…back to the Dec. 7 issue, and at the Velodrome with Robert Day

…who also visited an ill-suited Santa…

Helen Hokinson pondered gift ideas…

Carl Rose illustrated an unspeakable act at a progressive school…

Mary Petty gave us a straightforward diagnosis…

Alain asked us to ponder the fate of one man…

Whitney Darrow Jr eavesdropped on some child philosophy…

…and we close with Peter Arno, and a groom’s surprise at the altar…

Next Time: Marxist Mayhem…

Some Holiday Shopping

Above: Ilonka Karasz designed six children's rooms for a holiday display at Saks Fifth Avenue, featuring colorful rugs (left) and nursery screens (detail at right) among other items. In a House and Garden article, Karasz wrote: "Through new theories of design, production and distribution, [these rooms] have more vision than the manufacturer who still insists upon Little Bo-Peep." (MoMA.org/1stdibs.com)

In the Days of Yore, Christmas celebrations were largely adult- or family-centered affairs, that is until the Industrial Age enabled the mass production of toys and other goodies. Beginning in the 1870s, Macy’s began offering impressive toy displays, and even children in the hinterlands could get in on the action with a Sears catalog, the company raising its game in 1933 with the introduction its Wish Book.

November 30, 1935 cover by Alice Harvey. From 1925 to 1943, Harvey (1894–1983) contributed three covers and more than 160 drawings to The New Yorker. I highly recommend Liza Donnelly’s Very Funny Ladies for more about Harvey and other women cartoonists.
Alice Harvey came to New York from Chicago with her friend Helen Hokinson in the early 1920s, finding early success submitting to Life, Judge and other publications before she and Hokinson joined the fledgling New Yorker in 1925. (Photo from Michael Maslin’s essential Ink Spill).

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The New Yorker was no exception when it came to toy shopping, featuring exhaustive lists of toys, games and other items for children available at the city’s major retailers.

BEFORE ONLINE SHOPPING…A crowd of holiday shoppers outside New York’s Macy’s department store, 1939. (Vintage.es)

These lists were in the back of the book, following Lois Long’s “On and Off the Avenue” fashion column. Here are some excerpts:

KEEP THE KIDDOS BUSY…Clockwise, from top left: Bloomingdale’s offered an Optics Set, while Macy’s featured Lester Gaba’s soap sculptures (including Popeye, Olive Oyl and Wimpy), 8mm Mickey Mouse and Silly Symphony cartoons, and “Jack & Jill” portable children’s record players. (scrappyland.com/acghs.org/etsy.com/worthpoint.com)

Of course it wouldn’t be Christmas in New York without F.A.O. Schwarz, and if you shopped at Saks you could be dazzled by children’s rooms designed by Ilonka Karasz.

GIFTS FOR THE MODERN KID…At F.A.O. Schwarz you could find Foxblox and Buck Rogers costumes, while Saks featured children’s rooms and furnishings designed by Ilonka Karasz, including a colorful nursery screen. (Pinterest/invaluable.com/worthpoint.com/cooperhewitt.org/reddit.com)

 * * *

Pouting Plutocrat

In his “Notes and Comment,” E.B. White took issue with J.P. Morgan’s gripes about taxation while grouse hunting in Scotland.

 * * *

A City Resurrected

Founded in 1632, Williamsburg, Virginia played an important role in colonial and revolutionary America, but by the 20th century it had become a quiet and rather neglected little town. Then in 1924 the town’s rector, Rev. W.A.R. Goodwin—bolstered by the successful restoration of his parish church—approached oil tycoon John D. Rockefeller Jr. for funds to restore the entire colonial capital. As John Peale Bishop noted in these excerpts from “Onward & Upward With The Arts,” the project left some residents scratching their heads.

MY VISION, YOUR MONEY…The Rev. W.A.R. Goodwin (left), rector of Bruton Parish Church, shared his vision for Williamsburg with philanthropist John D. Rockefeller Jr; top photo, paved streets and modern utility lines were removed as part of the restoration, circa 1930; bottom photo, pre-restoration photo of Duke of Gloucester Street—all businesses located on Market Square, including these, were demolished during the restoration. (colonialwilliamsburg.org)
RENEWED OR REMOVED…Clockwise, from top left, the 18th-century John Crump House was in a sad state in this 1895 photograph; the Crump House after its 1941-42 restoration; workers examine the old foundation walls of the Governor’s Palace; Williamsburg High School was demolished to make way for the Governor’s Palace reconstruction, seen in the background.(yourhistorichouse.com/colonialwilliamsburg.org)

 * * *

At the Movies

John Mosher had high praise for King Vidor’s Civil War romance, So Red the Rose. Although it did not have the epic sweep (or epic length) of 1939’s Gone With The Wind, Mosher and other critics praised the film’s human qualities. It did not, however, do well at the box office.

FRANKLY, MY DEAR…a line that would have to wait for another Civil War romance…clockwise, from top left: Randolph Scott and Margaret Sullavan play kissing cousins in So Red the Rose; Mosher singled out Walter Connolly for his performance as the family patriarch; child star Dickie Moore and Sullavan in a scene from the film. (IMDB/Letterboxd.com)
HIDDEN TALENTS…In two other films, Mosher found the performances of the lead actors to either be upstaged or muffled in period costume. Top, Paul Cavanagh, Miriam Hopkins, and Joel McCrea in Splendor. Below, James Cagney and Margaret Lindsay in Frisco Kid. (IMDB/TCM)

 * * *

From Our Advertisers

We start with this advertisement from The Limited Editions Club, founded in New York by George Macy in 1929. The 29-year-old Macy, determined to make his living from books, focused on publishing beautifully illustrated classic titles in limited quantities, available to subscription-paying members. Illustrators of the editions have included Pablo Picasso, Henri Matisse, Reginald Marsh, Norman Rockwell and many other noted artists. The ad below includes an excerpt from a Sinclair Lewis essay that extolled the virtues of investing in fine books.

