A Changing Sky Line

Although architectural criticism was practiced by a rare few in 1926 (and even fewer today), it was prominent in the pages of The New Yorker. Lewis Mumford famously served as the magazine’s critic from the 1930s to the 1950s, and longtime critic Paul Goldberger took over the magazine’s “Sky Line” column from the mid-90s to 2011.

c37832e544c79a83494d91ea68c0329b
October 16, 1926 cover by Constantin Alajalov.

In 1926 George S. Chappell served the magazine as architecture critic under the pseudonym “T-Square.” A rare combination of architect, parodist, and journalist, he was perhaps best known for his travel series parody published under the pseudonym “Walter E. Traprock.”

In the Oct. 16, 1926 issue, Chappell took critical aim at the “cheap architecture” sprouting amidst the clamor of a rapidly changing landscape…

1

…and referred to the fenestration (the arrangement of windows and doors) of the Murray Hill Building as “atrocious.”

2

MNY329523
The Murray Hill Building. (Museum of the City of New York)
01_big
The ground-floor show windows of Murray Hill feature free-hand carvings depicting people in various trades. (Wikimapia)

Chappell then set his sights on “another disappointment,” the Delmonico Building, which he said possessed “the grace of an overgrown grain elevator…”

3

Screenshot 2015-05-18 13.19.10
Part of Chappell’s disgust is no doubt attributable to the fact that the beloved old Delmonico Building at Fifth Avenue and 44th Street (left, photo from The Brickbuilder, 1899), was razed in 1925 and replaced by the “overgrown grain elevator” at right. (Google Maps screen image)

He then moves on to the landmark French Building with its “dreary factory windows”…

4

4.1

5899774071_bc2f1576ae_b
The French Building. (flickr/Wally Gobetz)
Fred_French_building_entrance
The 5th Avenue entrance to the French Building. (omnidisc)

So what did Chappell prefer? Read on…

5

aeoliean 1-13-1927
Aeolian Hall on Fifth Avenue, constructed on a site formerly occupied by the William Rockefeller mansion. (Museum of the City of New York)
P2810035
Detail of the upper stories of the building. (Daytonian in Manhattan)
20512108023_f7771faf39_b
Cartier’s clock on Fifth Avenue (Pinterest)

Despite Chappell’s oft disapproving gaze, in the end he (along with other editors and writers at The New Yorker) could not help but be caught up in the thrill of one of the city’s grandest building booms…

7

Other items of note in the Oct. 16 issue, this ad promoting the first-ever “New Yorker book,” a collection of “Profiles” by Waldo Frank, who wrote under the pen name “Search-light”…

Screen Shot 2016-03-31 at 9.55.06 AM

And finally this picturesque ad for Marmon automobiles. The company was defunct by 1933.

Screen Shot 2016-03-31 at 9.55.42 AM

Next time: A Royal Flush…

Screen Shot 2016-03-31 at 9.58.22 AM