The Age of Giants

Otto Klemperer rehearsing at the Hollywood Bowl in September 1937. (Los Angeles Philharmonic)

The 20th century was an age of big personalities in classical music, among them Otto Klemperer (1885-1973), a German-born protégé of the composer and conductor Gustav Mahler. Klemperer was already an established conductor in opera houses around Germany when the rise of the Nazis prompted the maestro to emigrate with his family in 1933. He was soon appointed chief conductor of the Los Angeles Philharmonic.

Oct. 13, 1934 cover by Rea Irvin.

Klemperer also guest conducted a number of orchestras in the U.S., including the New York Philharmonic, where his larger than life presence caught the attention of “The Talk of the Town.” Excerpts:

MAESTRO…Top left, Otto Klemperer with Czech composer Leoš Janáček in 1927; at right, with Austrian-American classical pianist and composer Artur Schnabel in 1933; bottom photo, with wife Johanna Geisler, son Werner and daughter Lotte in Los Angeles, 1936. (operaplus.cz/Otto Klemperer Film Foundation/ottoklemperer.nl)

Lauded internationally as a great orchestral commander, in 1939 Klemperer would begin experiencing balance issues. After a tumor the size of a small orange was removed from his brain, he would be left partially paralyzed on his right side; bouts of depression and a manic phase would later land him in a mental hospital. However, by 1946 he would recover his health enough to return to conducting in a career that would last until 1971.

The conductor’s daughter, Lotte Klemperer (1923–2003), would serve as her father’s secretary, negotiator and administrator until his death in 1973. Otto’s son, Werner Klemperer (1920–2000), would become a stage, screen and television actor, most notably portraying Colonel Klink in the 1960s comedy Hogan’s Heroes. Although the role would garner Werner two Emmys, his father never fully understood the series or even the concept of a sitcom. Reluctant to pursue a musical career while his father was alive, Werner would later join the Metropolitan Opera Company in the 1970s, appear in Broadway musicals, and serve as a narrator with a number of American symphony orchestras.

TO THEM HE WAS DAD…At left, daughter Lotte Klemperer with her famous father in 1954. She would serve as his caretaker and business partner after her mother’s death in 1956. At right, son Werner Klemperer acted on Broadway and in films before taking on the role of the bumbling Colonel Klink in the 1960s comedy Hogan’s Heroes, which garnered the actor two Emmys. Although Werner Klemperer was musically inclined, he avoided work in music until the death of his father in 1973. (Otto Klemperer Film Foundation/CBS)

 * * *

Vanished in the Haze

In his “Notes and Comment,” E.B. White lamented what appeared to be the transformation of the familiar night club; high above Manhattan in the Rockefeller Center’s Rainbow Room, the comforting haze of “cigarette smoke, talc, waiter’s venom” had been displaced by air conditioning, and to add to the horror, an organ had been installed that tinged the fox trot “with an odd piety.”

NOWHERE TO HIDE…E.B. White found the lack of haze in the new Rainbow Room disconcerting, not to mention the addition of a Wurlitzer organ, its wonders demonstrated here by organist Ray Bohr in 1934. (Library of Congress/nycago.org)

 * * *

There Oughta Be a Law

While E.B. White was mourning the demise of the smoky nightclub, art and design critic Lewis Mumford continued his tirade against the pretentious and mediocre buildings that were popping up all over the city, including the new Federal Court Building on Centre Street that was, in Mumford’s words, a supreme example of bad design and fake grandeur.

Cass Gilbert's The Federal Courthouse building (United States courthouse) in 1936 (the year of its completion). Located at 40 Centre Street (Foley Square), Manhattan, New York City. In 2001, it was designated as the Thurgood Marshall United States Courthouse.Source: Wurts Brothers Photography Collection at the National Building Museum.
A CRIMINAL CASE…Cass Gilbert’s Federal Courthouse building (United States courthouse) was completed in 1936, two years after Gilbert’s death. In 2001 it was designated as the Thurgood Marshall United States Courthouse. Critic Lewis Mumford called the design, which combined “two unlovely and unrelated forms”…”nothing short of a major crime.” (Wurts Brothers Photography Collection, National Building Museum)

 * * *

Crime of the Century

That is what the press called the kidnap and murder of the infant son of Charles Lindbergh and Anne Morrow. In September 1934 a German immigrant carpenter named Bruno Hauptmann was arrested for the crime, and a trial date was set for the following January. In his “A Reporter at Large” column, Morris Markey examined the ransom money trail that led to Hauptmann’s ultimate arrest. Excerpts:

DON’T SAY “CHEESE”…Bruno Hauptmann sits for a mug shot following his arrest for the abduction and murder of the 20-month-old son of Charles Lindbergh and Anne Morrow Lindbergh. (Leslie Jones, Boston Public Library)

 * * *

Should Have Stayed Lost

A film version of Willa Cather’s 1923 novel A Lost Lady was first made as a silent by Warner Brothers in 1924 (the film itself is lost) but in 1934 Warner had another go at the novel with a sound version starring starring Barbara Stanwyck, who was emerging as a major star. But Stanwyck’s talents could not overcome a script that critic John Mosher described as bleak, blank nonsense. Cather was so dismayed by the film that she refused to permit another adaptation of any of her novels during her lifetime.

LOST IN TRANSLATION…Barbara Stanwyck and Ricardo Cortez in A Lost Lady (1934). (IMDB)

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From Our Advertisers

We kick off our sponsors with this two-page center spread from Hiram Walker & Sons, who introduced their new line of playing card-inspired whiskies…

…the New Yorker’s Janet Flanner wrote in 1938 that Elsie de Wolfe invented interior design as a profession, so who was to argue with de Wolfe’s suggestion that the leisure class should linger in bed with the aid of a Wamsutta bed-rest…the small print beneath the logo indicated that the bed-rest was “hair-filled,” which I assume was horse hair, still used today in some luxury brands…

…if de Wolfe was queen of interior designers, then Hattie Carnegie was the “First Lady of Fashion,” or so this ad claimed…

…here are images of the two titans of fashion and good taste…

TASTEMAKERS…At left, Hattie Carnegie aka Henrietta Kanengeiser (1880-1956), and Elsie de Wolfe, aka Lady Mendl (1859–1950). (americacomesalive.com/bureauofinteriors.com)

…and speaking of fashion, here is a llama cloth coat from B. Altman, trimmed in silver raccoon, suitable for Yale football games…based on inflation, that coat today would set you back at least $2,000…

…this condescending ad offered merchants a way to reach the “hitherto strange and aloof women of New York” through daytime advertising…

…Plymouth enlisted the talents of Alan Dunn to tout their car’s ride and durability…

…and on to our cartoonists, another from Dunn, a bit of spot art featuring a not so subtle commentary on Lawrence Lee Bazley Angas’s book The Coming American Boom

…and some spot art from Isadore Klein

Miguel Covarrubias contributed to the theater review section…

James Thurber entertained a house guest…

George Price was still up in the air…

Helen Hokinson took a spin with a celebrity look-alike…

…and Barbara Shermund offered another glimpse into the life of a modern woman…

…on to Oct. 20, 1934…

Oct. 20, 1934 cover by Helen Hokinson.

…in which E.B. White offered up a new lament, namely the pervasiveness of nostalgia and sentiment in contemporary literature…

HARKING BACK TO THOSE DAYS OF YORE…E.B. White simply had no stomach for the nostalgic stylings of Mary Ellen Chase (left) or Henry Seidel Canby, seen here on the cover of the May 19, 1924 issue of Time. (U of Maine/Time Inc)

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Fifty Years Young

“The Talk of the Town” marked the Dakota’s 50th year at Central Park West, and made note of its loyal and prominent clientele…back in the day it served as a residence for actors such as Lillian Gish, Boris Karloff, and Teresa Wright, and in later years such luminaries as Lauren Bacall, Judy Garland, Rudolf Nureyev, and, of course, John Lennon and Yoko Ono.

THE STORIES IT COULD TELL…At left, the facade and main entrance of the Dakota in the 1960s; at right, inside the main entrance. (Pinterest/Wikipedia)

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More From Our Advertisers

The Matson-Oceanic Line offered a “millionaire’s idea of a vacation” at an affordable price, and offered this sumptuous image as proof…

…E.B. White wasn’t crazy about the smokeless dazzle of the Rainbow Room, but it proved to be popular among the city’s elite…

…in case one was concerned about the provenance of one’s mink coat, Saks posted this helpful ad. Their high-end, natural-skin minks were priced at $8,000 (roughly $180,000 today); there was, however, a caveat regarding the cheaper models…

…Bergdorf Goodman offered up another ad featuring an impossibly attenuated model posed with a cigarette, her defiant gaze suggesting her modernity and individualism…

…Plymouth went back to the stable of New Yorker cartoonists, this time featuring the adventures of Helen Hokinson’s “girls”…

…and we segue to the rest of our cartoonists, including this spot by Constantin Alajalov

…and this by George Price

…who also gave us another update on the trials and tribulations of his floating man…

James Thurber occasionally ignored scale in rendering his characters, which didn’t really matter in his strange world…

Jack Markow had some bad news for two sign painters (the caption size is increased for readability)…

…and we close with Peter Arno, and the winner of most original Halloween costume…

…and before I go…this is being posted on Halloween, 2023, so here are a few images from 1934 to get you in the spirit, including a Saturday Evening Post cover, a 1934 party ideas magazine, and a page from Popular Mechanics featuring a smoking robot costume you could make yourself…in the 1930s, Popular Mechanics often featured Halloween party ideas that were downright lethal, usually involving electric shocks, pistols loaded with blanks, that sort of thing.