Above, frontispiece from The Limited Editions Club’s 1930 publication of Thomas De Quincey’s Confessions of an English Opium-Eater, illustrated by Zhenya Gay. (librarything.com)

…as the holidays grew near the automobile ads grew more luxurious…this Cadillac spot featured an illustration of posh tots driven by their chauffeur…

…and from Packard, an automobile designed with the assumption that you already had a liveried driver…

…colorful ads also came our way from Firestone…

…and Goodyear…these two companies were the largest suppliers of automotive tires in North America for more than 75 years…

…World Peaceways continued their series of provocative anti-war advertisements…

…Kent Ale was produced by Krueger Brewing Company, one of the first breweries to use cans that were coated with some substance referred to as “Keglined”…

…a detail from an Abercrombie & Fitch advertisement, which suggested “Nudist Glassware” as a unique gift idea for the holidays…

…while The New Yorker suggested a subscription (or three) as a gift that keeps on giving…curiously, the magazine used the talents of artist Lowell Leroy Balcom (1887-1938) to render this woodcut illustration of Eustace Tilley…

James Thurber kicked off our cartoons with a familiar theme…

…and Victor de Pauw offered up this Macy’s Thanksgiving Day parade image to calendar section…

…what de Pauw illustrated…

To promote his Silly Symphonies animated short, “The Three Little Pigs”, Walt Disney designed a balloon based on Practical Pig (the one with the brick house). The balloon was featured in the 1934 and 1935 Macy’s Thanksgiving Day parades. (YouTube)

William Steig stepped in for Al Frueh in providing the illustration for the “Theatre” section…

…and Steig again…

Robert Day gave us an airhead at a balloon factory…

…Day again, with some evicted ghosts…

Helen Hokinson went plant shopping…

…and found a surprise in the kitchen…

Alan Dunn offered a challenge to the Salvation Army…

Alain received a special layout for this cartoon…

…which was arranged thusly…

Gluyas Williams was back with his look at club life…

…and we close with Rea Irvin, and the science behind a holiday feast…

…and before we go, our cover artist, Alice Harvey, was publishing New Yorker-style cartoons in Life magazine at least three years before the New Yorker got off the ground. Here is an example of her early work, published 103 years ago on December 28, 1922:

Next Time: Two Nights at the Opera…

 

 

Jimmy Comes Home

Above: Former New York Mayor Jimmy Walker and wife Betty Compton, aboard the S.S. Manhattan in 1935. (New York Daily News Archive)

The Roaring Twenties and Jimmy Walker seemed made for each other. A dandy with a taste for fine clothes, late-night parties, and Broadway showgirls, the 97th mayor of New York was a darling of the media…until the market crashed; as nest eggs evaporated along with jobs, folks quickly lost their taste for such frivolity.

November 9, 1935 cover by Daniel “Alain” Brustlein. This was the first of nine covers Brustlein created for the magazine. An Alsatian-born American artist, cartoonist, illustrator, and author of children’s books, Brustlein (1904–1996) contributed to The New Yorker under the pen name “Alain” from the 1930s through the 1950s.
Daniel “Alain” Brustlein, in an undated photo. During the height of Abstract Expressionism Brustlein became a reputable painter, exhibiting his work in New York and Paris. (derfner.org)

 *

The fall of 1935 marked three years since Walker had left office, and for nearly two of those years the city had been governed by the reformist Mayor Fiorello La Guardia. New Yorkers, it seemed, were ready for a dose of Jimmy when he returned from his European exile, hailed by a throng of media and well-wishers.

Writing for Airmail, longtime New York journalist Sam Roberts observes that the city loved Walker, “a charming hellion, a witty, self-effacing, glib humanist, far more flawed, too, and compassionate than pictured previously, a man elevated and condemned by his own character, created and ultimately consumed by his times. He conjures up the anti-Trump—a dodgy philanderer who governed by making people feel good rather than angry.”

WHERE’S THE PARTY?…Former Mayor Jimmy Walker and his wife, Betty Compton, returned to New York in the fall of 1935 amid tremendous fanfare. The New Yorker’s Morris Markey noted that at least 160 media representatives were on hand for the couple’s arrival. (YouTube)

Walker (1881-1946) fled to Europe in November 1932 amid a bribery scandal that had prompted his resignation. Accompanied by Ziegfeld Follies singer Betty Compton (1906–1944)—whom he would marry in Cannes the following April—they would bounce around the continent until Walker determined that the danger of criminal prosecution had passed.

In his “A Reporter at Large” column, Morris Markey wrote about the media’s reception of the exiled mayor, “an army of reporters and photographers, sound engineers and announcers and contact men”…all assembled to inform the world of the return of a “discredited politician.”

HE GOT AROUND…During his time in office from 1926 to 1932, Mayor Jimmy Walker never seemed to miss a moment in the spotlight. Clockwise, from top left, Walker presided over the first shot in the city’s annual marble tournament on June 3, 1928; with actress Colleen Moore at the 1928 premiere of her latest film, Lilac Time;  testifying on bribery charges before the investigative committee of Judge Samuel Seabury, 1932; with Betty Compton following their 1933 wedding in Cannes. (New York Times/konreioldnewyork.blogspot.com/villagepreservation.org)

Markey continued to convey his astonishment at “the monstrous complexity, the fabulous opulence, of the machinery put in motion to inform the universe of Mr. Walker’s arrival upon his native shore.” This included a massive cocktail party—hosted by The United States Lines—for more than two hundred press representatives and other officials.

After all the commotion, Walker would settle into a job as head of Majestic Records, adopt two children with Compton, and host his own radio series on WHN, Jimmy Walker’s Opportunity Hour.

Compton would divorce Walker in 1941 and remarry. Becoming ill after the birth of a son, she would die at age 38 in 1944. Walker would die two years later at age 65 of a brain hemorrhage.

CALLING ON THE ROOSEVELTS…Jimmy Walker and Betty Compton at the White House in 1937. It was pressure from FDR that led to Walker’s resignation in 1932. (Wikipedia)

 * * *

High-flying Hooplah

While New Yorkers were going gaga over Walker, folks in the Bay Area were all atwitter over the first air-mail flight across the Pacific, loading a Pan Am Clipper to the gills with all manner of collectables. E.B. White noted:

BELLYFUL…On Nov. 22, 1935, Pan American Airways made aviation history as the China Clipper lifted off from Alameda, beginning the world’s first trans-Pacific airmail service. Captained by Edwin Musick and crewed by famed navigator Fred Noonan, the Martin M-130 opened a new era of long-distance flight across the Pacific. Noonan, who charted many commercial routes across the Pacific, would go missing along with Amelia Earhart during their ill-fated flight in July 1937. (Library of Congress)

* * *

Wise Men From the East

“The Talk of the Town” visited with Soviet satirists Ilya Ilf (1897–1937) and Evgeny Petrov (1903–1942), who were in New York preparing for a ten-week road trip to California and back. On assignment as special correspondents for the newspaper Pravda, they later published a series of illustrated articles, “American Photographs,” as well as a book titled Single-Storied America (the summer 2004 issue of Cabinet Magazine features an account of their journey as well as a number of their photographs).

AMERICA WAS A GAS…Soviet satirists Ilya Ilf (left) and Yevgeni Petrov check out New York before heading into the American heartland on a ten-week road trip, a highlight being the countless full-service gas stations they encountered along the way. After seeing skyscrapers and mountains and other wonders, the pair agreed that the most enduring image was the one at right: “an intersection of two roads and a gasoline station against a (back)ground of wires and advertising signs.” Sadly, Ilf died two years later from tuberculosis; Petrov died in a plane crash in 1942 while working as a war correspondent. (Aleksandra Ilf archive/Cabinet Magazine)

 * * *

A Jumbo Career

Wallace Beery (1885–1949) got his start in the comedy silents of the 1910s and became a star before the sound era made him an even bigger one; by 1932 he was the world’s highest-paid actor. Alva Johnston’s profile (titled “Jumbo”) took a look at Beery’s life and career (illustration by Al Frueh). Excerpts:

COURTING AND SPARKING…Sid Miller (Wallace Beery) spikes the lemonade as he woos Lily Davis (Aline MacMahon) in a scene from the 1935 film, Ah Wilderness! (letterboxd.com)

 * * *

A View and Corbu

Art and design critic Lewis Mumford was well-known for his hypercritical eye, but occasionally he could be moved to rhapsodize, in this case about the opening of Fort Tryon Park, and particularly about the view it afforded visitors. He reserved his criticism for one of the latest works by Le Corbusier (aka Charles-Édouard Jeanneret), on exhibit at MoMA.

