Above: Left image, coloratura soprano Lily Pons with Henry Fonda in I Dream Too Much;at right, Kitty Carlisle and Groucho Marx in A Night at the Opera. (rottentomatoes.com/IMDB)
The title of this post refers to two items below, which you’ll discover as we make our way through the December 7, 1935 issue of The New Yorker.
December 7, 1935 cover by Robert Day. A longtime contributor to The New Yorker, Day (1900-1985) contributed hundreds of cartoons as well as eight covers from 1931 to 1976.Robert Day (photo from This Week anthology via Ink Spill.)
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Our first night at the opera comes courtesy of RKO Pictures, which presented French-American coloratura soprano Lily Pons as the star of the musical rom-com I Dream Too Much. Critic John Mosher found the film enjoyable, singling out Pons for praise while chastising the screenwriters for interrupting the lively farce with some “social research.”
DREAM DATE…Clockwise, from top left: Henry Fonda in his third screen appearance as Lily Pons’ love interest in RKO’s I Dream Too Much; movie poster and publicity photo of Pons from the film; Lucille Ball (seen here with actress Esther Dale), appeared in a bit part as a gawky American teenage tourist in Paris (which was actually an RKO studio lot)…little did Ball know that one day she would own that RKO studio lot with husband Desi Arnaz as home to their Desilu Productions facility. (IMDB/Wikipedia/TCM)
Mosher also said farewell to Will Rogers in his final film, In Old Kentucky, which he found to be a “minor affair.” He also reviewed The Land of Promise, a film about Palestine that indicated to Mosher that “life there is highly successful for all present.”
THIS IS GOODBYE…Will Rogers in a scene with Dorothy Wilson in Rogers’ final film appearance, In Old Kentucky. (rotten tomatoes.com)ORIGIN STORY…According to the Israel Film Archive, Judah Leman’sThe Land of Promise “laid the cinematic groundwork for all subsequent Zionist propaganda films that would follow.” (IMDB)
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E.B. White keeps us on the cinema trail with some thoughts on the film, Mutiny on the Bounty, namely a certain historical inaccuracy:
AHEAD OF HIS TIME…E.B. White noted that Roger Byam (Franchot Tone) would have to wait seventy years to learn about germ theory. In addition, the trailer for Mutiny on the Bounty (above) incorrectly referred to Tone’s character as an ensign, when in fact Tone’s role was as a midshipman. (Wikipedia)
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They Had It First
The swastika was among the more popular designs incorporated into southwestern tribal art during the American tourist era (roughly 1890 to the 1930s). For the Navajo, the symbol represented humanity and life, and was used in healing rituals (it was also widely used by tribal peoples across Europe and Asia). Tourism promoters (called “hotel men” here) encouraged the symbol’s use until the 1930s, when it was increasingly associated with Germany’s Nazi Party. E.B. White explained:
TOURIST FAVORITE…Navajo blankets such as this example, made from 1864 to 1910, were popular with tourists. (Wichita State University)
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Lois Long’s fashion column continued to be dominated by exhaustive Christmas shopping lists, in this issue stretching from pages 58 to 97…here are the first and last paragraphs of the column…
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A Woolly Read
Perhaps your special someone was hoping for a thousand-page book under the tree; then look no further than The Woollcott Reader, a collection of stories, essays and other literary gems by New Yorker personality and former “Shouts and Murmurs” columnist Alexander Woollcott. In this excerpt, book critic Clifton Fadiman noted that a signed copy could be had for $7.50.
MY GIFT TO THE WORLD…Alexander Woollcott in 1939, as photographed by Carl Van Vechten, and the $3 brown cloth edition. (Wikipedia/Abebooks.com)
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From Our Advertisers
Colorful advertisements brightened the 149 pages of the Dec. 7 issue…we begin with this colorful array from Martex…
…the women’s specialty shop Jane Engel commissioned one of the best-known commercial photographers of the day, Ruzzie Green, to capture this glamorous image…
…Caron Paris offered up this cheerful bouquet…
…the makers of White Rock were enjoying the fruits of post-Prohibition days…
…the publishers of Stage magazine highlighted Beatrice Lillie’s Broadway revue, At Home Abroad…
…the Capitol Theatre took out this full-page advertisement to tout the opening of the latest Marx Brothers film…
…here is a close-up of the ad’s “testimonials”…
…and what awaited audiences…
(Wikipedia/thedissolve.com)
…the Lord & Thomas advertising firm imitated the New Yorker style in this full-page promotion…
…now who wouldn’t want a Philco “Radiobar” for the holidays?…
…found this one on 1stdibs.com…pretty cool…
…or you could get a little something for every one of your smoking friends (likely everyone)…
…and you could keep those holiday memories alive with a swell Kodak movie camera…
…Schrafft’s must have been something like an upscale Cracker Barrel…
…house ads from The New Yorker included this Otto Soglow-illustrated full pager…
…the magazine also touted books and poems by its contributors…
…and the Seventh New Yorker Album…
…more James Thurber here in this spot drawing for the “Books” section…
…and in this cartoon filled with holiday hijinks…
…Ilonka Karasz gave us a hockey goalie to open the calendar listings…
…George Price drew up this Depression-themed drawing at the bottom of the “Goings On” section…
…a great spot drawing by Aaron Sopher (1905–1972), who is perhaps best known for his depictions of everyday life in Baltimore…it was oddly placed amidst the “Christmas Gifts” section…
…according to Michael Maslin’sInk Spill, Sopher contributed just two cartoons to the magazine, in the issues of June 15, 1929, and December 6, 1930 (pictured below)…
…back to the Dec. 7 issue, and at the Velodrome with Robert Day…
…who also visited an ill-suited Santa…
…Helen Hokinson pondered gift ideas…
…Carl Rose illustrated an unspeakable act at a progressive school…
…Mary Petty gave us a straightforward diagnosis…
…Alain asked us to ponder the fate of one man…
…Whitney Darrow Jr eavesdropped on some child philosophy…
…and we close with Peter Arno, and a groom’s surprise at the altar…
Above: New Year’s Eve at the “El Morocco” Night Club at 154 E. 54th Street, New York, 1935. (Posted on Reddit)
Lois Long took her nightlife seriously, and when it didn’t live up to her standards—defined by the wild speakeasy nights she wrote about after joining The New Yorker in 1925 —she was crestfallen, to say the least.
November 16, 1935 cover by Leonard Dove. This is one of Dove’s fifty-seven New Yorker covers; he also contributed 717 cartoons to the magazine.Above: Leonard Dove’s self portrait, 1941; photo: 1947. Born 1906, Great Yarmouth, England. Died, Gramercy Hotel, New York City, 1972. (Thanks to Michael Maslin’s indispensable Ink Spill)
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When Long joined The New Yorker she was a 23-year-old Vassar graduate, and at age 34 she was not expecting to re-live those heady days; but nightlife in 1935 made her wonder where all the interesting people had gone. Instead of the smart and beautiful speakeasy set, she found people who couldn’t hold a conversation, who cared more about being mentioned in the newspapers by “Cholly Knickerbocker” (a pseudonym used by society columnists)—they simply lacked the “sparkle” she so craved. In this excerpt from her column, “Tables for Two,” she explained:
ALL SHOW, NO GO…Lois Long recalled the heady days of the original torch singer Helen Morgan, but her new club, The House of Morgan, offered up tired vaudeville instead of the singer herself. Above, images of the club from Christopher Connelly’sThe Helen Morgan Page. Top, center, detail of Morgan from the 1935 film Sweet Music. Next to Morgan is a photo of Long from the PBS documentary Prohibition. (helen-morgan.net/PBS.org)
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At the Movies
Our film critic John Mosher was in good spirits after taking in MGM’s Mutiny on the Bounty, and especially the inspired performance by Charles Laughton as the cruel, tyrannical Captain Bligh…
LET’S HAVE A STARING CONTEST…Clark Gable (left) portrayed Fletcher Christian, the Bounty’s executive officer, who disapproved of the cruel leadership of Captain Bligh, portrayed by Charles Laughton (right) in Mutiny on the Bounty. (theoscarbuzz.com)
…two other pictures reviewed by Mosher were less than inspired, but at least the George Raft/Joan Bennett gangster film, She Couldn’t Take It, offered a car chase, and the occasional surprise.