Happy Halloween!

Next Time: House & Home…

Bojangles

Above: Bill "Bojangles" Robinson demonstrating his famous stair dance, which involved a different rhythm and pitch for each step. At left, Robinson in Broadway's Blackbirds of 1928; at right, publicity photo circa 1920s. (Vandamm collection, New York Public Library/bet.com)

Bill “Bojangles” Robinson (1878–1949) is considered one of the greatest tap dancers of all time, introducing a style of remarkable lightness and complexity that was perhaps best represented by his famous stair dance.

Oct. 6, 1934 cover by Charles Alston. This was Alston’s only New Yorker cover. Active in the Harlem Renaissance, Alston was also a painter, sculptor and muralist (see more on Alston at the conclusion of this post).

St. Clair McElway wrote about the 57-year-old Robinson in a two-part profile that examined his personal life and habits, including his propensity for getting shot. Two brief excerpts:

The New Yorker profile coincided with Robinson’s rising career in films, including four he made with Shirley Temple. For the 1935 film The Little Colonel, Robinson taught the stair dance to the child star, modifying his routine to mimic her movements. Robinson and Temple became the first interracial dance partners in Hollywood history (however, the step dance scene was cut from the film shown to Southern audiences). Temple and Robinson, who became lifelong friends, also appeared together in 1935’s The Littlest Rebel, 1938’s Rebecca of Sunnybrook Farm and 1938’s Just Around the Corner. 

DANCING WITH THE STAIRS…Bill Robinson was also known as Bojangles, a nickname from his childhood in Richmond, Virginia. Clockwise, from top left, with his second wife Fannie Clay in 1933; performing the stair dance with Shirley Temple in The Little Colonel (1935); profile illustration by Peggy Bacon; Robinson with Temple in 1938’s Rebecca of Sunnybrook Farm. (blackpast.org/Wikipedia)

Robinson is remembered for his generous support of fellow dancers including Fred Astaire, Eleanor Powell, Lena Horne, Sammy Davis Jr and Ann Miller, as well as his support for the career of 1936 Olympics star Jesse Owens.

FAST IN BOTH DIRECTIONS…Robinson befriended Jesse Owens (left) after the track & field great returned from the 1936 Olympics (where Owens won four golds). Known for his generosity to his friends, Robinson helped Owens establish a successful post-Olympics career. Robinson himself was also something of a runner, having set the world record for running backward in 1922 (100 yards in 13.5 seconds). (Public domain image)

Although Robinson was the highest paid black performer of his time, his generosity with friends as well as his gambling habits left him penniless at his death from heart failure in 1949. Longtime friend Ed Sullivan paid for Robinson’s funeral, and more than 30,000 filed past his casket to pay their respects.

I’VE STILL GOT IT…Bill Robinson with Lena Horne in 1943’s Stormy Weather, a film loosely based on Robinson’s own life. (MoMA)

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In a Romantic Mood

That is how St. Clair McKelway found Hollywood in two of its latest offerings, The Barretts of Wimple Street and Caravan. To his relief, he found the Hollywood version of Barretts quite “sensible”…

LET’S BE SENSIBLE…The Barretts of Wimpole Street (1934) starred Fredric March and Norma Shearer in the lead roles. (TCM)

…as for Caravan, McKelway wrote that he’d “never seen a picture with so much grinning in it.” He found the “peculiar, unreal gleam” of the actors’ teeth a real distraction in closeup shots.

THAT PEPSODENT SMILE…Charles Boyer and Loretta Young showed off their pearly whites in 1934’s Caravan. (IMDB/TCM)

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From Our Advertisers

The Oct. 6 issue opened with a study in contrasts: an image of two Civil War veterans swapping stories over whiskey on the inside front cover, paired with an illustration of a lithe model sheathed in the latest fashion from Bergdorf…

…the folks at Campbell’s continued to suggest that their canned soup was a delight of the elite…

…Heinz took a similar tack, showing the smart set having fun with their sandwich spreads…

…Lord & Taylor touted its “tomorrow look” in furniture…

…R.J. Reynolds continued its series of “distinguished women who preferred Camel’s “costlier tobaccos,” adding to their growing list a the “charming debutante” Evelyn Cameron Watts, who later became Evelyn Watts Fiske (1915–1976)…

…in contrast to Camel’s fashionable ads, the upstart menthol brand Kool offered a series of cheap, back-page ads featuring a smoking penguin, here in the Halloween spirit (detail)…

…another recurring back page ad was this weird spot from Satinmesh, a product that apparently helped close a woman’s “gaping pores”…those pores apparently prompted one man to ponder the eternal why

…on to our cartoonists, we begin with a two-page spot by Carl Rose

James Thurber spiced up a game of ping-pong…

Mary Petty explored the miracle of birth…

Peter Arno discovered you’re never too old to play with toys…

Garrett Price offered a young man’s perspective on a father’s avocation…

Alain (Daniel Brustlein) gave us a disappointed plutocrat on vacation in Mexico…

George Price continued to mine the humor of his “floating man” series…

…and contributed a second cartoon that featured some office hijinks…

…and Otto Soglow returned without The Little King, offering in its stead the closest thing to royalty in America…

Before we sign off, a note on the Oct. 6 cover artist, Charles Henry Alston (1907–1977). A Harlem-based painter, sculptor, illustrator, muralist and teacher, Alston was active in the Harlem Renaissance and was the first Black supervisor for the Works Progress Administration’s Federal Art Project. In 1990, Alston’s bust of Martin Luther King Jr. became the first image of an African American displayed at the White House.

Clockwise, from top left, Charles Henry Alston’s 1970 bust of Martin Luther King Jr; Walking 1958; Andrew Herman photo of Alston, 1939; Midnight Vigil, 1936. (Smithsonian/Wikipedia/Columbia.edu)

For more on Charles Alston, read “The Painter Who Wouldn’t Be Pigeonholed” in Columbia College Today.

Next Time: The Age of Giants…

The Wonderful Saloon

McSorley’s Old Ale House is probably best known to New Yorker readers through the work of Joseph Mitchell, who was noted for his distinctive character studies in The New Yorker and who in 1943 published McSorley’s Wonderful Saloon, which was later included in a 1992 collection of Mitchell’s works, Up In the Old Hotel.

Sept. 15, 1934 cover by Rea Irvin.

Among New York’s oldest saloons, McSorley’s was one of the last of the “Men Only” pubs, finally admitting women in 1970 after the state required the saloon to comply with the U.S. Constitution’s Equal Protection Clause. McSorley’s was visited by many famous patrons in its long history, a mixed bunch that included Abraham Lincoln, Teddy Roosevelt, Harry Houdini and John Lennon. Nine years before Mitchell would pen his account of the saloon, “The Talk of the Town” took a look.

MORE THAN A BAR…Folks were (and still are) drawn to McSorley’s Old Ale House for its rustic atmosphere—apparently no piece of memorabilia has been removed from its the walls since 1910. Clockwise, from top left, McSorley’s in 1942; 1937 Berenice Abbott photo of the interior; and two paintings by John Sloan—McSorley’s Bar, 1912; and Cats in McSorley’s, 1928. Sloan was among the Ashcan School of artists that included Stuart Davis and John Luks—all regulars at McSorley’s. (keithyorkcity.wordpress.com)

 * * *

Of the People

The Italian-American labor organizer Carlo Tresca was a gifted orator and outspoken critic of anyone who stood in his way in his quest for workers’ rights. As political activist and writer Max Eastman pointed out in the lead paragraph of a two-part profile, speaking truth to power also prompted a number of deadly assaults on Tresca (1879–1943), whose campaign for justice was ultimately cut short by an assassin’s bullet in 1943. A brief excerpt:

STANDING FIRM…Leaders of the International Workers of the World who led the 1913 Paterson (N.J.) mill strike included, left to right, Carlo Tresca, Elizabeth Gurley Flynn and William D. Haywood. (Photo: News Dept. American Press Association)
UP TO THE FINAL CURTAIN…Clockwise, from top left: Carlos Tresca with an unidentified worker in the 1910s; labor activists often staged theatrical works to get their point across—in 1913 The International Socialist Review covered a play at Madison Square Garden about the Paterson N. J. mill strike, which featured more than a thousand amateur actors; cover of a 1926 theatrical work, L’attentato a Mussolini, that attacked the fascist dictatorship of Benito Mussolini; police officer guards Tresca’s body after his 1943 assassination. Tresca was crossing Fifth Avenue at 15th Street when an unidentified assailant jumped out of a black Ford and shot him in the back of the head, killing him instantly.  (Wikipedia/weneverforget.org/wetheitalians.com)

* * *

Up In Smoke

Lewis Mumford sniffed at much of the new architecture popping up around his city, but he took an especially big whiff of the new incinerator that rose above the neighborhoods at 215th Street and Ninth Avenue. When the incinerator opened in 1934 the city stopped dumping its garbage into the sea (it was fouling the beaches) and began burning the stuff around the clock in Harlem, where residents had put up with the smoke and cinders that were emitted from the supposedly “odorless” plant. Cole Thompson’s website My Inwood is a great place to read more about it.