MAGNIFICENT is the word Lewis Mumford used to describe the view from Fort Tryon Park. This scene is taken from Linden Terrace to the west: a barge on the Hudson River and the Hudson Palisades beyond, with the Englewood Cliffs campus of Saint Peter’s University on the top. (Wikipedia)
IRRATIONAL?…Mumford was not pleased with Le Corbusier’s latest work, Le Petite Maison de Weekend (Villa Henfel), which was featured on the cover of the MoMA exhibition catalogue (upper left). Mumford saw the design as a pathetic escape from the architect’s renown rationalism. (MoMA/Fondation Le Corbusier)

* * *

At the Movies

It was a mixed bag at the movies for critic John Mosher, who was delighted by a Soviet take on Gulliver’s Travels, rendered with puppets engaged in a proletarian struggle…

KOMRADE GULLIVER…The Soviet stop motion-animated fantasy film, The New Gulliver, was a communist re-telling of Jonathan Swift’s 1726 novel. The film depicted Lilliput suffering under capitalist inequality and exploitation, with Gulliver enabling a proletarian revolution against the Lilliputian monarchy. (revolutionsnewstand.com)

…but Mosher was less than delighted with the latest from Hollywood, including a sedate The Three Musketeers, a “conventional” remake of D.W. Grifffith’s 1920 melodrama Way Down East, and the romcom Hands Across the Table, which the Times called “uproariously funny” but Mosher deemed barely worth a chuckle.

OUTCLASSED BY PUPPETS…John Mosher found the latest from Hollywood underwhelming. Clockwise, from top, Onslow Stevens, Moroni Olsen, and Paul Lukas in The Three Musketeers; Rochelle Hudson and Henry Fonda in Way Down East; Fred MacMurray and Carole Lombard in Hands Across the Table. (mabumbe.com/zeusdvds.com/Wikipedia)

 * * *

From Our Advertisers

The Dorothy Gray salons didn’t mince words when it came to a woman’s beauty regimen…without their help, claimed this ad, the poor “Mrs. Madison” would be “frankly plain,” with a face too wide and eyes and mouth too small…

…notable in ads for men’s and women’s clothes were the presence of cigarettes…all three of the men in this spot are having a smoke in their smart attire…

…White Rock gave their logo-bearer Psyche a rest in 1935 with a variety of ads including this one…

…the makers of Bisquit assumed their customers could read the French dialogue, or at least pretend to…

…when we (of a certain age) think of Marlboro we think of the rugged Marlboro Man, but in 1935 the brand was exclusively marketed to women…

…and who knows what Old Gold’s target was here…definitely women smokers, who were the growth market, but men would take notice of the George Petty pin-up…

…the makers of Pabst Blue Ribbon Beer, who endured Prohibition by offering products like Pabst-ett cheese spread, were ready to grab a big market share after Repeal…

Otto Soglow, still contributing to The New Yorker despite taking his Little King to Hearst, drew up this potentate for a tomato juice spot…

…which segues to our other cartoonists, beginning with Al Frueh and his take on the latest  Broadway hit, Jubilee!

Robert Day saw action on the gridiron…

…unless I missed something, this might be Richard Taylor’s first New Yorker cartoon…

James Thurber put a unique spin on a bowling ball…

Alan Dunn was all in knots at a crime scene…

…Dunn again, pondering the wonders of a makeover…

Barney Tobey eavesdropped on a Downtown subway…

Fritz Wilkinson looked to return a defective pet…

Carl Rose needed two pages to illustrate his epic cartoon (caption added at the bottom for readability)…

…and we close with Helen Hokinson, and a whiff of scandal…

Next Time: Seeking Decorative People…

 

Planes, Trains and Automobiles

Above: Clockwise from top left—the Douglas DC-3 was introduced to airlines in 1935; Seaboard streamlined locomotive, c. 1930s; 1936 Lincoln-Zephyr; 1936 Pierce Arrow. (hushkit.net/Wikimedia/classicautomall.com)

As we’ve seen in previous issues, E.B. White often served as The New Yorker’s unofficial aviation correspondent; despite his sometimes anachronistic views on progress, he never missed a chance to hop aboard an airplane and marvel at the scene far below.

November 2, 1935 cover by Constantin Alajalov.

White’s enthusiasm, however, was tempered with doubts about air safety, including observations he made in an August 31, 1935 column following the deaths of Wiley Post and Will Rogers in an Alaska plane crash. Here is what he wrote then:

The aviation industry’s strong reaction to that “noisy little paragraph” apparently led to a number of subscription cancellations, prompting White to return to the topic in his Nov. 2 “Notes and Comment” column:

HE’D BEEN AROUND…E.B. White supported his comments on air safety by citing his many flying experiences, including soaring around the Empire State Building “on a blithe morning.” Pictured above is a New York Daily News plane flying over Manhattan in 1934. (NY Daily News)

White also turned to statistics for his defense, finding that per passenger mile, railroads were still the safest mode of transportation in the country.

HOP ABOARD…According to 1933 statistics shared by E.B. White, trains were the safest mode of transportation per passenger mile, followed by buses. Automobiles were the least safe, a fact that still holds true today. From left, Greyhound bus and driver, 1937; automobile wreck, 1930s; New York Central’s 20th Century Limited leaving Chicago’s LaSalle Street station in 1938. (Facebook/Reddit/Wikipedia)

With that, White still wasn’t done with the topic, turning to none other than Anne Morrow Lindbergh for her thoughts on flying, which she shared in her latest book, North to the Orient. White noted Lindbergh’s mixed feelings about flying, about getting to places quickly and missing familiar landmarks. He also suggested that someday airline passengers would use mountains and rivers as landmarks…(I still try to do that when I fly, but at 35,000 feet it is a challenge). Today most folks are content with plugging in their earbuds and tuning out completely.

NOT YOUR EVERYDAY OUTING…In July 1931 Charles and Anne Morrow Lindbergh embarked in their Lockheed Model 8 Sirius on an often treacherous 7,100-mile journey across Canada, Alaska, Siberia and Japan in an attempt to find a commercial route to Asia for Pan American Airways. Top photo, Charles (standing on pontoon) and Anne (in the cockpit) make final preparations before the flight; bottom photo, enthusiastic crowds greet the Lindberghs upon their arrival in Japan. The Siberia-to-Japan leg was the most dangerous due to heavy fog. (historynet.com)

E.B. White also announced the return to the city of former Mayor Jimmy Walker, who had fled to Europe in 1932 amid corruption charges. White noted that New York’s nightclubs were eager to welcome the fun-loving Walker back to town.