STERILITY ISSUES…Top, Gary Cooper and Ann Harding needed a bit more life in Peter Ibbetson; at least Joan Bennett (bottom photo) found some action in She Couldn’t Take It. (IMDB)
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From Our Advertisers
Not all fashion advertisements in The New Yorker were aimed at the posh set…Macy’s offered some thrifty selections, including a French-inspired “Theatre Curtain Blouse” that could be opened in the back “so as to reveal your own lily-white vertebrae”…
…I am puzzled by the “Duchess” types that appeared in food and beverage ads in the back of the magazine…we’ve seen some angry duchesses in ads for tomato and pineapple juice, and here we have one who has stooped so low as to shell her own peas…
…a side note, the Duchess’s peas came in a can bearing the old Green Giant logo, a savage, bearskin-clad figure…he was redesigned by ad executive Leo Burnett in 1935 to become the friendlier “Jolly Green Giant”…
…the makers of Camels presented football coach Chick Meehan in cartoon form to extol the wonders of football and smoking to a young woman…Meehan coached football at Syracuse, NYU and Manhattan College…
…the football theme segues to our cartoon section, beginning with this spot art by James Thurber…
…Christina Malman’s spot drawings could now be found in every issue, and usually more than one…
…this one by Robert Day also caught my eye, maybe because I like chickens, and dogs too…
…Day again, on the streets of Manhattan…
…Barbara Shermund showed us a wolf in wolf’s clothing…
…Alan Dunn seemed to be channelling Barbara Shermund here…or maybe Dunn’s wife Mary Petty had some influence…
…William Crawford Galbraith eavesdropped on some wagering waiters…
…Carl Rose found an outlier at the modern Walker-Gordon Dairy Farm…
…The Rotolactor featured in Rose’s cartoon was a mostly automatic machine used for milking a large number of cows successively on a rotating platform…first used at the Walker-Gordon Laboratories and Dairy in Plainsboro, New Jersey (pictured below), the Rotolactor held fifty cows at a time, and hosted about 250,000 visitors annually…
(rawmilkinstitute.org)
…and we go from cows to cats, courtesy Helen Hokinson…
…and Charles Addams booked an unusual perp…
…on to the November 23 issue…
November 23, 1935 cover by Antonio Petruccelli. Petruccelli (1907-1994) began his career as a textile designer, becoming a freelance illustrator in 1932 after winning several House Beautiful cover contests. This is one of four covers he produced for The New Yorker.Antonio Petruccelli. Here are samples of Petruccelli’s remarkable work.(Helicline Fine Art)
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Worth the Wait
The highly-anticipated circus-themed spectacle Jumbo finally opened at the Hippodrome. In his That’s Entertainment! blog, Jackson Upperco observes that Billy’s Rose’sJumbo was “more circus than musical comedy,” a production that “was largely an excuse for Mr. Rose to present a circus.” It was headlined by comedian Jimmy Durante and bandleader Paul Whiteman, with a score by Rodgers & Hart. Here are excerpts from a review by Wolcott Gibbs:
JUMB0-SIZED ENTERTAINMENT…Clockwise, from top left, Hippodrome billboard promoting Jumbo; built in 1905, the Hippodrome provided entertainment to thousands who couldn’t afford a Broadway ticket; a circus tent was erected inside the 5,300-seat theatre for the spectacle; Jumbo was one of the most expensive theatrical events of the first half of the 20th century. (Facebook/Library of Congress/Broadway Magazine/jacksonupperco.com)
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At the Movies
Fyodor Dostoevsky’s 1866 novel Crime and Punishment was adapted to film by both French and American producers in 1935, but critics including The New Yorker’sJohn Mosher mostly preferred the French version, titled Crime et châtiment.
DOUBLE FEATURE…American and French producers each turned out a film adaption of Fyodor Dostoevsky’s novel Crime and Punishment. Top photo, Marian Marsh as Sonya and Peter Lorre as Roderick Raskolnikov in Columbia’s Crime and Punishment; bottom photo, Madeleine Ozeray as Sonia and Pierre Blanchar as Rodion Raskolnikov in Crime et châtiment.(silverscreenmodes.com/SensCritique.com)
…Mosher reviewed another crime thriller, Mary Burns, Fugitive, but found some comic relief in two other films…
BAD CHOICE IN BOYFRIENDS was the theme of Mary Burns, Fugitive, starring (top left) Sylvia Sidney and Alan Baxter; top right, Joan Bennett and Ronald Colman in the romcom The Man Who Broke the Bank at Monte Carlo; bottom, Fred Allen and Patsy Kelly provided some laughs in musical comedy Thanks a Million. (IMDB)
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From Our Advertisers
Readers of the Nov. 23 issue opened to this lovely image…
…which sharply contrasted with the clunky Plymouth ad on the opposite page…
…not so clunky was this colorful illustration promoting Cadillac’s economy model, the La Salle…
…the back cover was no surprise, with yet another glamorous cigarette ad…
…our cartoonists included Richard Decker, and a fashion faux pas to open a boxing match…
…George Price eavesdropped into some football strategy…
…Carl Rose spotted a canine unbeliever…
…Richard Taylor was back with his distinctive style…
…Al Frueh continued to illustrate the latest fare on Broadway…
…Otto Soglow crept in for a snooze…
…and we close with James Thurber, and some literary cosplay…
Above: Former New York Mayor Jimmy Walker and wife Betty Compton, aboard the S.S. Manhattan in 1935. (New York Daily News Archive)
The Roaring Twenties and Jimmy Walker seemed made for each other. A dandy with a taste for fine clothes, late-night parties, and Broadway showgirls, the 97th mayor of New York was a darling of the media…until the market crashed; as nest eggs evaporated along with jobs, folks quickly lost their taste for such frivolity.
November 9, 1935 cover by Daniel “Alain” Brustlein. This was the first of nine covers Brustlein created for the magazine. An Alsatian-born American artist, cartoonist, illustrator, and author of children’s books, Brustlein (1904–1996) contributed to The New Yorker under the pen name “Alain” from the 1930s through the 1950s.Daniel “Alain” Brustlein, in an undated photo. During the height of Abstract Expressionism Brustlein became a reputable painter, exhibiting his work in New York and Paris. (derfner.org)
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The fall of 1935 marked three years since Walker had left office, and for nearly two of those years the city had been governed by the reformist Mayor Fiorello La Guardia. New Yorkers, it seemed, were ready for a dose of Jimmy when he returned from his European exile, hailed by a throng of media and well-wishers.
Writing for Airmail, longtime New York journalist Sam Roberts observes that the city loved Walker, “a charming hellion, a witty, self-effacing, glib humanist, far more flawed, too, and compassionate than pictured previously, a man elevated and condemned by his own character, created and ultimately consumed by his times. He conjures up the anti-Trump—a dodgy philanderer who governed by making people feel good rather than angry.”
WHERE’S THE PARTY?…Former Mayor Jimmy Walker and his wife, Betty Compton, returned to New York in the fall of 1935 amid tremendous fanfare. The New Yorker’sMorris Markey noted that at least 160 media representatives were on hand for the couple’s arrival. (YouTube)
Walker (1881-1946) fled to Europe in November 1932 amid a bribery scandal that had prompted his resignation. Accompanied by Ziegfeld Follies singer Betty Compton (1906–1944)—whom he would marry in Cannes the following April—they would bounce around the continent until Walker determined that the danger of criminal prosecution had passed.
In his “A Reporter at Large” column, Morris Markey wrote about the media’s reception of the exiled mayor, “an army of reporters and photographers, sound engineers and announcers and contact men”…all assembled to inform the world of the return of a “discredited politician.”
HE GOT AROUND…During his time in office from 1926 to 1932, Mayor Jimmy Walker never seemed to miss a moment in the spotlight. Clockwise, from top left, Walker presided over the first shot in the city’s annual marble tournament on June 3, 1928; with actress Colleen Moore at the 1928 premiere of her latest film, Lilac Time; testifying on bribery charges before the investigative committee of Judge Samuel Seabury, 1932; with Betty Compton following their 1933 wedding in Cannes. (New York Times/konreioldnewyork.blogspot.com/villagepreservation.org)
Markey continued to convey his astonishment at “the monstrous complexity, the fabulous opulence, of the machinery put in motion to inform the universe of Mr. Walker’s arrival upon his native shore.” This included a massive cocktail party—hosted by The United States Lines—for more than two hundred press representatives and other officials.
After all the commotion, Walker would settle into a job as head of Majestic Records, adopt two children with Compton, and host his own radio series on WHN, Jimmy Walker’s Opportunity Hour.
Compton would divorce Walker in 1941 and remarry. Becoming ill after the birth of a son, she would die at age 38 in 1944. Walker would die two years later at age 65 of a brain hemorrhage.
CALLING ON THE ROOSEVELTS…Jimmy Walker and Betty Compton at the White House in 1937. It was pressure from FDR that led to Walker’s resignation in 1932. (Wikipedia)
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High-flying Hooplah
While New Yorkers were going gaga over Walker, folks in the Bay Area were all atwitter over the first air-mail flight across the Pacific, loading a Pan Am Clipper to the gills with all manner of collectables. E.B. White noted:
BELLYFUL…On Nov. 22, 1935, Pan American Airways made aviation history as the China Clipper lifted off from Alameda, beginning the world’s first trans-Pacific airmail service. Captained by Edwin Musick and crewed by famed navigator Fred Noonan, the Martin M-130 opened a new era of long-distance flight across the Pacific. Noonan, who charted many commercial routes across the Pacific, would go missing along with Amelia Earhart during their ill-fated flight in July 1937. (Library of Congress)
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Wise Men From the East
“The Talk of the Town” visited with Soviet satirists Ilya Ilf (1897–1937) and Evgeny Petrov (1903–1942), who were in New York preparing for a ten-week road trip to California and back. On assignment as special correspondents for the newspaper Pravda, they later published a series of illustrated articles, “American Photographs,” as well as a book titled Single-Storied America (the summer 2004 issue of Cabinet Magazine features an account of their journey as well as a number of their photographs).
AMERICA WAS A GAS…Soviet satirists Ilya Ilf (left) and Yevgeni Petrov check out New York before heading into the American heartland on a ten-week road trip, a highlight being the countless full-service gas stations they encountered along the way. After seeing skyscrapers and mountains and other wonders, the pair agreed that the most enduring image was the one at right: “an intersection of two roads and a gasoline station against a (back)ground of wires and advertising signs.” Sadly, Ilf died two years later from tuberculosis; Petrov died in a plane crash in 1942 while working as a war correspondent. (Aleksandra Ilf archive/Cabinet Magazine)
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A Jumbo Career
Wallace Beery (1885–1949) got his start in the comedy silents of the 1910s and became a star before the sound era made him an even bigger one; by 1932 he was the world’s highest-paid actor. Alva Johnston’s profile (titled “Jumbo”) took a look at Beery’s life and career (illustration by Al Frueh). Excerpts:
COURTING AND SPARKING…Sid Miller (Wallace Beery) spikes the lemonade as he woos Lily Davis (Aline MacMahon) in a scene from the 1935 film, Ah Wilderness! (letterboxd.com)
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A View and Corbu
Art and design critic Lewis Mumford was well-known for his hypercritical eye, but occasionally he could be moved to rhapsodize, in this case about the opening of Fort Tryon Park, and particularly about the view it afforded visitors. He reserved his criticism for one of the latest works by Le Corbusier (aka Charles-Édouard Jeanneret), on exhibit at MoMA.