ASHES TO ASHES…New York’s municipal incinerator, located in Harlem, as seen in 1937. The plant closed in 1970 when the city’s rubbish was re-directed to the Fresh Kills landfill on Staten Island. The smokestacks, which had become something of a landmark, were demolished in 2022. (Museum of the City of New York)

Mumford brightened, however, at another development in the Turtle Bay neighborhood, where architect William Lescaze (1896–1969) had slipped a bright, modernist house in between two dusky brownstones on East 48th Street. The house featured extensive use of glass block in its construction, an architectural first in the city.

RADICAL CHIC…William Lescaze’s four-story house, inserted between the brownstones on East 48th Street, is considered to be the first modernist house in city; at right, the Swiss-born American architect, city planner and industrial designer endorses highballs mixed with Lord Calvert Whiskey in a 1948 advertisement. (Wikipedia)
ALL AGLOW…The Lescaze house at night, and two interior views. (From the 1936 issue of Decorative Art, the Annual Issue of the Studio Yearbook via djhuppatz.blogspot.com)
GLASSY EYED…The Lescaze House’s glass block facade, the first to be used on a building in New York City, were installed to provide insulation and privacy while also allowing extensive illumination. At right, the front entrance to the lower level, which contained Lescaze’s office. (6sqft.com)
THINK PAD…Lescaze situated the most important rooms to the back of the house (dining, master bedroom and living) to isolate them from street noise and bathe them in northern light. His basement office extended under the back terrace. (hiddenarchitecture.net)

Mumford noted that the recent invention of home air-conditioning systems made it possible for Lescaze to bring light deep into the central core of the building…

HIGH AND LOW…Lescaze’s works in the early 1930s included the 1932 PSFS Building in Philadelphia (today: Loews Philadelphia Hotel); at top, PSFS interior view showing board room conference table; below, the 1930-31 Fredrick Vanderbilt Field House in Connecticut. (Hagley Museum and Library/Wikipedia/djhuppatz.blogspot.com)

* * *

Poser

The novelist and poet Raymond Holden (1894–1972) was a regular contributor to The New Yorker from 1929 to 1943. For the Sept.15 issue he assumed the guise of an economist to pen this cheeky letter to the editors:

 * * *

Head in the Clouds

Film critic John Mosher thought Bing Crosby was a fine singer, but he couldn’t quite fathom why the movie-makers at Paramount thought the singer would be even more attractive if he was sent aloft using various camera tricks.

COME FLY WITH ME…Lobby card advertising 1934’s She Loves Me Not starring, from left, Bing Crosby, Maude Turner Gordon, Miriam Hopkins and Kitty Carlisle. (IMDB)

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From Our Advertisers

The advertising department must have been thrilled with the flurry of ads that announced the fall and winter fashions…here are three examples, the first two focused on styles supposedly designed attract the opposite sex…the International Silk Guild promised that the “swish” of silk would turn any man’s head…

…while B. Altman’s “Young Colony Shop” claimed you could get your man with the “swish and billow” of taffeta…

…B. Altman ran a second full-page ad to catch a bit older demographic, less concerned with landing a man and more concerned with sending the proper signals to fellow Anglophiles…

…the folks at Matrix shoes were looking for a way to associate their “Countess” model with modern living, but what they got was an image of people waving farewell to some flying footwear…

…and here is another in a continuing series of ads from R.J. Reynolds that claimed “science” had confirmed the refreshing, energizing effect of its Camel cigarettes…

…we clear the air with this attractive ad beckoning New Yorkers to sun-kissed Bermuda…

…Budweiser continued its series of Rockwellesque portraits of old men enjoying its product…

…and this two-page spread from Fisher—maker of car bodies for General Motors—shows us how young tots travelled in the days before plastic car seats and other restraining devices…

…on to our cartoonists we begin with a couple examples of spot illustrations from the opening pages…

…on to Peter Arno…the caption reads, “I adore driving at night. Once I caught my foot in a bear trap, though”…the humor is lost on me…I suppose she is referring to a speed trap, perhaps set by an amorous cop…

…speaking of amorous, William Steig explored the subject amongst his “Small Fry”…

Gardner Rea sat in on an unlikely boast…

Perry Barlow illustrated the doldrums associated with waitressing…

Garrett Price checked in on the latest developments in deep sea exploration…

…the cartoon refers to the explorations of William Beebe, who along with engineer Otis Barton descended in a bathysphere to a record 3,028 feet (923 m) on Aug. 15, 1934…

SIT TIGHT…Naturalist William Beebe poses inside the bathysphere in the early 1930s. (msmocean.com/)

…and we close with Gilbert Bundy, and a couple of horse wranglers…

Next Time: Reel News…

Cleo’s Allure

Claudette Colbert and Henry Wilcoxon in 1934's "Cleopatra." (cecilbdemille.com)

New Yorker film critic John Mosher was in the mood for one of Cecil B. DeMille’s big, splashy epic movies, but was disappointed to find a relatively restrained effort in DeMille’s latest flick, Cleopatra.

August 25, 1934 cover by Rea Irvin.

Perhaps Mosher would have preferred a silent version of the film, finding the dialogue “the worst I have ever heard in the talkies.” Among examples cited by Mosher was Warren William’s Caesar, who utters the word “Nope” to one of his senators.

CLEO BRIO…Clockwise, from top left, Paramount’s trailer for Cleopatra made a bold claim; Cleopatra (Claudette Colbert) hails Caesar after emerging from a rolled up rug that had been presented to the Roman court; Julius Caesar (Warren William) acts unimpressed, but eventually falls for the Egyptian queen before meeting his demise; Marc Antony (Henry Wilcoxon) is the next to fall for Cleopatra’s seductions. It ends badly for both of them. (pre-code.com/obscurehollywood.net)

Despite Mosher’s grumbles, Cleopatra would receive five Academy Award nominations (winning for Best Cinematography) and would become the highest-grossing film released in North America in 1934. That year Claudette Colbert (1903-1996) would appear in three films that were all nominated for the Academy Award for Best Picture—she is the only actress ever to do so.

On the lighter side, Mosher took a liking to Harold Lloyd’s latest picture, The Cat’s Paw, which marked a sharp departure from Lloyd’s trademark slapstick. Lloyd adopted to a calmer pace, “touched with the delicate bloom of satire.”

Moviegoers who associated Lloyd with such pictures as 1923’s Safety Last

(britannica.com)

…would have to settle for this new version of Lloyd, which was even touted on the movie’s promotional poster…

STAYING ON HIS FEET…Fox Pictures touted a “new” Harold Lloyd (except for his trademark glasses) in The Cat’s Paw. At right, Lloyd with co-star Una Merkel. (IMDB/criterionchannel.com)

 * * *

Fun With Philately

After reading a column in The Herald Tribune that concerned interesting stamps and envelopes…

James Thurber found himself inspired to make a brief examination of the “Thurber envelope”…

…which proved to be neither interesting nor unusual (excerpts):

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From Our Advertisers

A couple of colorful advertisements, the first from the folks at Heinz, who invited New Yorker readers to become “Salad Wizards”…

…if being a salad wizard wasn’t good enough, you could pop open a bottle of Cora vermouth and feel downright aristocratic…

…and if you wanted to maintain that aristocratic pose, you’d better know how to serve your tomato juice, and make sure it is prepared by a “famous French Chef”…

…more libations in the back pages…here’s a sampling of three…there must have been a reason why all of the one-column ads featured mixers and spirits on the top and ads for hotels and apartments on the bottom…

…and before we jump into the cartoons, a brief look at illustrator Mildred Oppenheim, who worked under the pseudonym “Melisse.” Her work was seen in the early New Yorker mostly in ads for Lord & Taylor, however she also did work for others including the makers of Cannon towels (seen below). In 1931 The New York Times described her as “a wicked and telling satirist—almost a feminine counterpart of Peter Arno”…

…Melisse ran a cartoon strip, “Real News of New York…A Preview of What’s New,” in the New York Sun from 1933 to 1935. Melisse seemed to be flying high, but in 1940 she declared bankruptcy. However she quickly rebounded in 1941 with an advertising panel for Orbachs—Around Town…with Melisse”—which became a nationally syndicated feature:

(strippersguide.blogspot.com)

…in the 1940s Melisse also produced a variety of drawings and paintings, designed mannequins for window and counter displays, and even produced designs for handkerchiefs and other clothing items. But for all her fame as a commercial illustrator, very little is known about her personal life, or what became of her after 1950. According to Alan Jay of the Stripper’s Guide, Melisse was born in Newark in 1905 and died in Miami in 1993, and was briefly married to another commercial artist in the early 1930s. A December 14, 1934 ad for her “Real News” strip in the Pelham Sun featured her photo:

(strippersguide.blogspot.com)

…on to our well-known New Yorker cartoonists, we begin with the stalwart Rea Irvin

…accompanying part two of a three-part profile of New Deal Administrator Hugh Samuel Johnson was this terrific caricature by Miguel Covarrubias

…never too early to get ready for winter…spot drawing in the opening pages by Alan Dunn

…but there was enough summer left for William Steig’s “Small Fry” to enjoy some leisurely pursuits…

William Crawford Galbraith continued to ply his familiar waters…

…while Al Frueh turned in this gem…

Helen Hokinson found some lively anticipation at the train station…

Garrett Price took us to the seashore…

…while Barbara Shermund kept us abreast of current events…

Next Time: Some Pitiful Melodies…

London Calling

Above: Illustration of the Dorchester Hotel’s ballroom in the 1930s. (dorchestercollection.com)

Lois Long took her nightlife column, “Tables for Two,” to London and its famed nightclub scene, where everyone from British royalty to gangsters reveled in a boozy, bohemian scene.