SECOND ACT…Still image from a 1935 British Pathé newsreel shows the triumphant return from Europe of former Mayor Jimmy Walker and his wife, Betty Compton. (YouTube)

 * * *

A Zephyr Blows In

The magazine’s “Motors” correspondent (pen name “Speed”) noted the dazzling display of 1936 models at the New York Automobile Show, singling out the Lincoln-Zephyr as the year’s biggest innovation.

DECO DREAMSCAPE…Streamlining was all the rage at the 1935 New York Automobile Show at Grand Central Palace. Upper right, a woman opens the hood of a streamlining pioneer, the Chrysler Airflow. (New York Daily News)
LEADER OF THE PACK…The 1936 Lincoln-Zephyr had tongues wagging at the New York Automobile Show.  (thehenryford.org)

 * * *

At the Movies

William Powell and Hollywood newcomer Rosalind Russell blessed film critic John Mosher with their spy caper, Rendezvous, while Pauline Lord got lost in the London fog with Basil Rathbone in A Feather in Her Hat.

A CAPER AND A WEEPER…At left, William Powell starred with Hollywood newcomer Rosalind Russell in Rendezvous; at right, Broadway stage actress Pauline Lord appeared opposite Basil Rathbone in A Feather in Her Hat. (1935)

Mosher also screened a French comedy, René Clair’s Le Dernier Milliardaire (The Last Billionaire), finding its slapstick approach to satire a bit dated.

DURABLE AND ADORABLE…Renée Saint-Cyr as Princess Isabelle in the French comedy Le Dernier Milliardaire (The Last Billionaire). Known for her chic comedies, Saint-Cyr (1904–2004) was a major French film star for seven decades. (Film Forum)

Finally, Mosher turned his critical eye toward a British sci-fi film, Transatlantic Tunnel. Looking forward to seeing a gee-whiz Jules Verne-type story, what Mosher found instead was a lot of sentimental “padding” and very little gee-whiz.

UNDERWATER…John Mosher looked forward to an undersea adventure, but instead got a lot of sentimental fluff in the British sci-fi film, Transatlantic Tunnel. Clockwise, from top left, movie poster for the American release; scene from the film depicting the tunnel entrance; the film showcased such futuristic conveniences as video phones (called “televisors”); a group of wealthy industrialists gather at the home of a Mr. Lloyd, a millionaire investor who used a motorized wheelchair. (Wikipedia/Reddit/cinemasojourns.com)

 * * *

No Thanks, Ernie

Clifton Fadiman had an armload of books to review, including an autobiography by Andre Gide (If I Die), novels by Mikhail Sholokhov (Seeds of Tomorrow) and Mari Sandoz (Old Jules), and an Ernest Hemingway tale about big game hunting (Green Hills of Africa) that Fadiman did not care for at all. Here are excerpts from a couple of the reviews:

RUGGED TYPES…At left, Ernest Hemingway poses with skulls of kudu and female of sable antelope in East Africa, 1934, part of his hunting trip described in Green Hills of Africa; at right, photo of Jules Sandoz from the frontispiece of Old Jules, a biography written by his daughter Mari Sandoz. (JFK Library/U of Nebraska)

 * * *

From Our Advertisers

With the National Automobile Show in full swing at the Grand Central Palace, the issue was jammed with ads for every type and price range…the Chrysler Corporation took out this full-page spot on the opening spread to promote one of the lowest priced cars on the market…

…Chrysler/DeSoto continued to tout its streamlined Airflow models…introduced in 1934, the Airflow was the first full-size American production car to use streamlining, and it featured a number of other innovations, but consumers just weren’t ready for something this radical…even with the streamlining toned down after its first year, only 55,000 units were produced during the model’s four-year run…

…on a side note, Chrysler has revived the Airflow nameplate for an electric car concept due to the marketplace in 2028…

…mentioned in Speed’s review of the Automobile Show, the Lincoln-Zephyr would find success with its aerodynamic design…

…most manufacturers were in on the streamlining trend, noticeable in the tilted grilles, low rooflines, and sweeping fenders…

…unlike the other car companies, Pierce Arrow did not produce an economy model to keep its luxury line afloat during the Depression…emphasizing its handmade quality, this American rival to Rolls-Royce went out of business by 1938…

…Goodyear got in on the Auto Show action promoting its tires for the “new and faster cars”…

…the folks at Campbell’s continued their ad series featuring upper-class women covertly serving canned soup to their society friends…in this ad, however, the hostess reveals her secret…

…there were no secrets to be found at Schrafft’s—its popularity increased during the Depression, when more than forty locations in the New York metro offered moderately priced “home-style” meals in an atmosphere that suggested upper-middle-class gentility…

…Long Island’s Lido Country Club tried to drum up some autumn business by promoting the “warm and lazy” sunshine of “Indian Summer”…

…the makers of King George IV Scotch used the face of Stork Club owner Sherman Billingsley to lend some nightlife cachet to their product…here’s an odd little fact: his nephew, Glenn Billingsley, was married to Leave It to Beaver actress Barbara Billingsley, who played June Cleaver on the TV series…

…this week the back cover belonged to R.J. Reynolds, with various aviators testifying to the calming effects of Camel cigarettes…the lead endorser in the ad, Frank Hawks, was famous for breaking aviation speed records until he perished in the crash of an experimental plane in 1938…

…Forstmann ads were a regular feature on the inside front cover during the fall/winter fashion season, rendered in a style made popular by illustrator Carl “Eric” Erickson

…on to our cartoonists, we open the magazine with Maurice Freed

James Thurber was busy in this issue, writing a touching character sketch of a medicine show man he greatly admired (“Doc Marlowe”)…and contributing this spot art for “Goings On About Town”…

…he also turned in this terrific cartoon…

Christina Malman livened up the Auto Show review with this spot art…

Carl Rose also paid tribute to the annual event…

Daniel ‘Alain’ Brustlein did a bit of home decorating…

Robert Day was ready to call it a night…

Helen Hokinson contributed two cartoons, shopping for a pet fish…

and taking in a Dolores Del Rio picture…

…no doubt Hokinson’s “girls” were commenting on the 1935 musical comedy In Caliente, featuring Mexican actress Dolores Del Rio (1904–1983)…Del Rio was the first Mexican actress to achieve mainstream success in Hollywood…

Dolores Del Rio in a scene from In Caliente. (Reddit)

…we continue with George Price, and a dedicated lumberjack…

Ned Hilton discovered some honesty in the Men’s Department…

William Steig took a look around on Election Day…

Richard Decker took the pulse of the medical profession…

…and we close with another by Decker, where seeing is not believing…

Next Time: Jimmy Comes Home…

 

 

On Catfish Row

Above: Left image: Todd Duncan (Porgy) and Anne Brown (Bess), in the 1935 Broadway production of Porgy and Bess. Right image: John Bubbles (Sportin’ Life) and Brown. (Photos courtesy the Ira & Leonore Gershwin Trusts)

The 1935 Broadway production of Porgy and Bess is widely regarded as one of the most successful American operas of the twentieth century, but when it opened at the Alvin Theatre on Oct. 10, 1935, reviews were mixed, including the one penned by Wolcott Gibbs.