MAGNIFICENT is the word Lewis Mumford used to describe the view from Fort Tryon Park. This scene is taken from Linden Terrace to the west: a barge on the Hudson River and the Hudson Palisades beyond, with the Englewood Cliffs campus of Saint Peter’s University on the top. (Wikipedia)IRRATIONAL?…Mumford was not pleased with Le Corbusier’s latest work, Le Petite Maison de Weekend (Villa Henfel), which was featured on the cover of the MoMA exhibition catalogue (upper left). Mumford saw the design as a pathetic escape from the architect’s renown rationalism. (MoMA/Fondation Le Corbusier)
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At the Movies
It was a mixed bag at the movies for critic John Mosher, who was delighted by a Soviet take on Gulliver’s Travels, rendered with puppets engaged in a proletarian struggle…
KOMRADE GULLIVER…The Soviet stop motion-animated fantasy film, The New Gulliver, was a communist re-telling of Jonathan Swift’s 1726 novel. The film depicted Lilliput suffering under capitalist inequality and exploitation, with Gulliver enabling a proletarian revolution against the Lilliputian monarchy. (revolutionsnewstand.com)
…but Mosher was less than delighted with the latest from Hollywood, including a sedate The Three Musketeers, a “conventional” remake of D.W. Grifffith’s 1920 melodrama Way Down East, and the romcom Hands Across the Table, which the Times called “uproariously funny” but Mosher deemed barely worth a chuckle.
OUTCLASSED BY PUPPETS…John Mosher found the latest from Hollywood underwhelming. Clockwise, from top, Onslow Stevens, Moroni Olsen, and Paul Lukas in The Three Musketeers; Rochelle Hudson and Henry Fonda in Way Down East;Fred MacMurray and Carole Lombard in Hands Across the Table. (mabumbe.com/zeusdvds.com/Wikipedia)
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From Our Advertisers
The Dorothy Gray salons didn’t mince words when it came to a woman’s beauty regimen…without their help, claimed this ad, the poor “Mrs. Madison” would be “frankly plain,” with a face too wide and eyes and mouth too small…
…notable in ads for men’s and women’s clothes were the presence of cigarettes…all three of the men in this spot are having a smoke in their smart attire…
…White Rock gave their logo-bearer Psyche a rest in 1935 with a variety of ads including this one…
…the makers of Bisquit assumed their customers could read the French dialogue, or at least pretend to…
…when we (of a certain age) think of Marlboro we think of the rugged Marlboro Man, but in 1935 the brand was exclusively marketed to women…
…and who knows what Old Gold’s target was here…definitely women smokers, who were the growth market, but men would take notice of the George Petty pin-up…
…the makers of Pabst Blue Ribbon Beer, who endured Prohibition by offering products like Pabst-ett cheese spread, were ready to grab a big market share after Repeal…
…Otto Soglow, still contributing to The New Yorker despite taking his Little King to Hearst, drew up this potentate for a tomato juice spot…
…which segues to our other cartoonists, beginning with Al Frueh and his take on the latest Broadway hit, Jubilee!…
…Robert Day saw action on the gridiron…
…unless I missed something, this might be Richard Taylor’s first New Yorker cartoon…
…James Thurber put a unique spin on a bowling ball…
…Alan Dunn was all in knots at a crime scene…
…Dunn again, pondering the wonders of a makeover…
…Barney Tobey eavesdropped on a Downtown subway…
…Fritz Wilkinson looked to return a defective pet…
…Carl Rose needed two pages to illustrate his epic cartoon (caption added at the bottom for readability)…
…and we close with Helen Hokinson, and a whiff of scandal…
Above: Clockwise from top left—the Douglas DC-3 was introduced to airlines in 1935; Seaboard streamlined locomotive, c. 1930s; 1936 Lincoln-Zephyr; 1936 Pierce Arrow. (hushkit.net/Wikimedia/classicautomall.com)
As we’ve seen in previous issues, E.B. White often served as The New Yorker’s unofficial aviation correspondent; despite his sometimes anachronistic views on progress, he never missed a chance to hop aboard an airplane and marvel at the scene far below.
November 2, 1935 cover by Constantin Alajalov.
White’s enthusiasm, however, was tempered with doubts about air safety, including observations he made in an August 31, 1935 column following the deaths of Wiley Post and Will Rogers in an Alaska plane crash. Here is what he wrote then:
The aviation industry’s strong reaction to that “noisy little paragraph” apparently led to a number of subscription cancellations, prompting White to return to the topic in his Nov. 2 “Notes and Comment” column:
HE’D BEEN AROUND…E.B. White supported his comments on air safety by citing his many flying experiences, including soaring around the Empire State Building “on a blithe morning.” Pictured above is a New York Daily News plane flying over Manhattan in 1934. (NY Daily News)
White also turned to statistics for his defense, finding that per passenger mile, railroads were still the safest mode of transportation in the country.
HOP ABOARD…According to 1933 statistics shared by E.B. White, trains were the safest mode of transportation per passenger mile, followed by buses. Automobiles were the least safe, a fact that still holds true today. From left, Greyhound bus and driver, 1937; automobile wreck, 1930s; New York Central’s 20th Century Limited leaving Chicago’s LaSalle Street station in 1938. (Facebook/Reddit/Wikipedia)
With that, White still wasn’t done with the topic, turning to none other than Anne Morrow Lindbergh for her thoughts on flying, which she shared in her latest book, North to the Orient. White noted Lindbergh’s mixed feelings about flying, about getting to places quickly and missing familiar landmarks. He also suggested that someday airline passengers would use mountains and rivers as landmarks…(I still try to do that when I fly, but at 35,000 feet it is a challenge). Today most folks are content with plugging in their earbuds and tuning out completely.
NOT YOUR EVERYDAY OUTING…In July 1931 Charles and Anne Morrow Lindbergh embarked in their Lockheed Model 8 Sirius on an often treacherous 7,100-mile journey across Canada, Alaska, Siberia and Japan in an attempt to find a commercial route to Asia for Pan American Airways. Top photo, Charles (standing on pontoon) and Anne (in the cockpit) make final preparations before the flight; bottom photo, enthusiastic crowds greet the Lindberghs upon their arrival in Japan. The Siberia-to-Japan leg was the most dangerous due to heavy fog. (historynet.com)
E.B. White also announced the return to the city of former Mayor Jimmy Walker, who had fled to Europe in 1932 amid corruption charges. White noted that New York’s nightclubs were eager to welcome the fun-loving Walker back to town.
SECOND ACT…Still image from a 1935 British Pathé newsreel shows the triumphant return from Europe of former Mayor Jimmy Walker and his wife, Betty Compton. (YouTube)
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A Zephyr Blows In
The magazine’s “Motors” correspondent (pen name “Speed”) noted the dazzling display of 1936 models at the New York Automobile Show, singling out the Lincoln-Zephyr as the year’s biggest innovation.
DECO DREAMSCAPE…Streamlining was all the rage at the 1935 New York Automobile Show at Grand Central Palace. Upper right, a woman opens the hood of a streamlining pioneer, the Chrysler Airflow. (New York Daily News)LEADER OF THE PACK…The 1936 Lincoln-Zephyr had tongues wagging at the New York Automobile Show. (thehenryford.org)
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At the Movies
William Powell and Hollywood newcomer Rosalind Russell blessed film critic John Mosher with their spy caper, Rendezvous, while Pauline Lord got lost in the London fog with Basil Rathbone in A Feather in Her Hat.
A CAPER AND A WEEPER…At left, William Powell starred with Hollywood newcomer Rosalind Russell in Rendezvous; at right, Broadway stage actress Pauline Lord appeared opposite Basil Rathbone in A Feather in Her Hat. (1935)
Mosher also screened a French comedy, René Clair’s Le Dernier Milliardaire (The Last Billionaire), finding its slapstick approach to satire a bit dated.
DURABLE AND ADORABLE…Renée Saint-Cyr as Princess Isabelle in the French comedy Le Dernier Milliardaire (The Last Billionaire). Known for her chic comedies, Saint-Cyr (1904–2004) was a major French film star for seven decades. (Film Forum)
Finally, Mosher turned his critical eye toward a British sci-fi film, Transatlantic Tunnel. Looking forward to seeing a gee-whiz Jules Verne-type story, what Mosher found instead was a lot of sentimental “padding” and very little gee-whiz.