July 7, 1934 cover by Ilonka Karasz.

Prince Edward, a well-known party animal (who would serve as king for less than a year and abdicate in 1936) was known to get up on the stage of the Embassy Club and perform drum solos, while at the Savoy his fellow toffs would sip Champagne and glide in elegant dress across the dance floor. London nightlife included a lively jazz scene in edgy Soho basement clubs, featuring such greats as Duke Ellington, Louis Armstrong and Dizzy Gillespie.

Long hoped that the visit to London, her first in eight years, would give her some much-needed rest and a change of scene. What she found instead was a red-hot, all-night party, where the smart set took dinner near midnight and danced until dawn.

SAVVY SAVOY….Clockwise from top left, the famed Savoy bartender Harry Craddock, credited with inventing the White Lady and the Corpse Reviver, at the Savoy’s American Bar in the 1930s; a Savoy elevator operator in 1926; diners at the Savoy circa 1930s; Savoy entrance. (madamgenevaandgent.co.uk/The Savoy/YouTube)
LONDON SWINGS…More Lois Long haunts in London included, clockwise from top left, the Dorchester Hotel; the crowded dance floor at the Monseigneur with Roy Fox and his Orchestra (photo from 1932); patrons kicking up their heels at the Embassy Club on Old Bond Street; the Café de Paris, where American actress Louise Brooks demonstrated a new dance craze, The Charleston, in 1924. (dorchestercollection.com/albowlly.club/lucyjanesantos.com/Wikipedia)

 * * *

Misery Loves Company

In his “Notes and Comment,” E.B. White observed that almost everyone was “made miserable” by the Depression, but if one looked around there were signs that things weren’t so bad after all.

REASON FOR CHEER…For those still feeling blue about the Depression, E.B. White suggested watching kids cool off at a pier, such as these lads seen diving into the East River on the Lower East Side on July 3, 1935. (Jack Gordon/New York Daily News)

 * * *

He Came Up a Bit Short

Howard Brubaker, in his column “Of All Things,” made this observation about Adolf Hitler’s prediction that Nazism would endure a thousand years.

And now a retreat into the cool darkness of the cinema, where John Mosher singled out Bette Davis’s performance in Of Human Bondage…Mosher’s instincts were correct—the film proved to be Davis’s breakout role on her road to major stardom.

ROAD TO RUIN…Bette Davis wowed the critics with her portrayal of a tearoom waitress who seduces a young medical student (Leslie Howard) and leads him down a path of self-destruction. The film was based on the 1915 novel by W. Somerset Maugham. (IMDB)

Mosher also took in the “bright” performances of William Powell and Myrna Loy in The Thin Man, a pre-Code comedy-mystery based on the Dashiell Hammett novel by the same name. Powell and Loy portrayed Nick and Nora Charles, who added spice to their leisurely lives through numerous cocktails, flirtatious banter, and crime-solving. Critics loved the film, as did audiences, spawning five sequels from 1936 to 1947.

CHEERS…Top photo: Nick and Nora Charles (William Powell and Myrna Loy) enjoy a drink with their client’s fiancee (Henry Wadsworth) in The Thin Man (1934); Bottom photo: Charles takes aim at a Christmas ornament (with a BB gun) while Nora enjoys the comforts of her new fur coat in a scene from The Thin Man. (Daily Beast/Austin Chronicle)

Another star of the show was Asta, the Charles’s wire fox terrier. Asta was portrayed by Skippy, a dog actor who not only appeared in The Thin Man films but also acted alongside Cary Grant in 1937’s The Awful Truth and in 1938’s Bringing Up Baby. Skippy appeared in three Thin Man movies and in more than twenty films altogether between 1932 and 1941. Being an actor in the film must have been good for one’s health: Powell lived 91 years, Loy 88 years, and Skippy, 20 years—a good long life for any pooch.

ROUGH NIGHT…Nick (William Powell) and Asta (Skippy) tend to Nora (Myrna Loy), who nurses a hangover in The Thin Man. (Wikipedia)

 * * *

From Our Advertisers

While Chrysler’s styling of their streamlined Airflow proved to be too far advanced for the buying public (the Depression didn’t help), Studebaker’s own foray into the streamlined future caused a sensation…

…thanks to Studebaker’s brief merger with Pierce-Arrow (1928–33), Studebaker’s designers took cues from Pierce’s streamlined 1933 Silver Arrow and created more than 800 cars with “Year-Ahead” design features—the positive reception convinced the company to continue the style in 1935…here is a top-of-the-line 1934 President Land Cruiser…

1934 Studebaker President Land Cruiser with “Year-Ahead” design features, yet not as radical as Chrysler’s Airflow. (hemmings.com)

and the car that inspired it…

1933 Pierce-Arrow Silver Arrow. Photo copyright Darin Schnabel, courtesy RM Sotheby’s, via hemming.com.

…we continue with those round rubber things that held the cars up…a lot of tire ads in the 1930s emphasized safety—blowouts were common back then…funny how it took nearly four decades to add seat belts to cars…those tires wouldn’t help much in a head-on collision, especially with your kid standing on the from seat…

…now let’s cool off with crisp Canadian Ale, thanks to Carling’s entry into the American market…

…Carling’s Black Label beer was popular in the states…my parents had a set of these coasters with the Black Label tagline…

…Budweiser continued its artful series of ads featuring the well-heeled enjoying its product…here it appears old dad (wearing some kind of medal) is getting to know his daughter-in-law over some cold chicken…”hey boy, she’s one of us!”…

…and we move on to three very different approaches to selling cigarettes, beginning with Spud, continuing its message that menthol cigarettes are as refreshing as a shower on a July afternoon…

…a close up of the message…

…Camel, on the other hand, continued its campaign against irritability…it apparently did wonders for this woman, who seems to be on something more than nicotine…

…and from the people who brought us the tagline “blow some my way” in 1928 (as a way to encourage women to take up the habit), by 1934 she is owning that cigarette, and apparently setting some ground rules with the gentleman…

…contrast with the more submissive pose in the Chesterfield ad from the late 1920s…

…on to our cartoons, we begin with spot art by Alan Dunn, which appears to have originated as a captioned cartoon…

William Steig offered up this bit of art for a profile of an “insurance man” by St. Clair McKelway

Helen Hokinson drew up a full page of cartoons along the theme of outdoor dining…

…we continue Rea Irvin’s series on native birds…

George Price found a way to save on the cost of light bulbs…

…and we close with James Thurber, and a welcome to the family…

Next Time: The Happy Warrior…

The High Life

Above, Stewart's Cafeteria in Greenwich Village, May 1933. (New York Public Library)

Although Sherwood Anderson is mostly known for his short story collections and novels, in the 1930s he also worked as a journalist, and for the June 9, 1934 issue of the New Yorker he explored the “centre of proletarian high life,” Stewart’s Cafeteria in Greenwich Village.

June 9, 1934 cover by Helen Hokinson.

What is particularly interesting about Anderson’s page 77 article for the “A Reporter at Large” column is what it doesn’t report, namely, that Stewart’s Cafeteria (later the Life Cafeteria) was known as a popular gay and lesbian hangout in addition to being a place for gawkers, assorted bohemians, and bohemian wannabes.

Anderson was a man of the world, so he knew exactly what Stewart’s was all about. But even the New Yorker wasn’t in the business of outing anyone, and editor Harold Ross, whose eccentricities included a puritanical strain, would not have allowed anything associated with “sexual deviance” to be printed in his magazine. Here is an excerpt from Anderson’s article, “Stewart’s, On the Square,” in which he subtly hints at the cafeteria’s “third life.”

NIGHT LIFE…Paul Cadmus depicted Stewart’s in this sexually charged painting, Greenwich Village Cafeteria, 1934, oil on canvas, Museum of Modern Art. (All archival images for this entry were obtained via nyclgbtsites.org/site/stewarts-cafeteria)

While Anderson tiptoed around the topic of homosexuality, gossip rags such as Stephen Clow’s Broadway Brevities put it front and center. Described as one of the most vicious show business gossip magazines ever published, Brevities also provided Clow with some side income: Clow and his collaborators often threatened to blackmail wealthy businesspeople and show business figures who frequented places like Stewart’s—outing them in his tabloid unless payment was made.

(McGill Institute via HuffPost.com)

Naturally such reporting helped attract gawkers to Stewart’s and its successor, Life Cafeteria. According to the NYC LGBT Historic Sites Project, “Stewart’s closed in the mid-1930s and was subsequently reopened as the equally popular Life Cafeteria. Regulars included a young Tennessee Williams and Marlon Brando (though they didn’t meet each other until years later on a beach in Provincetown). Of the space, Brando later recalled, ‘The rednecks [on the street] were pointing at the diners like animals in a zoo. I was immediately intrigued and ventured in. Before I left that afternoon, I discovered that many of the homosexual men were actually putting on a show for the jam .'”