October 19, 1935 cover by William Crawford Galbraith. The New York Times (Oct. 9, 1935) made this observation about the rodeo at Madison Square Garden: “New York, which for several days has been vaguely aware of an impending rodeo because of a profusion of ten-gallon hats along Eighth Avenue and a sign in a beauty parlor, ‘Welcome, Cowgirls,’ will see the real thing this morning.”

Now you would think a work by composer George Gershwin, with a libretto written by DuBose Heyward (author of the 1925 novel Porgy) and lyricist Ira Gershwin, would be a sure hit. Some critics did praise the production, which ran for 124 performances, but others criticized themes and characterizations of Black Americans that were created by white artists.

MIXED REVIEWS…The original Catfish Row set for Porgy and Bess as seen at Broadway’s Alvin Theatre (now the Neil Simon Theatre) in 1935. (Billy Rose Theatre Collection, New York Public Library Digital Gallery)

This wasn’t the first time Porgy was adapted to the stage. It was originally produced in 1927 by Heyward and his wife, Dorothy, at the Guild Theatre in New York. The Heywards insisted on an African-American cast—an unusual decision at the time—and enlisted newcomer Rouben Mamoulian to direct. The play ran a total of fifty-five weeks.

ORIGIN STORY: Porgy: A Play in Four Acts, was a 1927 play by Dorothy Heyward and DuBose Heyward, adapted from the short novel by DuBose. (Wikiwand)

Gibbs preferred the original Porgy to the Gershwin–Heyward production, admitting that he simply did not care for “the operatic form of singing a story.”

continued…

TAKING THEIR BOWS…George Gershwin greets an audience after a performance of Porgy and Bess. Behind Gershwin are his brother, Ira Gershwin (left), and librettist and Porgy author DuBose Heyward (partially hidden, at right). (umich.edu)

The Moss Hart/Cole Porter musical comedy Jubilee! premiered at Broadway’s Imperial Theatre on Oct. 12, 1935, just two days after the Porgy and Bess premiere. Gibbs dubbed this show “heat-warming and beautiful.”

THE BEGUINE BEGINS…Inspired by the Silver Jubilee of Britain’s George V, the musical comedy Jubilee! told the story of a fictional royal family. The play featured such hit songs as “Begin the Beguine” and “Just One of Those Things,” which have become part of the American Songbook. (ovrtur.com)
ROYAL HIJINKS…At left, June Knight as Karen O’Kane and Charles Walters as Prince James in Jubilee!; at right, Mary Roland (the Queen) encounters “Mowgli” (Mark Plant) in Act I. (ovrtur.com)

Note: In the last issue (Oct. 12) we saw an ad for an around-the-world luxury cruise on the Franconia. Cole Porter and Moss Hart—with their families, friends, and assistants—sailed on a previous Franconia cruise, possibly in 1934, with the intention to write a new musical while on the trip. Apparently some of the songs and scenes in Jubilee! were inspired by their ports of call.

 * * *

Steering Clear

“The Talk of the Town” commented on the “steer-wrestlers” that were featured at the Madison Square Garden rodeo. Since steer-wrestling was also called “bulldogging,” it caused considerable consternation among New York animal lovers.

A BIG HOWDY…Cowgirls From the Madison Square Garden Rodeo With Millicent Hearst, 1932. (texashistory.unt.edu)

 * * *

Much Ado About FDR

The Conference on Port Development of the City of New York took issue with President Franklin D. Roosevelt’s foreign trade policies, particularly his strict stance on neutrality, which the Conference believed was detrimental to foreign trade. This was likely related to the October 1935 Italian invasion of Ethiopia. E.B. White offered this satirical poem in reaction to the trade spat.

Howard Brubaker also chimed in on the trade issue, and on other unsettling developments in Europe:

 * * *

Puppy Love

Critic and poet Cuthbert Wright (1892–1948) was moved to write poetry after visiting a dog cemetery that also welcomed animals of all stripes. Here are excerpts of the opening and closing lines:

PET PROJECT…Cuthbert Wright was moved to verse after his visit to a pet cemetery, possibly the Hartsdale Pet Cemetery in Westchester. (Wikipedia/parenthetically.blogspot.com)

 * * *

Man and Machine

Art and culture critic Lewis Mumford is back this week, this time taking a look at the work of French artist Fernand Léger (1881–1955), who created a form of cubism known as “tubism,” regarded today as a forerunner of the pop art movement of the mid-1950s and the 1960s.

It is no surprise that the humanist Mumford, who sought an “organic balance” in everyday design, found Léger’s machine-like works alienating and sterile, representing an “aesthetic poverty.”

TOTALLY TUBULAR…Clockwise, from top left, works of Fernand Léger cited by Lewis Mumford: The City, 1919; photo of Léger, circa 1930s; from the 1918–1923 series Mechanical Elements, 1920; Composition in Blue, 1920–27. (Philadelphia Museum of Art/The Met Collection/Art Institute of Chicago, Charles H. and Mary F. S. Worcester Collection)

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Disappointment in O’Hara

That is how Clifton Fadiman titled his “Books” column after reviewing John O’Hara’s latest novel, Butterfield 8.

O’Hara (1905–1970) wasn’t just any old scribbler. A prolific short-story writer, he has often been credited with helping to invent The New Yorker’s short story style. Praised by the likes of F. Scott Fitzgerald and Ernest Hemingway, O’Hara cranked out two bestsellers before the age of thirty. One was the acclaimed Appointment in Samarra (which was praised by Fadiman). The other was BUtterfield 8, the novel Fadiman found disappointing (Hemingway, on the other hand, blurbed, “John O’Hara writes better all the time.”). Here are a couple of brief excerpts from Fadiman’s review:

Fadiman concluded his review with a note to the author: “Why not let Jean Harlow have it, Mr. O’Hara, and start a fresh page?”

Well, Harlow didn’t get it, but twenty-five years later Elizabeth Taylor would reluctantly take on the role of Gloria Wandrous, and win the Academy Award for Best Actress.

YOU AGAIN?…Laurence Harvey and Elizabeth Taylor played on and off lovers in 1960’s Butterfield 8. John O’Hara did not participate in writing the adaptation, and the film’s plot bore only a slight resemblance to his novel. However, after the film’s release more than one million paperback copies of the novel were sold. (aiptcomics.com)

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At The Movies

We begin this section with an excerpt from “The Talk of the Town,” which covered the “International World Première” of the Warner Brother’s adaptation of A Midsummer Night’s Dream. The film opened worldwide on October 9, 1935 in London, Sydney, Vienna and at New York’s Hollywood Theatre, where crowds turned out to get a glimpse of the stars.