UNDERWATER…John Mosher looked forward to an undersea adventure, but instead got a lot of sentimental fluff in the British sci-fi film, Transatlantic Tunnel. Clockwise, from top left, movie poster for the American release; scene from the film depicting the tunnel entrance; the film showcased such futuristic conveniences as video phones (called “televisors”); a group of wealthy industrialists gather at the home of a Mr. Lloyd, a millionaire investor who used a motorized wheelchair. (Wikipedia/Reddit/cinemasojourns.com)
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No Thanks, Ernie
Clifton Fadiman had an armload of books to review, including an autobiography by Andre Gide (If I Die), novels by Mikhail Sholokhov (Seeds of Tomorrow) and Mari Sandoz (Old Jules), and an Ernest Hemingway tale about big game hunting (Green Hills of Africa) that Fadiman did not care for at all. Here are excerpts from a couple of the reviews:
RUGGED TYPES…At left, Ernest Hemingway poses with skulls of kudu and female of sable antelope in East Africa, 1934, part of his hunting trip described in Green Hills of Africa; at right, photo of Jules Sandoz from the frontispiece of Old Jules, a biography written by his daughter Mari Sandoz. (JFK Library/U of Nebraska)
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From Our Advertisers
With the National Automobile Show in full swing at the Grand Central Palace, the issue was jammed with ads for every type and price range…the Chrysler Corporation took out this full-page spot on the opening spread to promote one of the lowest priced cars on the market…
…Chrysler/DeSoto continued to tout its streamlined Airflow models…introduced in 1934, the Airflow was the first full-size American production car to use streamlining, and it featured a number of other innovations, but consumers just weren’t ready for something this radical…even with the streamlining toned down after its first year, only 55,000 units were produced during the model’s four-year run…
…on a side note, Chrysler has revived the Airflow nameplate for an electric car concept due to the marketplace in 2028…
…mentioned in Speed’s review of the Automobile Show, the Lincoln-Zephyr would find success with its aerodynamic design…
…most manufacturers were in on the streamlining trend, noticeable in the tilted grilles, low rooflines, and sweeping fenders…
…unlike the other car companies, Pierce Arrow did not produce an economy model to keep its luxury line afloat during the Depression…emphasizing its handmade quality, this American rival to Rolls-Royce went out of business by 1938…
…Goodyear got in on the Auto Show action promoting its tires for the “new and faster cars”…
…the folks at Campbell’s continued their ad series featuring upper-class women covertly serving canned soup to their society friends…in this ad, however, the hostess reveals her secret…
…there were no secrets to be found at Schrafft’s—its popularity increased during the Depression, when more than forty locations in the New York metro offered moderately priced “home-style” meals in an atmosphere that suggested upper-middle-class gentility…
…Long Island’s Lido Country Club tried to drum up some autumn business by promoting the “warm and lazy” sunshine of “Indian Summer”…
…the makers of King George IV Scotch used the face of Stork Club owner Sherman Billingsley to lend some nightlife cachet to their product…here’s an odd little fact: his nephew, Glenn Billingsley, was married to Leave It to Beaver actress Barbara Billingsley, who played June Cleaver on the TV series…
…this week the back cover belonged to R.J. Reynolds, with various aviators testifying to the calming effects of Camel cigarettes…the lead endorser in the ad, Frank Hawks, was famous for breaking aviation speed records until he perished in the crash of an experimental plane in 1938…
…Forstmann ads were a regular feature on the inside front cover during the fall/winter fashion season, rendered in a style made popular by illustrator Carl “Eric” Erickson…
…on to our cartoonists, we open the magazine with Maurice Freed…
…James Thurber was busy in this issue, writing a touching character sketch of a medicine show man he greatly admired (“Doc Marlowe”)…and contributing this spot art for “Goings On About Town”…
…he also turned in this terrific cartoon…
…Christina Malman livened up the Auto Show review with this spot art…
…Carl Rose also paid tribute to the annual event…
…Daniel ‘Alain’ Brustlein did a bit of home decorating…
…Robert Day was ready to call it a night…
…Helen Hokinson contributed two cartoons, shopping for a pet fish…
and taking in a Dolores Del Rio picture…
…no doubt Hokinson’s “girls” were commenting on the 1935 musical comedy In Caliente, featuring Mexican actress Dolores Del Rio (1904–1983)…Del Rio was the first Mexican actress to achieve mainstream success in Hollywood…
Dolores Del Rio in a scene from In Caliente. (Reddit)
…we continue with George Price, and a dedicated lumberjack…
…Ned Hilton discovered some honesty in the Men’s Department…
…William Steig took a look around on Election Day…
…Richard Decker took the pulse of the medical profession…
…and we close with another by Decker, where seeing is not believing…
Above: Cover of Sinclair Lewis's 1935 novel about a fascist takeover of America, It Can't Happen Here. At right, 22,000 people attended a Nazi rally at Madison Square Garden on February 20, 1939. (Wikipedia/Reddit)
Ninety years ago Sinclair Lewis published It Can’t Happen Here, a dystopian novel that responded to the rise of fascism in Europe as well as to American demagogues like Louisiana Senator Huey Long.
October 26, 1935 cover by Roger Duvoisin. Duvoisin (1900–1980) was a Swiss-born American writer and illustrator best known for children’s picture books. He illustrated 32 covers for The New Yorker, along with five cartoons. Duvoisin won the Caldecott Medal in 1948 (along with author Alvin Tresselt) for White Snow, Bright Snow.
In his 2016 New Yorker article, “Getting Close to Fascism with Sinclair Lewis’s ‘It Can’t Happen Here,'” journalist Alexander Nazaryan notes how Lewis was arguing for journalism and civic education as essential pillars of democracy. The title of Lewis’s book, Nazaryan observes, suggests that ‘It’ was something more subtle: “a collective apathy, born of ignorance, and a populace that can no longer make the kind of judgments that participatory democracy requires.”
Lewis’s novel also made book critic Clifton Fadiman sit up and take notice. Here are excerpts from the first part of his review:
HOME-GROWN…American fascism was represented by organizations such as the German American Bund, the Silver Legion of America, and radio hostCharles Coughlin, who opposed the New Deal and promoted conspiracy theories and antisemitic views. Clockwise, from top left: Nearly a thousand uniformed men wearing swastika arm bands and carrying Nazi banners parade past a reviewing stand in New Jersey on July 18, 1937. The New Jersey division of the German-American Bund had opened the 100-acre Camp Nordland at Sussex Hills; Huey Long in 1935, the same year he was assassinated; Nazi rally at Madison Square Garden in 1939. (AP/Wikipedia)
If you zoom in on the photo at bottom right, you can’t help but notice the woman in the black hat, who seems a little unsure about what she is doing, especially in front of a camera…the woman to her right appears to be hiding her face.
Here is more of Fadiman’s review (click to enlarge). It’s worth a read.
WE’VE BEEN WARNED…Published nearly seventy years apart, Sinclair Lewis’s It Can’t Happen Here (1935) and Philip Roth’sThe Plot Against America (2004) both explored the dangers of fascism in the United States. (pulitzer.org/Wikipedia/Nancy Crampton via stanford.edu)
* * *
It Was Happening There
In her “Letter from Paris,” Janet Flanner was noting “increasing Fascist sentiment and sympathy” in her adopted city:
OVER THERE…The French Popular Party (Parti populaire français, PPF) was a French fascist and anti-semitic political party led by Jacques Doriot before and during World War II. Formed in June 1936, with an estimated 120,000 members by 1937, it is generally regarded as the most collaborationist party of France. (thefrenchhistorypodcast.com)
* * *
All Talk
Marion Sayle Taylor (1889–1942) was the popular host of a radio advice show, The Voice of Experience. Margaret Case Harriman (1901–1966) penned a two-part profile of Taylor titled “The Voice.” I’ve included the opening lines to Part One here:
IF ONLY SHE KNEW…Margaret Case Harriman, left, circa 1936, profiled Marion Sayle Taylor before his misdeeds were revealed. (Vogue Archive/eleanorbritton.blogspot.com/Oregon Encyclopedia)
After reading both parts of Harriman’s profile piece, it appears she wasn’t yet aware that Taylor was more than a radio personality; he was also dishonest, manipulative, and opportunistic, according to a biography by Dick and Judy Wagner featured in the Oregon Encyclopedia. For example, Harriman reported (likely from Taylor’s official bio) that Taylor’s first wife, Pauline, had died in childbirth, when in fact she was quite alive and suing him for divorce that same year. Taylor also divorced his second wife, Jessie, who sued him in 1936 after he deceived her about another woman. Not surprisingly, his radio image as a reliable marriage counselor was damaged irretrievably.
FALSE ADVERTISING…A streetcar, possibly in Newark, N.J., advertising a lecture by Taylor, circa 1931. In addition to hiding a previous prison record, Taylor also falsely reported that he had studied at several universities (he did not earn a Ph.D, as the redundant title claims in the above photo). It appears Taylor also kept much of the money he solicited for charitable causes. (Oregon Encyclopedia)
* * *
Selling Pooh
Commercial cross-marketing of children’s books with toys and other products had its origins in the late nineteenth century with Alice’s Adventures in Wonderland, and in the first years of the 20th century Beatrix Potter’sPeter Rabbit series inspired everything from dishes and wallpaper to board games and dolls—in 1903 Peter Rabbit was the first fictional character to be made into a patented stuffed toy.
Then came another character from British children’s literature, A.A. Milne’sWinnie-the-Pooh. In January 1930, Stephen Slesinger (1901–1953) purchased U.S. and Canadian merchandising, television, recording, and other trade rights to the Winnie-the-Pooh works from Milne (for $1,000, plus royalties), marketing a wide range of products. For the column “Onward & Upward With the Arts,” St. Clair McKelway paid a visit to Slesinger at the Park Avenue offices of Winnie-the-Pooh Association, Inc. Excerpts:
KEEP YER SHIRT ON…The Parker Brothers were the first to feature Winnie-the-Pooh in color for a 1932 board game. Stephan Slesinger added the iconic red t-shirt to Pooh for the game and a children’s record, a look that was later adopted by the Disney Corporation when it acquired the rights from Slesinger’s widow and daughter in 1961. (thedisneyclassics.com)FUNNIES MAN…At left, Stephan Slesinger in an undated photo. Slesinger was a radio, television and film producer, and a curator of comic strip characters including Alley Cop, Captain Easy, Buck Rogers and Blondie, among others; at center, a record of “Winnie-the-Pooh Songs,” 1932; an ad for the Red Ryder BB gun—in 1938 Slesinger created the comic strip Red Ryder along with artist Fred Harmon. (alchetron/yesterdaysgallery.com/Port Isabel Press)
In another excerpt, McKelway gave us an idea of the scope of Slesinger’s Pooh empire:
* * *
At the Movies
Critic John Mosher found few thrills in the latest fare from Hollywood, offering his views of Admiral Richard Byrd’sInto Little America and the musical Metropolitan, featuring famed baritone Lawrence Tibbett.