ON DISPLAY...According to the NYC LGBT Historic Sites Project, the large plate glass windows at Stewart's (later renamed Life Cafeteria) put gay life on full display to the late-night crowds who frequented the busy intersection. Artist Vincent La Gambina depicted one scene that gawkers might have taken in: Life Cafeteria, Greenwich Village, 1936. (Museum of the City of New York)
TODAY, the building still stands, although it is a bit less lively as a home for a CVS store and a Bank of America branch. Just around the corner is the famed Stonewall Inn. (Google Maps Image)

According to the NYC LGBT Historic Sites Project:

...in 1935 the manager of Stewart’s was convicted of operating a “public nuisance” and “disorderly house” and “openly outraging public decency” by allowing objectionable behavior in the interior and large crowds to gather outside. Specifically, the district attorney’s complaint cited “certain persons of the homosexual type and certain persons of the Lesbian type, to remain therein and engage in acts of sapphism and divers [sic] other lewd, obscene, indecent and disgusting acts” and that the cafeteria was “used as a rendezvous for perverts, degenerates, homosexuals and other evil-disposed persons.” Much of the testimony centered on the gender non-conforming dress and behavior of the patrons.

Here is another excerpt from Anderson's article, where he delves into the nighttime scene at Stewart's:

 * * *

Nightlife, Part II

In my previous post E.B. White pondered the fate of the Central Park Casino, a favorite haunt of deposed Mayor Jimmy Walker and other members of the smart set who openly flouted Prohibition laws. In "Tables for Two," Lois Long made this observation (below) at the conclusion of her nightlife column, believing that Parks Commissioner Robert Moses would give the management a chance to lower food prices and allow common folks to enjoy its sumptuous atmosphere. Little did she know that Moses was feasting on a diet of revenge rather than food, and had plans to tear the place down, regardless of its lower prices.

 * * *

From Our Advertisers

We kick off the ads with another Ponds celebrity endorsement from dancer and actress Francesca Braggiotti (1902-1998), who was married to actor, politician, and diplomat John Davis Lodge...

POWER COUPLE...John Davis Lodge and Francesca Braggiotti in 1932. They were married for 56 years. (Pinterest)

...Dr. Seuss was back with more ads for Flit insecticide...he was still two years away from his first children's book: And to Think That I Saw It on Mulberry Street...

...and with a splash of color, Bermuda beckoned New Yorkers to a "Real Vacation"...

...however, before you headed to Bermuda, you'd needed to do something with the kids...

...on to our cartoonists, we start with spot art from Abe Birnbaum...

...Birnbaum again with an illustration of boxer Max Baer for the profile section...

...more spot art from James Thurber in the "Goings On About Town" section...

...and Thurber again with some alarming news for a potential suitor...

...Rea Irvin kicked off his series, "Our Native Birds"...

...a famed advertising agency launched a new door-to-door survey, per Perry Barlow...

...Helen Hokinson gave us a hopeful gardener...

...Barbara Shermund looked in on the "modern girl" scene...

...and Peter Arno examined a sad medical case...

...and we close the June 9 issue with this item from E.B. White, who commented on a recent rally of American Nazis and some fighting Irish...

...the Nazi rally was also alluded to in the June 2 issue (I have the issues reversed this time to support the narrative)...

June 2, 1934 cover by Harry Brown.

...where Howard Brubaker was keeping things light in his column "Of All Things." I was surprised how little was mentioned in either issue about the meeting of 20,000 Nazi sympathizers on May 17, 1934, at Madison Square Garden.

Let's explore further: According to the Jewish Virtual Library, America's first established anti-Nazi boycott group was the Jewish War Veterans (March 19, 1933), followed by the American League for the Defense of Jewish Rights (ALDJR), which was founded by the Yiddish journalist Abraham Coralnik in May 1933. By 1934 the ALDJR was led by Samuel Untermyer, who changed the organization's name to the "Non-Sectarian Anti-Nazi League to Champion Human Rights." Nazi sympathizers targeted Untermyer as the face of boycott efforts, and at the May 17 rally the mere mention of his name prompted shouts of "Hang him!"

AMERIKA...The site for hockey games and dog shows became a site for ugliness on May 17, 1934, when 20,000 Nazi sympathizers gathered in Madison Square Garden to denounce boycotts against Adolf Hitler's regime. (The Archive Project)

This excerpt from the May 18, 1934 edition of The New York Times gives some idea of what transpired at the rally:

REALLY? Americans gathered at Madison Square Garden on May 17, 1934 to show their support for Nazi Germany and denounce American boycotts. (The Archive Project)

  * * *

Dueling Muses

Film critic John Mosher always seemed upbeat about anything involving Disney, but given that animation was still in its infancy (its plastic trickery still rather novel), it didn't take much to outshine the otherwise drab fare (the "Grim") being coughed up by Tinseltown.

MAN OR MOUSE? The star-studded cast of Hollywood Party included Jimmy Durante, seen here duking it out with Mickey Mouse. (IMDB)

The grim included the Pre-Code drama, Upper World, about a rich, married man who falls to his ruin via a romance with a stripper (don't they always?), and Now I'll Tell, another Pre-Code drama, this one loosely based on the doings of racketeer and crime boss Arnold Rothstein.

SHAKE IT WHILE YOU CAN...Ginger Rogers performs “Shake Your Powder Puff” in a burlesque show in the film Upper World, one of the last of the Pre-Code dramas. It featured Warren William as a wealthy married railroad tycoon whose friendship with a showgirl (Rogers) leads to blackmail and murder; at right, five-year-old future child star Shirley Temple with Spencer Tracy in Now I'll Tell, which was loosely based on the autobiography of Carolyn Green Rothstein, wife of New York gambler Arnold Rothstein. Temple's role was a minor one, however her appearance in the musical Stand Up and Cheer!, which was released a month earlier, would make her a star. (IMDB)

 * * *

More From Our Advertisers

We cool off by a taking a dip in the pool...er, rather by enjoying the "No Draft Ventilation" of a car body by Fisher...the model might want to stay in the pool, since air-conditioning in cars was still a good twenty years away...

...and yes, this is also a car-related ad, if you can believe it, the bride looking forward not to years of wedded bliss but rather her new La Salle (a Cadillac product)...

...another bride, and a car...is that a car body by Fisher? Who cares, the wedding is over and its time to fire one up...

...this woman seems to have it all thanks to Daggett & Ramsdell of Park Avenue, who are prepared to coat her in a "complete range of all the essential creams, lotions, face powder...cold cream soap, dusting powder" etc. etc....

...Dr. Seuss again for Flit, with baby in tow...

...on to our cartoons, we have Robert Day checking on the progress at Mt. Rushmore...

...Alan Dunn reveals pandemic worries of a different nature...

...and we close with Helen Hokinson, and a sudden change of mood...

Next Time: Coney Summertime...

 

 

 

 

Isle of Ill Repute

The penitentiary on Blackwell's Island, later named Welfare Island, in the 1910s. Today it is known as Roosevelt Island. (NYC Municipal Archives)

Until the reform Mayor Fiorello La Guardia took up the reigns at City Hall in 1934, weak or non-existent leadership in city government, coupled with Tammany graft and corruption, had allowed all sorts of institutions to go off the rails.

May 26, 1934 cover by Constantin Alajalov.

The New York City Department of Corrections was a prime example, so La Guardia tapped the no-nonsense assistant director of the Federal Bureau of Prisons, Austin H. MacCormick (1893–1979) to clean up Corrections, and MacCormick didn’t waste any time going after the No. 1 target: Welfare Island. Previously known as the notorious Blackwell’s Island, MacCormick described its cellblocks as a “vicious circle of depravity” unfit for humans, a place where some inmates lacked basic food and shelter while others, including a pack of gangsters and thugs who essentially ran the place, lived in grand style.

In late January, 1934, MacCormick led a well-organized raid on Welfare Island, finding littered cells full of drug addicts and large caches of weapons. According to an account in Time (Feb. 5, 1934), sixty-eight prisoners virtually ran the place. “They cowed their guards through outside political influence. They sold to some 500 inmates the best of vegetables and meats. Star boarders prepared this food in their own cells, and the prison library of more than 1,000 volumes had entirely vanished as cooking fuel. Since the food was looted from the prison commissary, the other 1,200 prisoners virtually starved on greasy cold stews.”

In his profile of the “The Four-Eyed Kid,” Arthur C. Bartlett attempted to shed some light on what made this stubborn Scotsman tick. Excerpts:

KIBOSH…After taking office in January 1934, New York’s Commissioner of Corrections Austin H. MacCormick wasted no time in cracking down on the vice and corruption that was rampant on Welfare Island (pictured at right in 1934). (ceanational.org/NYPL)
INSIDE JOB…Mobster Joie Rao lived a lavish lifestyle while incarcerated at Welfare Island. Wielding more power and authority than the warden himself, Raio fed steak to his pet dog and maintained a staff of servants to cater to his every whim. Not that the warden had it all that rough; his home (at right) featured an in-ground pool. (Pinterest/rihs.us)
READ ALL ABOUT IT…The New York Daily News (left) and the New York Times offered extensive coverage of the raid in their Jan 25, 1934 editions. (Pinterest/NY Daily News/NYT)

MacCormick literally wrote the book on prison reform. His The Education of Adult Prisoners (1931) called for the introduction of fundamental academic education in prison systems that would provide inmates with the intellectual tools needed for everyday life. His “four goals” included vocational, health, cultural and social education.