RUBBERNECKERS…A Midsummer Night’s Dream premiere at the Hollywood Theatre in New York City on October 9, 1935. (britannica.com)

Film critic John Mosher praised Joe E. Brown’s performance as Flute, as well James Cagney’s portrayal of Bottom, and lauded the “magnificent group of clowns” that formed the remainder of The Players. Here are excerpts from his review (note I included the entirety of Otto Slogow’s delightful spot drawing):

THE LOVERS…Left to right: Ross Alexander (Demetrius), Olivia de Havilland (Hermia), Dick Powell (Lysander) and Jean Muir (Helena) meet cute and confused in A Midsummer Night’s Dream. (TCM.COM)
THE SEVEN STOOGES…Bottom (James Cagney) and his fellow Players prepare to perform a stage play about the death of Pyramus and Thisbe which turns into a farce. From left, in front, Joe E. Brown (Flute), Cagney, and Otis Harlan (Starveling); in the back are, from left, Hugh Herbert (Snout), Arthur Treacher (Epilogue) and Dewey Robinson (Snug) as The Players in A Midsummer Night’s Dream. Frank McHugh (Quince) can be seen behind the wall in back. (IMDB)
DANCING THE NIGHT AWAY…Fairie scene from A Midsummer Night’s Dream. (Facebook)

Mosher also reviewed the romantic comedy I Live My Life, which he found to be a satisfying satire on the lives of the rich.

MATCHING WITS…Bored socialite Kay Bentley (Joan Crawford) has a tempestuous romance with idealistic archaeologist Terry O’Neill (Brian Aherne) in I Live My Life. (IMDB)

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From Our Advertisers

Readers ninety years ago opened the Oct. 19 issue to this two-page spread featuring the latest in fall/winter fashions…the ad on the right from Bergdorf Goodman featured stage and screen actress Gladys George donning a full-length silver fox fur…

…George (1904–1954) was appearing at Henry Miller’s Theatre in the play Personal Appearance…she was featured in this testimonial ad for Schrafft’s in the theatre’s Playbill…

(playbill.com)

…the folks at Packard took out this colorful two-page spread to promote their more affordable model, the 120…the move to more affordable models helped the luxury carmaker weather the lean years of the Depression…

…there is a strange quality to these Arrow Shirt advertisements…what are the they looking at?…apparently something amusing as the man applies mustard to a hotdog, but it isn’t the vendor, who looks down at his cart…

…R.J. Reynolds continued its Camel campaign featuring accomplished athletes who got a “lift” from smoking…the ad also included a couple of regular folks at the bottom, who claimed the cigarettes were so mild “You can smoke all you want”…

…Old Gold continued to enlist the talents of George Petty to illustrate their full-page ads…

…here’s a couple of back of the book ads touting Irish whisky and Ken-L-Ration dog food…note how the Scottish terriers speak in “dialect”…Ken-L-Ration was a leading dog food brand in the 1930s, thanks to their use of horse meat rather than “waste meat”…

…on to our cartoonists, we start with Al Frueh enhancing the “Theatre” page…

James Thurber showed us a man at odds with the times…

Barbara Shermund kept us up to date on the modern woman…

Whitney Darrow Jr offered a challenge to Helena Rubinstein (note the woman on the right—she could have been drawn by Helen Hokinson)…

Gluyas Williams checked in on the lively proceedings of a book club…

Helen Hokinson went looking for a good winter read…

Gilbert Bundy offered an alarming scenario on the top of p. 31…

…and we close with Peter Arno, and an eye-raising encounter…

New Time: It Can’t Happen Here…

A Merry Menagerie

It has been a while since we’ve heard from art and design critic Lewis Mumford, who often cast a censorious eye at the rapidly changing world around him.

October 12, 1935 cover by William Steig. From 1930 until his death in 2003 at age 95, Steig contributed 121 covers and 1,676 drawings to The New Yorker.

In his column “The Sky Line,” Mumford cast an envious gaze north toward Brooklyn’s Prospect Park Zoo, which he believed had greatly improved upon the recently rebuilt Central Park Zoo.

HE HAD OPINIONS…Lewis Mumford (1895-1990).

Brooklyn’s advantage, according to Mumford, was the superior design of Prospect Park, which offered a better location for a zoo than Central Park. We’ll let Mumford explain in these excerpts:

CURIOSITIES, MOSTLY…Clockwise, from top left: Animals were on display at Prospect Park as early as 1866, as seen in this photo of the “Deer Farm”; circa 1900 postcard of Prospect Park’s rather distressing “Menagerie,” which opened around 1890; the park’s Elephant House opened in 1908—modeled after the Hippo Palace at the Antwerp Zoo, the Elephant House also featured rhinoceroses, hippopotamuses, and tapirs; baby elephants (postcard circa 1940s) were a popular attraction until the zoo moved on to smaller creatures in the 1990s. (bklynlibrary.org/untappedcities.com/blog.wcs.org/nycgovparks.org)
LEWIS MUMFORD PRAISED the 1934 plan for the Prospect Park Zoo, designed by architect Aymar Embury II and approved by Parks Commissioner Robert Moses. The zoo was built, in large part, through Civil Works Administration and Works Progress Administration labor and funding. (Brooklyn Public Library)
FLATBUSH FAUNA…Clockwise, from top left: Postcard image of Prospect Park Zoo circa 1935; zoo keeper sprays an elephant with a hose, circa 1940; an 1899 bronze sculpture depicting a mother lion nursing her cubs was created by French artist Victor Peter; seal pool, undated photo. (nycgovparks.org/Center for Brooklyn History/Facebook)
CARING OVER CAGES…Prospect Park Zoo today. The zoo closed in 1988 for five-year, $37 million renovation program that, except for the exteriors of the 1930s-era buildings, completely replaced the original zoo. With an emphasis on education and conservation, current exhibits house smaller species rather than elephants, tigers, and lions. (Prospect Park Alliance)

Mumford also looked at the latest developments at Rockefeller Center. As we’ve seen before, he favored smaller-scale developments that were organic and community-focused, and therefore was a strong critic of projects like Rockefeller Center. At its inception he called it a dehumanizing “megamachine,” a product of corporate greed, a “reckless, romantic chaos” that represented the capitalist jungle. Harsh words indeed, so it was something of a surprise to see his approval of the latest piece of the complex—the International Building at 630 Fifth Avenue:

SIMPLE AND CORRECT were the words Lewis Mumford used to describe the interior entrance to 630 Fifth Avenue. (Wikiwand/newyorkoffices.com)

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Bad Benito

In his “Notes and Comment,” E.B. White had some choice words for the murderous Italian dictator Benito Mussolini and for the newspaper columnist Arthur Brisbane, both unconcerned with the slaughter of “backward” Ethiopians by invading Italian forces:

White also noted the role played by The New Yorker in a new novel by William Farquhar Payson (1876–1939) titled Give Me Tomorrow. Apparently the novel credited the magazine’s unique humor for revealing the banality of an evangelist and delivering a young woman from his clutches…

THE NEW YORKER TO THE RESCUE…William Farquhar Payson deployed a copy of the magazine for a pivotal scene in his novel Give Me Tomorrow. (findagrave.com)

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A Star Is Born

Stage and film director Vincente Minnelli (1903-1986) moved from Chicago to New York in 1931, where he worked as a stage designer for Earl Carroll’s Vanities and costume and set designer for the Ziegfeld Follies before becoming art director at Radio City Music Hall. He got his big break in 1935 when he directed, to critical acclaim, the Broadway musical At Home Abroad. “The Talk of Town” took notice of the rising star (excerpts):

AN EYE FOR DESIGN…Photographer Lusha Nelson photographed Vincente Minnelli at his desk with a miniature stage on Feb. 1, 1936. (James Grissom via threads.com)

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A Safe Space

Lois Long had mixed feelings regarding the Rockefeller Center’s Rainbow Room, fearing that it was a tourist magnet but also desiring to take in its sumptuous floor shows. In the first excerpt, Long continued her comment on the heated competition she perceived among nightclub owners.

FEAR FACTOR…The entertainment lineup at Rockefeller Center’s Rainbow Room helped Lois Long overcome her fear of encountering tourists. Clockwise, from left, the Rainbow Room in 1934; Ramon and Renita lit up the dance floor (photo from Nov. 1935 Harper’s Bazaar); Ray Noble and his orchestra provided “all-around beauty”; and (inset) cabaret singer Frances Maddox offered her sophisticated warble to the glittering affair. (Rockefeller Center Archives/Pinterest/Shedd Institute)

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An Untamed Shrew

Theatre critic Wolcott Gibbs had a good time watching Alfred Lunt and Lynn Fontanne take on Shakespeare’s The Taming of the Shrew at the Guild Theatre, especially Lunt’s uproarious take on the play.

FUN WITH SHAKESPEARE…Alfred Lunt and Lynn Fontanne matched wits in the Theatre Guild’s presentation of The Taming of the Shrew. (minnesotaplaylist.com)

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At the Movies

Our film critic John Mosher didn’t have much to say about Here’s To Romance, which seemed contrived to introduce the Italian tenor Nino Martini (1905–1976) to a wider audience. To Mosher, the highlight of the film was the appearance of Ernestine Schumann-Heink (1861–1936), the Austrian-American operatic dramatic contralto, who appeared to be having a good time.

SINGER SANDWICH…Genevieve Tobin (center) stands between tenor Nino Martini and dramatic contralto Ernestine Schumann-Heink in a scene from Here’s to Romance. (rottentomatoes.com)

Mosher reviewed two other films that were a bit more dismal: The Last Outpost was a war-themed melodrama starring Cary Grant and Claude Rains; O’Shaughnessy’s Boy featured Wallace Beery as a circus animal trainer who loses his arm as well as his family.

DUELING MUSTACHES…Cary Grant (left) sported a rare mustache in a role opposite Claude Rains in The Last Outpost. (mabumbe.com)
A TOUGH ACT…Sara Haden played a skeptical aunt who sees a one-armed circus animal tamer (Wallace Beery) regain his son (Jackie Cooper) and the confidence he lost along with his wife in O’Shaughnessy’s Boy. (tcm.com)

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From Our Advertisers

I find these advertisements oddly appealing, because this kind of travel no longer exists. Today there is exactly one ocean liner left in the world—the Queen Mary 2; the cruise ships that rule the 21st century seas are essentially hotel/amusement parks stacked on top of a huge barges…water slides, Vegas-style entertainments, and all-you-can-stuff-into-your-face buffets…

…this curious ad on page 10 mimicked the look of a New Yorker short in the vein of Clarence Day…what it promoted was an around-the-world cruise that would take two-hundred (well-heeled) passengers to more than twenty destinations including Malaysia, Bali and Singapore…

Postcard image of the Franconia. (Pinterest)

…society women could be counted on to endorse all sorts of things from cigarettes to cold cream…here a “Mrs. Francis L. Robbins, Jr” (I couldn’t find her given name) endorses Cutex nail polish and lipstick…the ad noted that Mrs. Robbins “is a beautiful and popular member of Long Island and New York society”…

…the makers of Spud menthol cigarettes entered the realm of the surreal with a talking cigarette that encouraged chain smoking…

…the board game Monopoly had its origins in The Landlord’s Game, created in 1903 by an anti-monopolist named Lizzie Magie…over the years variants of the game were introduced until Parker Brothers bought the rights from Magie and another inventor and began mass-marketing the game in the fall of 1935…

Peggy Lou Snyder was performing in vaudeville when she met the saxophone-playing bandleader Ozzie Nelson in 1932. Nelson hired her to sing with his band (under the name Harriet Hilliard) and then married her three years later…in 1944 the couple would launch a comedy series for radio, The Adventures of Ozzie and Harriet, which made a successful transition to television, appearing on ABC from 1952 to 1966…

…here we have some old-timers offering hunting advice and promoting octane-boosting Ethyl gasoline, which helped prevent engine knock…it also contained the highly toxic additive tetraethyllead, which could cause severe neurological damage, particularly in children…it was completely banned in the U.S. by 1996…

…on to our cartoonists, we start with this delightful spot art by Christina Malman that graced the bottom of the calendar and events page…

Helen Hokinson appeared twice, first at the vet’s…

…and later shopping for the maid at a department store…

George Price had a surprise in store for this mirror-gazer…

…Charles Addams took the top of page 29 to show us a proud papa in a maternity ward…

…Ned Hilton uncovered some history at the Singer Building…

…Mary Petty eavesdropped on a tactless toff…

…Leonard Dove showed us that being a sugar daddy wasn’t so sweet…

…and we close with William Steig, one of his “Small Fry” speaking up for the old man…

Next Time: On Catfish Row…

 

 

School Days

Above: First-grade pupils at the blackboard, circa 1943. (The New York Times)

Peering into the life of a Manhattan elementary school—as it was ninety years ago—offers a glimpse into the social mores of the 1930s.

October 5, 1935 cover by Constantin Alajalov.

Taking us back to those days was St. Clair McKelway (1905-1980), who beginning in 1933 served as a writer and editor for The New Yorker. Although not well-known today, McKelway was credited by William Shawn as one of a handful of people who “set the magazine on its course.”

St. Clair McKelway. (LA Times)

AROUND THE  WORLD IN TWENTY VOLUMES…The Grolier Society’s The Book of Knowledge was a well-known resource to students and teachers alike in the 1930s. Originally largely a reprint of the British Children’s Encyclopædia with U.S. revisions, it evolved over time into an entirely new entity. This particular volume is from 1919, part of a twenty-volume set. (Randal Oulton via Wikipedia)

In this next excerpt, a teacher and principal speak of the schoolchildren dispassionately, casually referring to one pupil’s IQ as “almost down to mental defective.”