FOR THE BYRDS…At left, lobby card for Into Little America; at right, Alice Brady and Lawrence Tibbett in Metropolitan. (eBay.uk/rottentomatoes.com)
With a screenplay by Ben Hecht and Charles MacArthur and direction by Howard Hawks, one would hope for some rough and tumble in a film about Gold Rush San Francisco. Instead, Mosher found the trappings of Barbary Coast rather mild. This was doubtless due in part to the Hays Code that curtailed the sex and violence portrayed in films of the 1920s and early 1930s.
TAKING A SPIN…Miriam Hopkins runs the roulette wheel as Edward G. Robinson looks on in Barbary Coast. A brief 2019 review in the Harvard Film Archive praised the film’s Gothic feel created by the “evocative portrayal of early San Francisco as a foggy labyrinth of rickety boardwalks and ominous, sky-high ship masts…” (harvardfimarchive.org)
One might think that a film featuring the destruction of Pompeii would have some thrills, however RKO’s The Last Days of Pompeii proved to be a “temperate affair” in Mosher’s eyes, “one of the great bores of the moment.” The Dick Powell/U.S. Navy vehicle Shipmates Forever didn’t prove to be any better.
HOT TIMES IN POMPEII?…John Mosher called The Last Days of Pompeii “one of the great bores of the moment,” including the “drearily enacted” eruption of Vesuvius in which “Paper temples fall and there is a bit of bustle, and that is all there is to that.” Mosher did single out Basil Rathbone’s performance as an urbane Pontius Pilate, “a Pontius Pilate with a Long Island manner.” (tcm.com)GO GET ‘EM DICK…The U.S. Naval Academy provided the setting for the musical Shipmates Forever, featuring Dick Powell as a crooner who ultimately chooses the Navy over a singing career. (tcm.com)
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From Our Advertisers
We begin with the inside front cover, where the folks at Fisher touted their innovative “Turret Top” design…Body by Fisher began as a separate company in 1908, specializing as an automobile coach builder…although acquired by General Motors in 1926, the Fisher brand was promoted until the 1980s…
…there were many fall and winter fashion ads in this issue, including this continuing series by Russeks promoting Rayon fabrics…and women smoking, no doubt considered a sign of sophistication…
…Guerlain perfume ads featured the unmistakable style of illustrator Lyse Darcy…
…the Heyward/Gershwin production of Porgy and Bess made a splash in this ad for Stage magazine…
…World Peaceways often used terrifying imagery to promote their anti-war messages…this ad was on the inside back cover…
…and as you closed the magazine, the back cover greeted you with this stylish appeal to smoke Luckies…
…on to our cartoonists, starting with Al Frueh in the Theatre section…
…and Frueh again, in this interesting arrangement…
…George Price was featured twice…
…with scenes of domestic life as only Price could render…
…and speaking of distinctive, no one did it quite like the great James Thurber…
…Robert Day gave us two Republicans looking in on the progress of the New Deal…
…Carl Rose bid farewell to a writer sick of his peace and quiet…
…Whitney Darrow Jr illustrated a literary exchange on a park bench…
…and I close with today’s New Yorker cover artist, Roger Duvoisin—here is his cover for White Snow, Bright Snow, which won the Caldecott Medal in 1948.
Above: First-grade pupils at the blackboard, circa 1943. (The New York Times)
Peering into the life of a Manhattan elementary school—as it was ninety years ago—offers a glimpse into the social mores of the 1930s.
October 5, 1935 cover by Constantin Alajalov.
Taking us back to those days was St. Clair McKelway (1905-1980), who beginning in 1933 served as a writer and editor for The New Yorker. Although not well-known today, McKelway was credited by William Shawn as one of a handful of people who “set the magazine on its course.”
St. Clair McKelway.(LA Times)
For the “A Reporter at Large” column, McKelway toured PS 165 on the Upper West Side. In this first excerpt, McKelway sits in on a geography lesson:
AROUND THE WORLD IN TWENTY VOLUMES…The Grolier Society’s The Book of Knowledge was a well-known resource to students and teachers alike in the 1930s. Originally largely a reprint of the British Children’s Encyclopædia with U.S. revisions, it evolved over time into an entirely new entity. This particular volume is from 1919, part of a twenty-volume set. (Randal Oulton via Wikipedia)
In this next excerpt, a teacher and principal speak of the schoolchildren dispassionately, casually referring to one pupil’s IQ as “almost down to mental defective.”
PS PUPILS…Students participate in Elizabeth Irwin’s “Little Red Schoolhouse“ program at PS 61 in 1928; at right, a kindergarten painter at PS 23 in 1935. (NYC Municipal Archives/Fordham U)
In this final excerpt, McKelway looked in on the school’s “ungraded class” of sixteen boys, most from families who were “on relief.” Beginning in the third paragraph, note how the teacher speculates on the future of one of the students.
STILL STANDING, STILL SERVING…PS 165 Robert E. Simon school today. (insideschools.org/Anna Duncan/Friends of PS 165)
A final note: It is interesting to compare McKelway’s article with one written almost thirty years later byRichard Schickel for Commentary magazine (January 1964). Schickel also visited PS 165, his observations of the “special service” school sometimes echoing McKelway’s. Today PS 165 receives high marks from teachers and parents. Located a few blocks from Columbia University, the school teaches children of graduate students and professors as well as long-time neighborhood residents and newcomers.
* * *
Moving Days
In the fall of 1935 E.B. and Katharine White and their four-year-old son Joel moved from their Greenwich Village apartment on East 8th Street (reluctantly for E.B.) to Turtle Bay Gardens in the East 40s. At about the same time The New Yorker moved from its original headquarters on West 45th Street to its new digs at 25 West 43rd Street, where the magazine would settle in for more than fifty years.
HOME SWEET HOME…This New York townhouse (left) was the new home of E.B. and Katharine White in the fall of 1935 (their neighbor was Katharine Hepburn). At right, The New Yorker also moved to a new home at 25 West 43rd Street. The magazine would occupy several floors of the building for 56 years. (homes.com/Ink Spill)
* * *
A Good Bad Girl
Journalist Meyer Berger (1898-1959) was known for digging deep into his subjects, including a two-part New Yorker profile of Anna Lonergan, “Queen of the Irishtown Docks.” Her two husbands and a brother—notorious killers themselves—were murdered in gang wars along with dozens of others who were Lonergan’s friends and neighbors. She was often called to the morgue to identify murder victims, thus the “Profile” title “Lady in Crepe”—one who is in a constant state of mourning. Here are the opening paragraphs:
SHE WANTED TO BE A NUN…Anna Lonergan, as rendered by Reginald Marsh for the Profile.KILL OR BE KILLED…Members of the Irish “White Hand Gang” battled their Italian rivals (the Black Hand Gang) on the Brooklyn waterfront from the early 1900s to 1930. Anna Lonergan’s first husband William “Wild Bill” Lovett (top) was murdered in 1923; her brother Richard “Pegleg” Lonergan was gunned down in 1925. (artofneed.com)
* * *
At the Movies
Film critic John Mosher took on a couple of very different films—the lively Claudette Colbert comedy She Married Her Boss, and the “mournful, graceful” Iceland Fisherman featuring the 1890s French cabaret star Yvette Guilbert.
BUSINESS AND PLEASURE…Melvyn Douglas and Claudette Colbert in She Married Her Boss. (IMDB)GRAND GRANDMOTHER...John Mosher found French actress and cabaret singer Yvette Guilbert (1865–1944) to be the main attraction as a Breton grandmother in 1934’s Pêcheur d’Islande (Iceland Fishermen). Guilbert was a favorite subject of artist Henri de Toulouse-Lautrec, who made many portraits and caricatures of Guilbert, including the one at right from 1894. (musee-breton.finistere/National Portrait Gallery, London/Wikipedia)
Mosher also screened Soviet Russia through the Eyes of an American, which documented American engineer Charles Stuart’s travels through the Soviet Union. You can watch the entire film here.
NO FAMINE HERE…Children playing games were featured in Soviet Russia through the Eyes of an American, a travelogue that skipped all the bad parts of Stalinist Russia. (YouTube/Hoover Institution)
* * *
Some Housekeeping
Before we jump into the advertisements, I would feel remiss not to mention other writers in the issue, including poet Ogden Nash (“How Now, Sirrah, Oh, Anyhow”), James Thurber (“Smashup,” featuring henpecked husband Tommy Trinway); Frances Warfield (“Practical Nurse”); Theodore Pratt (“I Jes’ Goin'”); James Reid Parker (“The First Day”); Andree L. Eilert (“Words Across the Sea”) W.E. Farbstein (“Copycat”); and P. S. Le Poer Trench (“Parsons is Prepared”). Some of these contributors are long forgotten—Warfield often wrote about her deafness, but little to nothing can be found out about Eilert or Trench without considerable effort (Trench published twice in the New Yorker in 1935).
AMONG THE KNOWN…At left, Ogden Nash (1902-1971) is the most famous of this trio that includes Theodore Pratt (1901-1969), center, known as the “Literary Laureate of Florida”; and at right, James Reid Parker (1909-1984), who sidelined as a writer of captions for Helen Hokinson. Read more about Parker’s contributions to The New Yorker at Michael Maslin’sNew Yorker treasure trove Ink Spill.