MacCormick broke up the gangster ring at Welfare Island and eventually transported its remaining inmates to the newly built prison at Rikers Island. The Welfare Island prison was torn down and replaced by Goldwater Hospital, today the Coler Specialty Hospital on Roosevelt Island. For a little more insight into MacCormick’s tactics, here is the conclusion to Bartlett’s profile:

ALL ABOARD…Welfare Island (now Roosevelt Island) was once accessible by taking a trolley halfway across the Queensboro bridge, where passengers would take an elevator (contained in the structure in the top image) down to the island. (Greater Astoria Historical Society/rooseveltislander.blogspot.com)

 * * *

You’re Next

Last week we looked at Robert Moses’s plans for Riverview Park, which would quickly sweep away the yacht clubs on the Hudson. Another playground for the rich, the Central Park Casino, would soon be next, as E.B. White correctly surmised.

STICKER SHOCK…It has been suggested that Robert Moses determined to tear down the Central Park Casino after being presented a $27 dinner bill for four persons (roughly $500 today), but in reality Moses hated the Casino’s most famous denizen, the deposed Mayor Jimmy Walker. It’s too bad Moses didn’t appreciate the Joseph Urban’s stunning interiors (the ballroom, right), that crumbled with the building when it was razed in 1936. (NYC Department of Parks & Recreation)

 * * *

Schenck’s Schlock

In the 1920s and 30s documentary and docudrama filmmaking was still in its infancy, and for every Nanook of the North (1922)—still considered one of the best documentary films of all time—there were dozens of schlocky films like Harry Schenck’s Beyond Bengal, reviewed here by John Mosher for the New Yorker.

The film must have made quite an impression around the New Yorker’s offices, or at least one particular scene that depicted a British scientist, a “Miss Joan Baldwin,” coming down with a fever, rather unconvincingly. Both Mosher and E.B. White (below) found her performance intriguing:

WHAT A CROC…Clockwise, from top left, movie poster for Beyond Bengal; early in the film a scientist, “Miss Joan Baldwin,” is suddenly (and unconvincingly) seized by tropical fever—the remainder of the film entails Harry Schenck’s attempt to return Baldwin to civilization; Schenck accompanies Baldwin across a crocodile-infested river, shooting at anything that moves while the “natives” swim ahead, perilously clearing a path through the sea of crocs; back in civilization, Schenck and Baldwin prepare to head home. The whole film is available on YouTube, if you’re up for that sort of thing. (IMDB/YouTube)

 * * *

From Our Advertisers

We kick off with the latest installment from Lucky Strike, and another smartly dressed customer…

…the silk merchants struck back against the synthetics with this splash of color…

…the makers of Kingsbury Pale offered up some color of their own, although the illustration itself is a bit strange, what with the molten bubbles in the beer bottles, the bejeweled, disembodied arm that somehow supports them, and the woman who isn’t even looking at the beer…perhaps she was hoping for a cocktail or Champagne…

…there’s no doubting this fellow’s enthusiasm for a glass of Rheingold…

…Wamsutta Mills enlisted the aid of a “fat man” to prove the durability of their sheets…

…and what drives a man to commit murder? In this case, neglecting to pay the extra two cents for leaded gasoline…

…I wonder if the Hays Code extended to advertising…looks like the new “Neo-Angle Bath” caused the folks at Standard Sanitary Manufacturing to lose their inhibitions…

…on to our cartoonists, we begin with some spot art by Doris Spiegel (1901-1996), who was especially known for her depictions of street life…

George Price supplied this bit of merriment for the event listings…

as did James Thurber

…Thurber again, this time baring it all…

…it appears that same day delivery, for even a mere trifle, is nothing new…per Gardner Rea

Alain (Daniel Brustlein) gave us a film editor with the sad task of censoring Joan Blondell

…tame by today’s standards, this 1932 promotional photo of Blondell for the film Three on a Match was later banned by the Motion Picture Production Code…

…and we close with Perry Barlow, and more wisdom from the mouth of babes…

Next Time: The High Life…

Moses Parts a Yacht Club

Power broker Robert Moses always made sure he was few steps ahead of any possible opposition to his grand development plans in and around New York City. That included the yacht clubbers along the Hudson River, who were more or less erased from the scene by Moses in one fell swoop.

May 19, 1934 cover by Ilonka Karasz.

The Upper West Side’s Columbia Yacht Club probably thought it was just swell that the city was dumping waste and rock along the shores of the Hudson River, since it eventually created driveway access for members who previously had to access the club via a footbridge over the New York Central’s tracks. What hadn’t occurred to them was that nearly 25 years-worth of infill had also created a new strip of land that extended from 79th to 96th street, land that Moses envisioned as an expansion of Riverside Park (and the abrupt end of the West Side yacht club scene). “The Talk of the Town” explained:

LOCATION, LOCATION…Two views of the Columbia Yacht Club at West 86th Street, circa 1930. The club was razed to make room for Robert Moses’s expansion of Riverside Park. Moses’s ambitious project, which cost twice as much as Hoover Dam, put the train tracks underground and topped the park with the Henry Hudson Parkway. (newyorktoursbygary.blogspot.com/NYPL Digital Collections)
HEADS UP…Elsie Henneman dives into the water near the Hudson River Yacht Club, circa 1930. Located at the foot of West 74th Street, the club moved onto a barge at 145th Street to escape Moses’s park expansion plans, but it was eventually banished from the West Side. (Reddit)

 * * *

Ode to the Road

We now shift gears to E.B. White, who was poetically inspired by an advertisement in the Herald Tribune that featured Prince Alexis A. Droutzkoy (a member of the exiled White Russian colony in New York) praising the “magic silence” of the new “Dodge Six” automobile:

SILENCE OF THE CAMS…The 1934 Dodge Six. (detail from a vintage ad)

 * * *

Führer’s Filmmaker

The ability (or inability) to separate art from an artist’s personal conduct or beliefs has been a particular topic of the last two decades, given the litany of stars who have been “cancelled” despite the quality or importance of their work. The work of German filmmaker Leni Riefenstahl (1902–2003), still debated nearly ninety years after her collaboration with Nazi leaders, demonstrates the fine line many a film historian or critic must walk when assessing the career of an innovative artist (for an American example, see filmmaker D. W. Griffith). Riefenstahl’s 1932 film, The Blue Light (Das blaue Licht), made prior to her Nazi collaborations, was praised for its beauty by American critics, including the New Yorker’s John Mosher, when it was released in the U.S. in 1934.

The Blue Light also captivated Adolf Hitler, who saw the attractive and athletic Riefenstahl as an ideal of Aryan womanhood. A subsequent meeting with Hitler would result in Riefenstahl’s controversial 1935 Nazi propaganda film Triumph of the Will (Triumph des Willens). We will explore that film, and Riefenstahl’s role, in a later post.

CAREER MOVE…Clockwise, from top left, Leni Riefenstahl demonstrated her acting ability, athleticism and filmmaking talents in 1932’s The Blue Light (Das blaue Licht); Riefenstahl filming in Nuremberg during the 1934 Nazi Party congress—the footage was used in 1935 Nazi propaganda film Triumph of the Will; working at a film cutting table, 1935; with Adolf Hitler at Nuremberg, 1934. (IMDB/Library of Congress/UTK Cinema Studies/The Irish Times)
HI HITLER…Nazi propaganda minister Joseph Goebbels and Adolf Hitler pay a visit to Leni Riefenstahl at her Berlin estate, circa 1937. (Roger-Viollet)

 * * *

From Our Advertisers

We begin with more Carl “Eric” Erickson-inspired artwork, here promoting the bygone elegance of transatlantic travel…

…perhaps a bit less upscale but still pretty nice, the “Santa” line of ships operated by the Grace Line between New York and Latin America included air-conditioned interiors paneled with aluminum (a fireproofing measure) and spacious cabins with private baths that faced to outside…

…this ad must have been a happy sight to folks who had to endure more than a decade of bootleg Scotch during Prohibition…

…Smirnoff vodka had its origins in 1860s Russia, capturing two-thirds of the Moscow market by the mid-1880s…forced to leave Russia in 1904 after the Tsar nationalized the Russian vodka industry…Smirnoff relocated to Turkey, then Poland, and then Paris, each time with limited success…at the end of Prohibition the brand relocated once again to a distillery in Bethel, Connecticut, hence this advertisement…

…the habanero pepper has been used to infuse everything from tequila to vodka to whiskey…this particular product was marketed as something new that could be mixed with a variety of spirits or topped up with club soda or ginger ale…

…I include this ad from the maker of Spud cigarettes for its sheer audacity…it claims your mouth will feel dewdrop fresh after an entire day of smoking menthols…

…stunt driver Billy Arnold was one of the “Hell-Drivers” Chrysler employed to tout the safety of its low-priced Plymouths at promotional events…

…including Chicago’s “Century of Progress”…below, a crowd watches Arnold take his Plymouth for a roll and emerge unscathed…

…the folks at Redi-Spred employed a murder theme to promote their “Pâté de Foie”…which foie was used…duck, goose or lord knows what, is not specified…

…the signature is muddled, but this looks like another illustration by Herbert Roese, who never published a cartoon in the New Yorker but sure had its style down, especially Peter Arno’s

Harold Ross’s high school friend and cartoonist John Held Jr. was a frequent contributor to the New Yorker from 1925 to 1932 (he also contributed to LifeVanity FairHarper’s Bazaar), but when demand for his Jazz Age cartoons and illustrations fell off in the 1930s, he turned to painting and illustrating children’s books. So it was a surprise to catch this glimpse of Held’s work in a one-column ad promoting a Held-drawn map of New England inns…

…speaking of elusive illustrators, I am often challenged to discover the identities of spot illustrators in the early issues…this one appears to be signed by “Maurice Dreco”…

…the signature on this one looks like “Saphire,” but again, it is not clear…

…but there is no doubt this little gem is by Daniel ‘Alain’ Brustlein

…which leads us to Richard Decker, and a hostage situation gone flat…

…and Decker again, with a back-handed compliment…

James Thurber was in his familiar world of dogs and battling sexes…

Mary Petty found some good news on the dentistry front…

Otto Soglow’s Little King believed more is merrier…

…and we close with William Crawford Galbraith, and a wedding day surprise…

Next Time: Isle of Ill Repute…

 

 

A Tadpole on Wheels

Above: British architect Norman Foster's 2010 recreation of R. Buckminster Fuller's 1933 Dymaxion car. (Wikipedia)

Despite the limitations of 1930s technology, a few architects and designers were hell-bent on building a streamlined future that until then was mostly the stuff of movies and science fiction magazines.