PS PUPILS…Students participate in Elizabeth Irwin’s “Little Red Schoolhouse“ program at PS 61 in 1928; at right, a kindergarten painter at PS 23 in 1935. (NYC Municipal Archives/Fordham U)

In this final excerpt, McKelway looked in on the school’s “ungraded class” of sixteen boys, most from families who were “on relief.” Beginning in the third paragraph, note how the teacher speculates on the future of one of the students.

STILL STANDING, STILL SERVING…PS 165 Robert E. Simon school today. (insideschools.org/Anna Duncan/Friends of PS 165)

A final note: It is interesting to compare McKelway’s article with one written almost thirty years later by few blocks from Columbia University, the school teaches children of graduate students and professors as well as long-time neighborhood residents and newcomers.

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Moving Days

In the fall of 1935 E.B. and Katharine White and their four-year-old son Joel moved from their Greenwich Village apartment on East 8th Street (reluctantly for E.B.) to Turtle Bay Gardens in the East 40s. At about the same time The New Yorker moved from its original headquarters on West 45th Street to its new digs at 25 West 43rd Street, where the magazine would settle in for more than fifty years.

HOME SWEET HOME…This New York townhouse (left) was the new home of E.B. and Katharine White in the fall of 1935 (their neighbor was Katharine Hepburn). At right, The New Yorker also moved to a new home at 25 West 43rd Street. The magazine would occupy several floors of the building for 56 years. (homes.com/Ink Spill)

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A Good Bad Girl

Journalist Meyer Berger (1898-1959) was known for digging deep into his subjects, including a two-part New Yorker profile of Anna Lonergan, “Queen of the Irishtown Docks.” Her two husbands and a brother—notorious killers themselves—were murdered in gang wars along with dozens of others who were Lonergan’s friends and neighbors. She was often called to the morgue to identify murder victims, thus the “Profile” title “Lady in Crepe”—one who is in a constant state of mourning. Here are the opening paragraphs:

SHE WANTED TO BE A NUN…Anna Lonergan, as rendered by Reginald Marsh for the Profile.
KILL OR BE KILLED…Members of the Irish “White Hand Gang” battled their Italian rivals (the Black Hand Gang) on the Brooklyn waterfront from the early 1900s to 1930. Anna Lonergan’s first husband William “Wild Bill” Lovett (top) was murdered in 1923; her brother Richard “Pegleg” Lonergan was gunned down in 1925. (artofneed.com)

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At the Movies

Film critic John Mosher took on a couple of very different films—the lively Claudette Colbert comedy She Married Her Boss, and the “mournful, graceful” Iceland Fisherman featuring the 1890s French cabaret star Yvette Guilbert.

BUSINESS AND PLEASURE…Melvyn Douglas and Claudette Colbert in She Married Her Boss. (IMDB)
GRAND GRANDMOTHER...John Mosher found French actress and cabaret singer Yvette Guilbert (1865–1944) to be the main attraction as a Breton grandmother in 1934’s Pêcheur d’Islande (Iceland Fishermen). Guilbert was a favorite subject of artist Henri de Toulouse-Lautrec, who made many portraits and caricatures of Guilbert, including the one at right from 1894. (musee-breton.finistere/National Portrait Gallery, London/Wikipedia)

Mosher also screened Soviet Russia through the Eyes of an American, which documented American engineer Charles Stuart’s travels through the Soviet Union. You can watch the entire film here.

NO FAMINE HERE…Children playing games were featured in Soviet Russia through the Eyes of an American, a travelogue that skipped all the bad parts of Stalinist Russia. (YouTube/Hoover Institution)

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Some Housekeeping

Before we jump into the advertisements, I would feel remiss not to mention other writers in the issue, including poet Ogden Nash (“How Now, Sirrah, Oh, Anyhow”), James Thurber (“Smashup,” featuring henpecked husband Tommy Trinway); Frances Warfield (“Practical Nurse”); Theodore Pratt (“I Jes’ Goin'”); James Reid Parker (“The First Day”); Andree L. Eilert (“Words Across the Sea”) W.E. Farbstein (“Copycat”); and P. S. Le Poer Trench (“Parsons is Prepared”). Some of these contributors are long forgotten—Warfield often wrote about her deafness, but little to nothing can be found out about Eilert or Trench without considerable effort (Trench published twice in the New Yorker in 1935).

AMONG THE KNOWN…At left, Ogden Nash (1902-1971) is the most famous of this trio that includes Theodore Pratt (1901-1969), center, known as the “Literary Laureate of Florida”; and at right, James Reid Parker (1909-1984), who sidelined as a writer of captions for Helen Hokinson. Read more about Parker’s contributions to The New Yorker at Michael Maslin’s New Yorker treasure trove Ink Spill.

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From Our Advertisers

Apparently business was booming at Forstmann Woolens, who continued to post these stylish ads in the opening pages of The New Yorker—note Midtown’s 1927-29 New York Central Building (now Helmsley Building) that served as a gateway to Grand Central…

…who knew that one could be so stylish while drinking a glass of tomato juice?…

…the Capehart Automatic Phonograph Company produced a radio-phonograph that could automatically flip records to play both sides—this particular model could play up to twenty records in succession…

QUITE THE GIZMO…Restoration of a Capehart 405E. These units were not cheap, selling for the equivalent of $30k or more today. (forum.antiquephono.org)

…Warner Brothers took out a full-page ad to announce the world premiere of A Midsummer Night’s Dream…the lavish, star-studded production featured, among others, James Cagney, Olivia de Havilland, Dick Powell, Anita Louise and Mickey Rooney

AN ACQUIRED TASTE...Anita Louise as Titania, Queen of the Fairies, and James Cagney as Bottom, the Weaver, in the 1935 film production of Shakespeare’s A Midsummer Night’s Dream. The film failed at the box office with mixed reviews, however it won two Academy Awards—Best Cinematography and Best Film Editing, and it was nominated for Best Picture. Today the film gets mostly good reviews. (www.academymuseum.org)

Stage magazine also took out a full-page ad to trumpet its own star-studded lineup, including contributions by James Thurber, Peggy Bacon and Abe Birnbaum

…Mrs. Chiswell Dabney Langhorne, nee Caryetta Davis Saunders (1899-1971), was the latest society maven to encourage women smokers to enjoy the unfiltered pleasures of Camel cigarettes…

…on to our cartoonists, George Price and Maurice Freed got things rolling with these spot drawings…

Carl Rose mixed the old with the new on moving day…

Barney Tobey showed us how the posh travelled to school…

George Price again, here demonstrating the joys of moneyed eccentricity…

Richard Decker explored the origins of art criticism…

Mary Petty offered some durable fashion advice…

…and we close with Peter Arno, finding sudden inspiration in a Pink Lady cocktail…

Next Time: A Merry Menagerie…