* * *
From Our Advertisers
Apparently business was booming at Forstmann Woolens, who continued to post these stylish ads in the opening pages of The New Yorker—note Midtown’s 1927-29 New York Central Building (now Helmsley Building) that served as a gateway to Grand Central…
…who knew that one could be so stylish while drinking a glass of tomato juice?…
…the Capehart Automatic Phonograph Company produced a radio-phonograph that could automatically flip records to play both sides—this particular model could play up to twenty records in succession…
QUITE THE GIZMO…Restoration of a Capehart 405E. These units were not cheap, selling for the equivalent of $30k or more today. (forum.antiquephono.org)
…Warner Brothers took out a full-page ad to announce the world premiere of A Midsummer Night’s Dream…the lavish, star-studded production featured, among others, James Cagney, Olivia de Havilland, Dick Powell, Anita Louise and Mickey Rooney…
AN ACQUIRED TASTE...Anita Louise as Titania, Queen of the Fairies, and James Cagney as Bottom, the Weaver, in the 1935 film production of Shakespeare’s A Midsummer Night’s Dream. The film failed at the box office with mixed reviews, however it won two Academy Awards—Best Cinematography and Best Film Editing, and it was nominated for Best Picture. Today the film gets mostly good reviews. (www.academymuseum.org)
…Stage magazine also took out a full-page ad to trumpet its own star-studded lineup, including contributions by James Thurber, Peggy Bacon and Abe Birnbaum…
…Mrs. Chiswell Dabney Langhorne, nee Caryetta Davis Saunders (1899-1971), was the latest society maven to encourage women smokers to enjoy the unfiltered pleasures of Camel cigarettes…
…on to our cartoonists, George Price and Maurice Freed got things rolling with these spot drawings…
…Carl Rose mixed the old with the new on moving day…
…Barney Tobey showed us how the posh travelled to school…
…George Price again, here demonstrating the joys of moneyed eccentricity…
…Richard Decker explored the origins of art criticism…
…Mary Petty offered some durable fashion advice…
…and we close with Peter Arno, finding sudden inspiration in a Pink Lady cocktail…
Above: Among E.B. White's notable happenings in the fall of 1935 was a streamlined baby carriage for the toddler of tomorrow. (Pinterest)
Occasionally, E.B. White would allow his seemingly random thoughts to fill out his “Notes and Comment” column, observing in no particular order various happenings of the day.
Sept. 28, 1935 cover by Antonio Petruccelli, who began his career as a textile designer. In addition to four New Yorker covers, Petruccelli (1907-1994) illustrated twenty-four Fortune magazine covers as well as several covers for House Beautiful, Collier’s, Life and other magazines.
What he accomplished, however, was a collection of snapshots of life in Manhattan and abroad. Here is the first part of E.B. White’s “Notes and Comment” for Sept. 28…
PERENNIAL PROBLEM…E.B. White noted that more than 51,000 Americans died in car accidents in an 18-month span, a number that is oddly similar to today’s statistics (although the U.S. has more than double the population today). At left, photo by Weegee (aka Arthur Fellig) of a wrecked taxicab in New York City, circa 1930s; at right, a streamlined baby buggy, 1930s. (Instagram/Pinterest)
…White also noted a number of cultural events, from airmailed lobsters to a new slogan for the State of Maine…
HODGEPODGE…Clockwise, from top left, Leo Reisman brought the sound of music to the beautiful Central Park Casino ballroom (adjoining photo), which was designed by Joseph Urban; in 1927 Clarence Chamberlain became the second man to pilot a fixed-wing aircraft across the Atlantic and the first to carry a transatlantic passenger—in 1935 he accepted a contract from boxer/restauranteur Jack Dempsey to fly two-hundred Maine lobsters to NYC; safari film celebrities Osa and Martin Johnson bought a picnic basket at Abercrombie & Fitch; the state of Maine announced plans to add “Vacationland” to license plates—a slogan still in use today. (IMDB/centralpark.org/alchetron.com/ebay)
* * *
Class Acts
Lois Long continued to chronicle the nightlife scene in her “Tables For Two” column, observing the efforts of nightclub impresarios to promote their establishments as epitomes of sophistication.
WHY GO HOME?…Lois Long noted the many reasons why New Yorkers might stay out into the wee hours. Clockwise, from top left: Gossip columnist Walter Winchell as photographed by Edward Steichen in 1930; nightclub impersario and former Village speakeasy king Barney Gallant; the exclusive confines of El Morocco; Romanian-born American crooner and actor Georges Metaxa made the society ladies swoon at the Stork Club; the Stork Club’s Cub Room in 1944 occupied by Orson Welles (left) among other notables; entrance to the club, 1930s. (CondeNast/boweryboyshistory.com/Pinterest/Wikipedia/NYPL)
* * *
From Rough to Refined
Alva Johnston profiled acclaimed film director W.S. Van Dyke (1889–1943), whom Johnston portrayed as a tough guy who slipped effortlessly from the rough and tumble world of Westerns to the sophisticated heights of high society films such as 1934’s The Thin Man.
LOW TO HIGH…W.S. Van Dyke moved from making Westerns to more sophisticated fare including 1934’s The Thin Man. (Facebook/Wikipedia)
* * *
Silly Mystification
Book reviewer Clifton Fadiman began his review of T.E. Lawrence’sSeven Pillars of Wisdom by first clearing the air about the enigmatic writer and diplomat who had recently died in a motorcycle accident. “Wittingly or unwittingly, willingly or unwillingly, he exhaled during his lifetime a vapor of silly mystification,” Fadiman wrote about Lawrence, who was known to embellish accounts of his adventures in the Arab world. Here is an excerpt of the review:
LITERARY COSPLAY…T.E. Lawrence (1888-1935) in an undated photo. Writing for the New Criterion,David Fromkin noted the importance of Lawrence’s prestige to the British Empire. “T. E…was of his time and ours. Of all the public figures of the twentieth century, across a wide range of interests, issues, and attitudes, he best expresses the century. ” (The New Criterion)
* * *
At the Movies
Critic John Mosher reviewed one of Will Rogers’ final films, Steamboat Round the Bend, released just weeks after Rogers’ death in an Alaska plane crash. Mosher found the film “satisfying.”
SOUTHERN CHARM was laid on thick in Steamboat Round the Bend, which featured Anne Shirley and Will Rogers in one of his final film roles (Rogers filmed In Old Kentucky before Steamboat, but In Old Kentucky wasn’t released until Nov. 22, 1935).
Mosher also took in another “revue” film, Broadway Melody of 1936, which served as a showcase of MGM’s star power.
THE MGM STABLE OF STARS showcased in Broadway Melody of 1936 included, at top, the elegant Eleanor Powell; below, Powell (left) joins brother-sister dancing team Buddy and Vilma Ebsen in a down-home skit. Buddy Ebsen’s “carefully preserved homeliness” (quoting John Mosher) served him well 27 years later when he was cast as Jed Clampett in TV’s The Beverly Hillbillies. (IMDB)
Mosher also endured a “perfunctory” performance by Bette Davis in Special Agent, and a “mousy” Madeleine Renaud in Maria Chapdelaine.
PHONING IT IN…Joe Sawyer, Bette Davis and Ricardo Cortez in Special Agent. (IMDB)NOT GAGA-WORTHY…Critic John Mosher thought French actress Madeleine Renaud (center) was too “mousy” to be cast against the rugged beauty of the Canadian frontier in 1934’s Maria Chapdelaine. Based on a romance novel written in 1913 by the French writer Louis Hémon, the film cast Renaud as a young woman enduring the hardships of rural Quebec while she is pursued by three suitors. An IMDB reviewer writes that this early Julien Duvivier film “is mostly of pictorial interest: the location shooting in Quebec is impressive, but the story is thin-to-nonexistent. Madeleine Renaud is cute but not magnetic enough to have three men going absolutely gaga over her.” (IMDB)
* * *
From Our Advertisers
Forstmann Woolens kicks off our advertisements with this image of attenuated women posed in the autumnal landscape of Central Park…
…what is notable about this Arrow Shirts ad is the formal attire of father and son at a baseball game, not at all unusual in 1935…
…Seagram’s continued its aggressive campaign to promote its lineup of seven “masterpieces”…
…Coca-Cola also had a substantial war chest, marketing its product for home consumption, which still seemed to be somewhat novel…
…the back page ad went to the makers of Lucky Strike, pursuing that growing market of women smokers…
…Richard Decker drew up an ad for a more wholesome product…
…while Peter Arno put pen to paper to promote his “puzzle-cartoons” in the New York Post…
…which segues to our cartoon section, and Arno again with some office hijinks…
…Christina Malman’s wonderfully unique spot art was making regular appearances in the magazine’s pages…
…Perry Barlow served up some dinnertime etiquette…
…Carl Rose found order in the court…
…James Thurber continued to mesmerize…
…Helen Hokinson’s Ladies Club took a stand against fascism…
…Alan Dunn looked in on a polite perp…
…Mary Petty encountered a challenge in a dress shop…
…Gilbert Bundy revealed an odd duck among the fox hunters…
…and we close with Barbara Shermund, ready to curl up with a good (or bad) book…
City life is a noisy life, especially in places like Manhattan, one of the most densely populated places in the world.
August 24, 1935 cover by Rea Irvin.
In his “Notes and Comment” column, E.B. White described the occasional “intestinal stoppage” of traffic outside The New Yorker’s offices at West 45th Street, an entire block “laden with undischarged vehicles, the pangs of congestion increasing till every horn is going—a united, delirious scream of hate, every decibel charged with a tiny drop of poison.”
ABOVE THE FRAY…E.B. White with his pet dachshund Minnie at the West 45th Street offices of The New Yorker. (New York Times)AND DON’T CALL ME SHIRLEY…New York City’s Commissioner of Health, Shirley Wynne (right), created a Noise Abatement Commission in 1929. After eight months of research the Commission published City Noise, which included recommendations for a quieter city. (Wikipedia/trevianbooks.com)
The city began addressing the problem in 1929, when New York City’s Commissioner of Health, Shirley Wynne (1882-1942), created a Noise Abatement Commission, likely the first such commission in the U.S. The Commission cited the “mounting roar and crash of traffic, building, manufacture and sundry other noises which have accompanied the growth of the city.” After eight months of research the Commission published City Noise, which included recommendations for a quieter city.