May 5, 1934 cover by Rea Irvin.

One of them was R. Buckminster Fuller (1895–1983), architect, designer, and futurist probably best known today as the inventor of the geodesic dome (think Disney’s Epcot Center). In the 1930s Fuller was all about a concept he called Dymaxion. Derived from the words dynamic, maximum, and tension, when applied to architecture and design it would supposedly deliver maximum gain from minimal energy input. The writer of the New Yorker article (pseud. “Speed”) was fascinated by the Dymaxion’s motorboat-type steering, no coincidence since Fuller intended to adapt his futuristic car for use on and under the water, as well as in the air.

THE SHAPE OF THINGS TO COME…Clockwise, from top left: Workers at a Bridgeport, Conn., plant creating the first of three Dymaxion cars; the Dymaxion at Chicago’s 1933 Century of Progress exposition—the car was involved in a fatal accident at the fair; interior view of the Dymaxion; using the same engine and transmission as a Ford sedan (pictured), the Dymaxion offered three times the interior volume with half the fuel consumption and a 50 percent increase in top speed. (Buckminster Fuller Institute/Poet Architecture)
THINKING WITHOUT THE BOX…In 1927 R. Buckminster Fuller (pictured) developed a Dymaxion House, a “Dwelling Machine” that would be the last word in self-sufficiency. Although the aluminum house was intended to be mass-produced, flat-packaged and shipped throughout the world, the design never made it to market (however its ideas influenced other architects); at right, a Fuller geodesic dome at Disney’s Epcot Center in Florida. (archdaily.com/Wikipedia)

The 1933 Century of Progress exposition in Chicago was supposed to be a major showcase for Fuller, but when professional driver Francis Turner was killed while demonstrating the first prototype of the Dymaxion, the car’s prospects dimmed considerably. According to an article by Stephanie d’Arc Taylor (cnn.com Oct. 30, 2019), during the demonstration a local politician tried to drive his own car close to the Dymaxion—to get a better look—and ended up crashing into the unwieldy prototype, which rolled over, killing the driver and injuring its passengers. “The politician’s car was removed from the fracas before police arrived, so the Dymaxion was blamed for the accident,” writes Taylor, who notes that the rear wheel–powered car, though unconventional, was not necessarily the problem. However, “the thing that made the Fuller death-mobile singularly deadly was the fact it was also steered by the rear wheel, making it hard to control and prone to all kinds of terrifying issues.”

That history did not stop architect Norman Foster from building a replica of the Dymaxion in 2010. Foster worked with Fuller from 1971 to 1983, and considers Fuller a design hero.

GIVING IT ANOTHER GO…Architect Norman Foster with his 2010 recreation of the Dymaxion. To build a new Dymaxion, Foster sent a restorer to the National Automobile Museum in Reno, Nevada (home of the only surviving Dymaxion, Car No. 2), and after thousands of photos and measurements Foster had the car recreated using only materials available in 1933: Foster’s Dymaxion consists of an ash frame sheathed in hand-beaten aluminum, mounted on the chassis of an old 1934 Ford Tudor Sedan. (CNN/The Guardian)

According to Taylor, Foster cleaved so closely to Fuller’s original designs that he refers to his creation as a fourth genuine Dymaxion—not a replica. “The car is such a beautiful object that I very much wanted to own it, to be able to touch as well as contemplate the reality for its delight in the same spirit as a sculpture,” said Foster. “Everything in (the car) was either made in 1934, or recreated using techniques and materials that Bucky would have had access to in that period.”

 * * *

Meanwhile, At The Tracks…

If Fuller’s attempt at the streamlined future was a bit of bust, the Burlington railroad was making a splash with its gleaming new Zephyr. E.B. White reported:

ZOOM ZOOM…The Burlington Zephyr set a speed record for travel between Denver and Chicago when it made a 1,015.4-mile (1,633 km) non-stop “Dawn-to-Dusk” dash in 13 hours 5 minutes at an average speed of almost 78 mph (124 km/h). In one section of the run it reached a speed of 112.5 mph. Following a promotional tour that included New York, it was placed in regular service between Kansas City, Missouri, and Omaha and Lincoln, Nebraska, on November 11, 1934. Other routes would be added later in the Midwest and West. (BNSF)

…we continue with E.B. White, here with some observations regarding Mother’s Day and bank robber/murderer John Dillinger, who had escaped from prison in March 1934 and was on the FBI’s Most Wanted List…

I REMEMBER MAMA…John Dillinger posed with Lake County prosecutor Robert Estill, left, in the jail at Crown Point, Ind. while he awaited his trial for murder in January 1934. Dillinger would escape from the jail in March and would be on the lam until July, when FBI agents would gun him down outside a Chicago movie theatre. (NY Daily News)

…and a last word from White, about an important change at Radio City:

 * * *

Voice In The Wilderness

A combination of newsreel footage, documentary, and reenactment, Cornelius Vanderbilt Jr’s Hitler’s Reign of Terror played to capacity crowds for two weeks in New York City, despite the refusal of the state’s censor to license the film. Disinherited by his parents when he became a newspaper publisher, Vanderbilt was a determined journalist, covertly filming scenes in Nazi Germany and even briefly encountering Adolf Hitler outside the Reichstag, where Vanderbilt yelled to Der Führer, “And what about the Jews, Your Excellency?” (Hitler ignored the question and referred Vanderbilt to one of his lackeys). Unfortunately, Vanderbilt wasn’t much of a filmmaker, and although he warned Americans about the emerging threat in Germany, few took the film, or his warning, seriously, including John Mosher:

UNHEEDED…Audiences flocked to see Cornelius Vanderbilt Jr’s Hitler’s Reign of Terror, but critics dismissed the rather amateurish film—Film Daily scoffed at the film’s prediction that Hitler’s Germany was a future threat to world peace; at right, in the film Vanderbilt confronted “Hitler” in a recreation. (TMDB/Library of Congress)

 * * *

From Our Advertisers

It wouldn’t seat eleven people like a Dymaxion, but a Body by Fisher (coach builder to General Motors) certainly impressed this young woman…but better check with the hubby just in case…

…in this next ad, we find what looks like the same woman, perhaps celebrating her decision with a nice smoke…

…this spot seems out of place in the New Yorker, like it snuck over from Better Homes & Gardens...

…on to our cartoons…with James Thurber’s war of the sexes over, life returned to normal…

…and both sides shared in the gloom of a rainy afternoon…

…by contrast, Perry Barlow brightened things up with this life of the party…

…but a good time doesn’t always translate over the airwaves, per George Price

Alain illustrated the consequences of losing one’s nest egg…

Peter Arno didn’t leave any room for dessert…

…and Charles Addams returned, a macabre cast of characters still percolating in his brain…

…on to May 12, 1934…

May 12, 1934 cover by Leonard Dove.

…and back to the movies, this time critic John Mosher found more cheery fare in 20th Century, a pre-Code screwball comedy directed by Howard Hawks and starring John Barrymore and Carole Lombard. Battling alcohol abuse since age 14, Barrymore nevertheless managed to display his rare genius as a comedian and turned in what is considered to be his last great film performance.

GETTING HER KICKS…Top, Carole Lombard delivers a swift one to John Barrymore in the screwball comedy 20th Century. Below, director Howard Hawks with the cast. (greenbriarpictureshows.blogspot.com)

 * * *

Playing the Ponies

Horse racing correspondent George F. T. Ryall (pseud. “Audax Minor”) considered a losing wager at the Kentucky Derby in his column, “The Race Track.”

A HORSE OF COURSE…Jockey Mack Garner rode Cavalcade to victory at the 1934 Kentucky Derby. (Appanoose County Historical Society)

 * * *

More From Our Advertisers

We begin with Camel cigarette endorsers Alice and Mary Byrd, residents of Virginia’s famous Brandon plantation and cousins of Virginia Senator and Governor Harry F. Byrd, known for his fights against the New Deal and his “massive resistance” to federally mandated school desegregation...

