There was a time when dirigibles were considered the future of transatlantic transportation. In the 1930s they could carry more passengers than any other type of aircraft while offering amenities usually associated with ocean liners such as private cabins, dining rooms and large observation decks. They were also faster than those water-borne vessels.

Dirigibles, however, were challenging to operate — with crew members outnumbering passengers — and sometimes they fell from the sky. Such was the fate of the USS Shenandoah during a 1925 publicity flight over Ohio. On board was the Navy’s Lt. Cmdr. Charles Emery Rosendahl (1892 – 1977), who had to act quickly when the airship encountered a severe thunderstorm. Hitting a violent updraft that carried it beyond the pressure limits of its gas bags, the airship was torn apart. For the March 26 “Profile,” writer Henry Pringle recounted Rosendahl’s experience:



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Untouchable Unmentionables
In his “Notes and Comment,” E.B. White mused about one Boston store’s promotion of a line of women’s underwear as “Gandhi panties,” apparently inspired by the loincloth worn by Indian liberator Mahatma Gandhi:

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Hearst Wurst
Film critic John Mosher was not happy with the happy ending (or much else) in the William Randolph Hearst-backed Polly of the Circus, which starred Hearst’s mistress, Marion Davies, along with emerging star Clark Gable, who portrayed a small-town minister who risked his career for love with a trapeze artist.

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From Our Advertisers
Electric refrigerators for home use had been around for less than decade in 1932, but as more companies got into the business, the drive to distinguish one’s product from the competitor’s became keen…the distinctive “Monitor Top” GE refrigerators were touted by Rex Cole in both their ads and in the design of their showrooms…
…Allen-Ingraham, on the other hand, demonstrated how their “dual-automatic” Westinghouse could bring harmony to a party of bootleg-swilling old gents…
…the makers of Electrolux invoked the inevitable march of time and progress in promoting their “automatic” refrigerator…
…on to sundry things, the upscale British department store Fortnum & Mason employed this simple ad to demonstrate the superiority of old money over the preening lower orders…
…and in the back pages we find these cheap ads for corsets, a prep school and a shorthand lessons…
…the makers of Listerine reminded readers of the connection between their old line of antiseptic products and their new line of cigarettes…
…the Santa Fe Railroad invited travelers to the Summer Olympics in Los Angeles…
…while the Missouri Pacific line promoted the wonders of Kansas City, the “Heart of America”…
…makers of the autogiro — part airplane, part helicopter — continued to promote the advantages of this supposedly easy to fly contraption…in the 1930s the autogiro was seen as the future of personal air travel, some predicting that the craft would join the automobile in many a garage…
…on to our cartoons, Alice Harvey found one man who was ready for the autogiro lifestyle…
…and Peter Arno gave us an old walrus ready to take advantage of an unsuspecting host…
……and Helen Hokinson’s “girls” also found themselves involved in a scandalous situation…
…on to the April 2, 1932 issue…

…where this time critic John Mosher took a look at a new film (and a new film genre) — Tarzan, the Ape Man, starring Johnny Weissmuller and Maureen O’Sullivan.
Weissmuller (1904-1984) was well known in the 1920s as a five-time Olympic Gold Champion swimmer, so the 28-year-old was a familiar face when he stepped into the title role. The Irish-born O’Sullivan (1911-1998) had appeared in seven films in 1930-31 before she was cast as Jane Parker in Tarzan, the Ape Man. Mosher found the film silly, but entertaining nonetheless.

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Cancel Me, Kate
“That’s Why Darkies Were Born” was a popular song in those days of casual racism, written by Ray Henderson and Lew Brown for George White’s Scandals of 1931. It was recorded by a number artists including Paul Robeson (see below) and Kate Smith — it was one of Smith’s biggest records and also the reason she was recently “cancelled” in some sports venues.
In 2019 the New York Yankees announced that Smith’s rendition of “God Bless America” would no longer be played at Yankee Stadium, citing not only Smith’s version of “That’s Why Darkies Were Born” but also her past performances of the song “Pickaninny Heaven.” The Philadelphia Flyers followed the Yankees example, covering up and later removing a statue of Smith outside the Wells Fargo Center.

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From Our Advertisers
We have more inducements to travel, this time abroad and in style aboard the French Line…
…or if you were looking for something a bit more exotic, Intourist could book you passage to the Soviet Union…
…on to our cartoonists, we begin with this great spot illustration by Victor De Pauw, who contributed to the New Yorker from 1928 to 1948…
…William Crawford Galbraith offered some insight into the cultural tastes of the upper orders…
…while Alan Dunn illustrated the Depression’s domestic woes…
…and we have what I believe is the first appearance of William Steig’s “Small Fry” children identified as such…many more would follow, later to be collected into a popular book by the same name…
…and another by Steig of a person contemplating his life’s desire…
…and we end with James Thurber, with all of his familiar themes tied up in one drawing…
Next Time: A Return to the Nightlife…