URBAN CHORUS…A chart featured in City Noise depicted some of sources of noise in New York City.PIPE DOWN!…Clockwise, from top left: The Noise Abatement Commission took to the streets with a municipal acoustics-measuring truck in 1930; cartoon in the New York Herald Tribune illustrated the challenge ahead; Commission officials conducting noise tests in Times Square, circa 1930; poster circa 1936 promoted Mayor Fiorello La Guardia’s anti-noise drives. A 1936 noise code put sound restrictions on everything from radios to the “prolonged and unreasonable blowing of a horn.” A first offense cost $1; the second, if committed within the next year, $2. (hii-mag.com/Bloomberg.com/NYTimes.com)
Not one to leave a stone unturned, White also added this note about the noisy doors on Pullman train car toilets…
Here are the Otto Soglow spot drawings that accompanied the “Talk” piece:
Final note: A colorful exploration of sound can be found on the One Thousand Birds site,Hii Magazine.Check it out!
* * *
Puff Pushers
Tobacco companies like Philip Morris have long been savvy in finding ways to expand their market, including taking their product directly to the consumer, as “The Talk of the Town” explained in this entry:
SMOKE FREE…Sample pack of Philip Morris cigarettes, circa 1930s. (Ebay)
* * *
A Rare Glimpse
Before Roger Angell started writing about baseball in 1962, there wasn’t a whole lot written about the sport in the pages of The New Yorker. In the magazine’s early years, the game was probably perceived as too low-brow, while other athletic pursuits such as golf, tennis, and polo were more in line with the desired or perceived readership. Early contributors such as Ring Lardner had also soured on the sport, thanks to the Black Sox Scandal of 1919 and the greed of team owners. So here is a rare look at baseball, and Yankee coach Joe McCarthy (1887-1978), in “The Talk of the Town.” Excerpts:
BRONX BOMBERS…Coach Joe McCarthy (center) with sluggers Lou Gehrig, left, and Babe Ruth during the 1932 World Series. The first manager to win pennants in both the National and American leagues, McCarthy’s teams would win a total nine league pennants and seven World Series championships. (CARLI Digital Collections)
* * *
Music Under the Stars
The monumental Lewisohn Stadium was a popular classical music venue on the City College of New York campus until its unfortunate demolition in 1973. According to BBC Music Magazine, “for nearly half a century, Lewisohn Stadium gave people from all walks of life the chance to hear performances by the likes of violinist Fritz Kreisler, soprano Leontyne Price and clarinettist Benny Goodman for as little as 25 cents admission. The New Yorker paid a visit during eighteenth season of the Stadium Concerts. Excerpts:
CLASSICAL MASSES…At left, cover of the 1935 Stadium Concerts Review; at right, Andre Kostelanetz conducts before a crowd of thousands at Lewisohn Stadium in 1939. The stadium was demolished in 1973 to make way for City College of New York’s North Academic Center. SeeThe New York Philharmonic Archive for the complete digital version of the 1935 Stadium Concerts Review. (NY Philharmonic Archive/PressReader.com)
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At the Movies
Film critic John Mosher continued to search in vain for a film he could endorse, but he came away empty-handed after screening a star-studded screen adaptation of Jack London’s novel The Call of the Wild. Star power also fell short for Mosher in the screen version of Booth Tarkington’sAlice Adams.
SMALL TALK…The film adaption of Booth Tarkington’sAlice Adams seemed to have all of the right elements in place, including director George Stevens and stars Katharine Hepburn and Fred MacMurray (left), but critic John Mosher found it somewhat average. In a 1991 retrospective review, however, The New Yorker’sPauline Kael deemed the romantic comedy “a classic” and stated that “Hepburn gives one of her two or three finest performances.” At right, the character of Alice Adams was first portrayed on the silver screen by Florence Vidor in a 1923 silent film. (Toronto Film Society/Wikipedia)THE BIG CHILL…Clockwise, from top left, Clark Gable and Loretta Young brave the Yukon wilds (actually Washington State) in The Call of the Wild; Jack Oakie provided comic relief as Gable’s sidekick Shorty Hoolihan; Young watches the filming of a scene on location at Mt. Baker National Forest; Gable shoots a scene with the St. Bernard Buck. (IMDB/Wikimedia)CLARK’S BEST FRIEND…Dog lover Clark Gable became very close with Buck during the filming of The Call of the Wild. Buck appeared in seven more films from 1935 to 1940, even receiving star billing as “Buck the Wonder Dog.” (Facebook/Pinterest)
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From Our Advertisers
Colorful ads returned to the August 24 issue, featuring familiar sponsors who could afford full-page, full-color spots, namely tobacco and liquor producers…Camel was back with their athletic theme, however they might have chosen someone other than Bill Tilden, who looked perfectly ancient…
…Old Gold returned with another George Petty-illustrated ad…
…Courvoisier cognac took the back page spot…
…Powers Reproduction showed off their color printing expertise…I wonder if that is a Lucky she is smoking…
…because I believe she is the same woman who appeared in this ad from the July 27 issue:
…back to August 24, where we were encouraged to enjoy a Johnny Walker highball to stave off the late summer heat…
…the distinctive crown of Hotel Windemere on the Upper West Side was an eye-catcher even in this one-column ad from the back of the book…photo at right from around the time it was completed, 1927…
…on to our cartoonists, an unexpected profile caricature by William Steig (this two-part profile featured process-server Harry Grossman)…
…interesting spot drawings by George Shellhase (top) and Leonard Dove (bottom right), and at left, two by Christina Malman…
…Malman (1912-1959) produced at least two-dozen covers for The New Yorker between 1937 and 1956, including this gem from 1941:
…some baby names have real meaning, according to Alan Dunn…
…Peter Arno offered caution about dancing with a prickly Colonel…
…Fritz Wilkinson answered one cat call high above the city…
…Franz Shubert met Busby Berkeley, via Carl Rose…
…George Price persisted in threading a needle…
…Robert Day gave us a pacifist of sorts in a game of tug-of-war…
…Burma Shave jingles seemed to be everywhere in the 1930s, per Alain…
…An example of replica Burma Shave signs along Route 66:
(roadsideamerica.com)
…some parenting tips came our way via Helen Hokinson…
Above: Will Hays (center, top) was the enforcer and Fr. Daniel A. Lord was the author of the Production Code that was rigidly enforced beginning in 1934. They and others were responding to the sex, violence and other forms of "immorality" in such films as 1932's "Scarface" (with Paul Muni, pictured at left) and 1931's "Blonde Crazy" with James Cagney and Joan Blondell. (Wikipedia/cinemasojourns.com)
With the Production Code fully enforced, New Yorker film critic John Mosher found even less to get excited about during his visits to Manhattan’s cinemas.
August 17, 1935 cover by Julian de Miskey. He contributed 62 covers to the magazine, as well as 82 cartoons from 1925 to 1962.
The Motion Picture Production Code—a set of industry guidelines for the self-censorship of content—had been around for awhile, but it was mostly ignored until June 13, 1934, when an amendment to the Code required all films released to obtain a certificate of approval. Hoping to avoid government censorship and preferring self-regulation, studios adopted the Code.
The Code’s effects were felt in such films as The Farmer Takes a Wife, a romantic comedy about a Erie Canal boatman, portrayed by Henry Fonda, who dreams of becoming a farmer (a role reprised by Fonda from the Broadway production of the same name; it was Fonda’s first break in films). Mosher was pleased by Fonda’s performance, but found the film adaptation to be corny and phony, filled with “bastard” dialect and schmaltzy musical numbers. “It is the sort of thing which is okayed by Purity Leagues…” Mosher concluded.
SILVER SCREEN DEBUT…Boatman Dan Harrow (Henry Fonda) woos barge cook Molly Larkins (Janet Gaynor) in a scene from A Farmer Takes a Wife. While it was Fonda’s film debut, Gaynor was an established star known for playing sweet, wholesome characters. One of the few actresses who made a successful transition to sound movies in the late 1920s, Gaynor was the number-one draw at the box office in 1935. (IMDB)STILL KEEPING IT CLEAN…The Code was still in force when The Farmer Takes a Wife was remade in 1953; however, nineteen years after the Code took effect there was a notable easing of restrictions, as can be seen in the generous display of Betty Grable’s famous gams (seen here with Thelma Ritter). (IMDB/Wikipedia)
To get a clearer idea of what the Code did to the pictures, compare the scene from 1934’s Tarzan and His Mate (left), which was released two months before the Code went into effect, and Tarzan Escapes (right), from 1936.
CLOTHED IN THE CODE…Johnny Weissmuller and Maureen O’Sullivan appeared together in six Tarzan films. In their second outing, 1934’s Tarzan and His Mate, O’Sullivan wore a skimpy halter-top and loincloth (left) and was shown sleeping and swimming in the nude. In their next film, 1936’s Tarzan Escapes (right); Jane is more chastely clad. (mikestakeonthemovies.com/rottentomatoes.com)
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Noted and Notorious
In his weekly column “Of All Things,” Howard Brubaker offered wry observations on the passing scene, including this latest brief that described the rise and fall of a very unlikely quartet of celebrities.