…also to the manor born, Whitney Bourne, a New York deb who would go on to a brief stage and film career that would end when she married her first husband (diplomat Stanton Griffis) in 1939…

AN EYE FOR STYLE…Whitney Bourne in a scene with Solly Ward in 1937’s Flight From Glory. Named in 1933 as one of America’s best dressed women, Bourne was a noted New York socialite, skier, golfer and tennis player as well as an occasional actress.

…we move along from the effervescent Whitney Bourne to the sparkling waters of Perrier…

Gardner Rea followed other New Yorker cartoonists by illustrating an ad for Heinz…

…which brings is to more cartoons, where according to Richard Decker, the move to streamlined trains wasn’t welcomed by everyone…

Carl Rose illustrated this two-page spread with an imagined right-wing response to the recent left-wing May Day parades…

William Steig eavesdropped onto a saucy little conversation…

Barbara Shermund continued her explorations into the trials of the modern woman…

James Thurber was back to his old tricks…

…and we conclude our cartoons with Eli Garson, and a new perspective…

Before I close, a bit of housekeeping. The first issues in 1925 sometimes ended “The Talk of the Town” with…

…but on May 23, 1925, “Talk” signed off with —The New Yorkers. That continued until the March 31, 1934 issue (below), the last time the New Yorker signed off “The Talk of the Town” with —The New Yorkers:

Next Time: Moses Parts a Yacht Club…

 

 

Lord of the Apes

In 1912, Edgar Rice Burroughs published the short story Tarzan of the Apes.  Since then at least ninety books, 350 radio serials, three TV series and forty-five full-length films have told the story of the Lord of the Apes.

April 28, 1934 cover by Ilonka Karasz.

Tarzan was the first pop culture icon to attain worldwide fame, paving the way for a host of comic-book superheroes that would follow. Recalling his youth in post-war Leningrad in the early 1950s, Joseph Brodsky wrote of the bootleg Tarzan movies he devoured at the local cinema, and the effect a “long-haired naked loner” had on the regimented, inhibited lives of Soviet youth: “The Tarzan (film) series alone, I daresay, did more for de-Stalinization than all of Khrushchev’s speeches.”

ME ELMO, YOU ENID…Elmo Lincoln as Tarzan and Enid Markey as Jane Porter in the 1918 silent film Tarzan of the Apes. The movie was released just six years after the publication of Edgar Rice Burroughs’ short story and subsequent book. (times-herald.com/Wikipedia)

Starting with Elmo Lincoln in 1918, four different silent film actors portrayed Tarzan before Johnny Weissmuller (1904–1984) swung onto the screen with co-star Maureen O’Sullivan. Other Tarzan portrayers would follow, but it was Weissmuller—winner of five gold medals as an Olympic swimmer—who defined the role over two decades, starring in twelve Tarzan films from 1932 to 1948, O’Sullivan playing Jane in the first six of those films. Critic John Mosher sensed that Weissmuller was in for the long haul in just his second outing:

FAUX JUNGLE…Critic John Mosher was impressed by the wild and forbidding jungle scenes portrayed in Tarzan and His Mate—actually locations around Los Angeles. At left, MGM poster proclaims “Johnny Weissmuller is back again,” a reference to the 1933 dud Tarzan the Fearless starring Buster Crabbe (his single turn at Tarzan); top, Indian elephants taken from MGM’s zoo had attachments fixed to their ears and tusks to suggest African elephants; bottom, Weissmuller rides a rhino (named Mary), imported from a German zoo to appear in the scene. (Wikipedia/IMDB/Reddit)
NOTHING TO HIDE…Tarzan and His Mate has acquired cult status mainly due to Maureen O’Sullivan’s skimpy halter top and loincloth—in 1934 it was one of the most revealing costumes ever seen on the silver screen. Hays Code puritans had fits over scenes that showed O’Sullivan nude in silhouette and swimming sans bathing suit with Weissmuller (the swimming scene used a body double, Olympic swimmer Josephine McKim). On April 24, 1934, all prints of Tarzan and His Mate were ordered changed, the nude scenes removed—the original print was not restored until 1986. At bottom left, O’Sullivan on the set of Tarzan and His Mate, looking quite unperturbed. (IMDB/hotcorn.com/Twitter)

In 2003, the Library of Congress deemed Tarzan and His Mate “culturally, historically or aesthetically significant” and selected it for preservation in the National Film Registry.

A note of trivia: Irish actress Maureen O’Sullivan (1911–1998) was the mother of actress Mia Farrow and grandmother of journalist Ronan Farrow. She’s also the grandmother of Soon-Yi Previn, Mia’s adopted daughter and current wife of Mia’s ex-partner, Woody Allen. 

 * * *

Spring Has Sprung

E.B. White began his weekly column with some thematic suggestions for the Maypole’s ceremonial ribbons. Excerpt:

A few of White’s references explained:

SPRING IS IN THE AIR, or in E.B. White’s case, horse manure, likely used to amend the soil in Bryant Park. In 1933 Parks Commissioner Robert Moses had the park’s Federal Hall replica demolished (erected in 1932 to commemorate the bicentennial of George Washington’s birth) and embarked on an ambitious facelift that included elevating the park from street level and planting numerous trees and hedges. The bottom image shows a 1934 view of the reconstruction looking south on 6th Avenue from 42nd Street. (Untapped Cities/NYC Parks Dept.)

White also referenced the “Neo-Angle” bathtub, shown here in an ad from the same issue:

James Thurber added this embellishment along the bottom of White’s column…

 * * *

Freaked Out

Alva Johnston contributed his third and final installment on the world of circus freaks, using descriptive language that would not pass muster today:

THE LONG AND SHORT OF IT…In his third installment of the world of circus freaks, Alva Johnston referenced the following performers, clockwise, from top left: circus giant Jack Earle; Lady Little, aka “Anita The Doll Lady,” on a 1918 postcard that described her as “26 inches high, 36 years old”; Artie Atherton, aka “Skeleton Dude,” weighing in at 38 pounds; Ringling Bros. and Barnum & Bailey Circus advertised “Geniune Ubangi Savages”—the word “Ubangi” was made up, plucked from a map of Africa because it sounded exotic. These “savages” were actually Congolese natives. (Pinterest/University of Sheffield/Worthpoint/Harry Ransom Center)

 * * *

Biding Its Time

“The Talk of the Town” took notice of a lighthouse that was mounted atop the Seamen’s Church Institute, which overlooked New York Harbor from Battery Park. A time ball above the lighthouse would drop down a pole to signal twelve noon to ships in the harbor. Installed on April 15, 1913—to mark one year after the sinking of the RMS Titanic—the lighthouse and time ball were relocated to the South Street Seaport Museum in 1968.

REFUGE BY THE SEA…The Seamen’s Church Institute at 25 South Street (left) could house up to 580 seafarers in dormitory-style rooms. The building also housed a shipping bureau, a restaurant, a postal service and a chapel. When the building was demolished in 1968, the lighthouse and time ball were salvaged and relocated to South Street Seaport Museum. (southstreetseaportmuseum.org)

 * * *

Gall of a Gaul

French writer Céline, aka Dr Louis Ferdinand Auguste Destouches (1894–1961), is considered by some to be one of France’s greatest 20th century writers, influencing the likes of Henry Miller, Samuel Beckett, and Charles Bukowski. However Céline is also widely reviled as a Nazi sympathizer and anti-semite, but whatever one thinks of the writer, most agree that he hated pretty much everyone. Clifton Fadiman tried to make sense of the bilious Céline and his most celebrated novel, Journey to the End of the Night (Voyage au bout de la nuit). An excerpt:

DON’T STAND SO CLOSE TO ME…The French writer Céline in a 1932 photograph. (Bibliothèque nationale de France)

 * * *

From Our Advertisers

There’s nothing hateful about these brightly colored blankets and throws if you were looking for something for Mother’s Day…

…it’s interesting how Fifth Avenue department stores such as Bonwit Teller embraced new-fangled synthetics made by Dupont—not exactly material favored by those to the manor born…

…however Lyda Roberti, the “Bright Particular Star” of the Broadway musical Roberta, seemed pleased to be sporting a gown spun from “Lastex,” formed from a combination of silk and rubber…

…more fashionable women, this time paired with Buick’s latest model displaying a bit of streamlined flair…

…the folks at General Tire touted the safety of their blowout-proof tires, but as with most things in the 1930s, the scene suggests little regard for safety in general…the boy driving the soapbox racer perilously close to the limo is not a supporter of the National Rifle Association—in the 1930s NRA stood for the New Deal’s National Recovery Act…

…recalling a style perfected by fashion illustrator Carl “Eric” Erickson, this lovely ad beckoned us to an outdoor cocktail party courtesy of Martini & Rossi…

…working the growing market of female smokers, the folks at Lucky Strike gave us this sophisticate caught in a pensive mood…

…of course advertisers also appealed to another female market, the majority of women stuck at home doing the cooking and cleaning…and so we have pandering ads like this one from Heinz (did people really read these things?)…

…another approach was to cast women as a nagging emasculators, here illustrated by James Thurber

…however, in Thurber’s cartoon world, it was the men who got the upper hand in the final installment of his “war” series…

…Thurber was busy in this issue, also supplying this spot illustration…

…we switch to a more leisurely pace with Syd Hoff

…and check in with Clarence Day, who in addition to his continuing “Life With Father” series occasionally contributed these illustrated poems…

…and we close with Otto Soglow, and an early bird who should have stayed in bed…

Next Time: A Tadpole on Wheels…