DEMOGOGUES, DUTCH & DIMPLES…(Left to right) Support appeared to be on the wane for radio priest and demagogue Father Charles Coughlin and fellow-fascist Louisiana Sen. Huey Long, while stock was on the rise for mobster Dutch Schultz, who successfully swayed public opinion (while under indictment for tax evasion) by generously donating to various charities. Shirley Temple continued to charm audiences, her films ranking number-one at the box office in 1935 (as well as in 1936, 1937, and 1938). The year 1935 would also be the last for Long and Schultz–both would be assassinated. (Wikipedia)
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Titlemania
Lacking the strictures of Old World caste systems, Americans have had an anxious relationship with class signifiers. In a land where trade schools become universities overnight and their faculty members refer to one another as “doctor,” there is much confusion and hand-wringing in the honorifics trade. H.L. Mencken examined the proliferation of titles in his country, freely handed out without regard to merit. Excerpts:
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From Our Advertisers
The back of the book was where one could find advertisements for upscale urban living, including these two touting the advantages of the Hotel Pierre and The Barbizon…
…In a joint venture with a group of Wall Street financiers, the former busboy-turned restauranteur Charles Pierre opened the Hotel Pierre in 1930—not the most auspicious time to open a luxury hotel as markets continued to collapse…the Pierre went into bankruptcy in 1932 and was later purchased by oilman J. Paul Getty…the legendary Barbizon Hotel for Women, completed in 1927, was designed as a safe and respectable haven for women seeking to pursue careers in New York, especially in the arts, and would host numerous famous women through the 1970s…
At left, the Barbizon in 1927; right, the Hotel Pierre circa 1930. (loc.gov)
…like the tobacco companies, brewers targeted women as a growth market for a product mostly associated with men…
…the makers of juices, meanwhile, created comic strips to promote their products…College Inn still went negative with their ads—recall the violent outbursts of the Duchess…
…here a spiteful husband blames his wife’s choice of tomato juice for his lack of success with the boss…Libby’s, on the other hand, promoted their pineapple juice as a surefire cure for a young woman’s ennui…
…notable in these somewhat thin, late summer issues is the lack of full-color ads…this was on the back inside cover…
…Flit and Dr. Seuss continued to be a weekly presence…
…which brings us to our cartoonists, and a spot drawing by Constantin Alajalov…
…also a modest spot by Robert Day, keeping us cool with this polar bear…
…Alain offered a short course in art appreciation…
…George Price ran afoul of the fire code…
…Carl Rose ran his tracks across this two-page spread…
…William Steig gave us the small fry’s perspective on the world’s wonders…
…a rare appearance of baseball in the magazine, thanks to Robert Day...
…Richard Decker brought a modern world challenge to one filling station…
…A sailor’s return to bachelorhood required a new paint job, per Alan Dunn…
…and who else but Charles Addams would circle vultures over an amusement park?…
…and we close with Al Frueh, and a Union Club member not concerned with a dress code…
Heading into the dog days of summer we take a look at the last two issues of July 1935, both somewhat scant in editorial content but still offering up fascinating glimpses of Manhattan life ninety years ago.
July 20, 1935 cover by William Crawford Galbraith. He contributed seven covers and 151 cartoons to the magazine.
That includes the observations of theatre critic Wolcott Gibbs and film critic John Mosher, both escaping the summer heat to take in some very different forms of entertainment.
Gibbs found himself “fifty dizzy stories above Forty-second Street” in the Chanin Building’s auditorium, where he experienced New York’s take on Le Théâtre du Grand-Guignol. Founded in Paris by Oscar Méténier in 1897, Grand Guignol featured realistic shows that enacted, in gory detail, the horrific existence of the disadvantaged and working classes. It seems audiences were drawn to the shows more out of prurient interest (or sadistic pleasure) than for any desire to help the underclasses.
NOT FOR THE FAINT OF HEART…Wolcott Gibbs recommended the Grand-Guignol only for those who “admire a frank, uncomplicated approach to the slaughterhouse and the operating table.” (Image: Wikipedia)PRETTY HORRORS…Clockwise from top left, the original Théâtre du Grand-Guignol, in the Pigalle district of Paris–it operated from 1897 until 1962, specializing in horror theatre; a poster from one of its productions; New York’s Chanin building, circa 1930s; the Chanin’s auditorium “fifty dizzy stories above 42nd Street”; fake blood applied to an actress’ neck before a scene from The Hussy; Wolcott Gibbs described a madhouse scene from André de Lorde’sThe Old Women, which depicted the fury of ancient inmates performing “optical surgery” on a young woman. (thegrandguignol.com/Wikipedia/NYPL/props.eric-hart.com)
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Popeye to the Rescue
With the Hays Code in effect you wouldn’t see anything like the Grand-Guignol on the silver screen. Indeed, with the exception of a Popeye cartoon, critic John Mosher found little to get excited about at the movies. He did, however, enjoy the air conditioning that offered a break from the hot city streets.
THEY ALL COULD HAVE USED SOME SPINACH…Clockwise, from top left, Popeye and Bluto strike an unlikely partnership in Dizzy Divers; Bette Davis and George Brent in Front Page Woman; Will Rogers and Billie Burke in Doubting Thomas; James Blakeley and Ida Lupino in Paris in Spring. (brothersink.com / rottentomatoes.com / cometoverhollywood.com / classiccartooncorner.substack.com)
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From Our Advertisers
Just a few ads from this issue, first, a jolly appeal from one of the magazine’s newer advertisers, the makers of the French apertif Dubonnet…
…by contrast, this quaint slice of Americana from Nash…
…and a shot of pesticide from Dr. Seuss…
…our cartoonists include Constantin Alajalov, contributing this bit of spot art to the opening pages…
…Barbara Shermund explored the world of hypnotic suggestion…
…Peter Arno prepared to address the nation…
…William Steig checked the weather forecast…
…Helen Hokinson’s girls questioned the burden of a lei…
…Carl Rose found himself on opposite sides of the page in this unusual layout…
…Richard Decker joined the crowd in a lighthouse rendering…
…Ned Hilton reminds us that it was unusual for women to wear trousers ninety years ago…
…Mary Petty examined the complications of marital discord…
…and Charles Addams shone a blue light on a YMCA lecture…
…on to July 27, 1935, with a terrific summertime cover by William Steig…
July 27, 1935 cover by William Steig, one of his 117 covers for the magazine.
E.B. White (in “Notes and Comment”) was ahead of his time in suggesting that the city needed to build “bicycle paths paralleling motor highways” and invest in more pedestrian pathways.
NEW YORK’S FINEST…Doris Kopsky, who trained in Central Park, won the first Amateur Bicycle League of America Women’s Championship in 1937. Bicycle races were a big draw in the 1930s. (crca.net)
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Breaking News
“The Talk of the Town” checked in on the New York Times’ “electric bulletin,” commonly known as “The Zipper.” Excerpt:
NIGHT CRAWLER…Launched in 1928, the Times Square “Zipper” kept New Yorkers apprised of breaking news. (cityguideny.com)
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Dog Knots
“Talk” also took a look backstage at the Winter Garden, where burlesque performers shared the stage with a contortionist dog called “Red Dust.” Excerpt:
WOOF…Famed animal trainer Robert “Bob” Williams with one of his pupils. The dog in the photo is misidentified as Red Dust (he was actually a Malemute/chow mix).
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Suddenly Famous
Charles Butterworth (1896-1946) earned a law degree from Notre Dame before becoming a newspaper reporter. But his life would take on a new twist in 1926 when he delivered his comical “Rotary Club Talk” at J.P. McEvoy’sAmericana revue in 1926. Hollywood would come calling in the 1930s, and his doleful-looking, deadpan characters would become familiar to movie audiences through a string of films in the thirties and forties. Alva Johnston profiled Butterworth in the July 27 issue. Here are brief excerpts:
Charles Butterworth (left) and Jimmy Durante in Student Tour (1934). A bit of trivia: Butterworth’s distinctive voice was the inspiration for the Cap’n Crunch commercials voiced by Daws Butler beginning in the early 1960s. Butterworth’s life was cut short in 1946 when he crashed his imported roadster into a lamppost on Sunset Boulevard. (Detail from film still via IMDB)
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Noisy Neighborhood
The “Vienna Letter” (written by “F.S.”–possibly Frank Sullivan) noted the rumblings of fascism in a grand old European city known for its many cultural delights as well as its many factions that included Nazis, Socialists and Communists (and no doubt a few Royalists). An excerpt:
CALM BEFORE THE STORM…Vienna in 1935, less than three years before the Anschluss, when Nazi Germany annexed Austria. (meisterdrucke.us)
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Ex Machina
The Pulitzer Prize-winning poet and author Stephen Vincent Benét (1898-1943) penned this poem for The New Yorker that is somewhat appropriate to our own age and our fears of the rise of A.I. In “Nightmare Number Three,” Benét described a dystopian world where machines have revolted against humans.
BOTH CLASSY AND FOLKSY is how some today describe Stephen Vincent Benét, who in 1928 wrote a book-length narrative poem of the American Civil War, John Brown’s Body, for which he received the Pulitzer Prize for Poetry. He was also know for such short stories as The Devil and Daniel Webster, published in 1936. (mypoeticside.com)
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From Our Advertisers
We begin with more extraordinary claims from R.J. Reynolds, who convinced a lot of folks that drawing smoke into your lungs actually improved your athletic stamina…
…the makers of Lucky Strike, on the other hand, stuck with images of nature and romance to suggest the joys of inhaling tar and nicotine…
…General Tire took a cue from Goodyear, suggesting that an investment in their “Blowout-Proof Tires” was an investment in the very lives of a person’s loved ones (even though they apparently drove to the beach without seatbelts or even a windshield)…
…another colorful advertisement from the makers of White Rock, who wisely tied their product to ardent spirits as liquor consumption continued to rebound from Prohibition…
…I toss this in for the lovely rendering on behalf of Saks…it looks like the work of illustrator Carl “Eric” Erickson, but he had many imitators…
…we do, however, know the identity of this artist, and his drawings on behalf of the pesticide Flit, which apparently in those days of innocence was thought appropriate for use around infants…
…great spot drawing in the opening pages…I should know the signature but it escapes me at the moment…
…James Thurber quoted Blaise Pascal for this tender moment ( “The heart has its reasons, of which reason knows nothing”)…
…Peter Arno illustrated the horrors of finding one’s grandmother out of context…
…Helen Hokinson’s girls employed a malaprop to besmirch the good name of an innocent mountain…
…Richard Decker discovered the missing link(s) with two archeologists…
…Alan Dunn narrowly averted a surprise greeting…
…George Price added a new twist to a billiards match…
…Price again, at the corner newstand…
…Al Frueh bit off more than he could chew…
…and we close with Barbara Shermund, and a prattling mooch…
A New Yorker State of Mind 